Social media tools, especially the ones that help you schedule content across multiple networks like Hootsuite, Buffer and Tweetdeck are in high demand. In this article, I will be sharing one of the best social media management tools as per my experience. There are numerous social media management tools available in the market. They help you schedule and manage your social media posts automatically and manually. After testing many such tools, we found a gem for our community, which I will be discussing in this blog.
Social media management tools help you boost your social media engagement to better achieve your business goals. However, social tools are dime-a-dozen, so how do you know which ones to use? In our experience at BlogDash, we’ve found that social tools can be divided into different categories such as scheduling and management tools. This post takes all these categories into consideration so you have an easier time finding the right social media management tool for your business.
Later
Later claims to be the number one marketing platform for Instagram. It’s undeniably one of the most cost-effective and worthwhile tools for visually planning, schedule, and analyzing social media content, especially for Instagram, Facebook, and Twitter.
You can schedule Instagram posts for a week in just 20 minutes with visual calendars, drag-and-drop operations, and automation scheduling. You can also preview your Instagram posts
IFTTT
IFTTT allows you to unify your posts on different social media platforms. This tool helps you build your own commands to connect various applications so that they’ll perform actions automatically if triggered.
For example, if you post an image on Facebook, then tweet the image to your followers on Twitter. You can also have that image saved in your Dropbox account and shared on Instagram as well. A single and simple process does it with IFTTT.
ScheduGram
Everyone is checking images on Instagram all the time. Having a scheduling tool that helps you to create a constant flow of content posting on this trending platform opens a door for your business to increase brand visibility. ScheduGram is undoubtedly a great solution.
With ScheduGram, you can bulk upload your scheduled posts and manage multiple profiles with ease. You will receive email notifications at the time of posting.
Hootsuite
Hootsuite is one of the most popular tools that can streamline your social media management. With the help of this tool, you can find, schedule, manage, and report on social media with ease. It enables you to keep track of control what’s happening in your social media world all in one convenient dashboard.
It’s an optimal and time-saving tool that creates a constant flow of your social media updates. It keeps your social presence active 24/7 by automatically scheduling hundreds of posts at the same time across multiple platforms. In detail, you can schedule unlimited posts in advance, manage more than three social media accounts in one dashboard, and integrate out-of-the-box with over 150 solutions to enhance your social media efforts.
Customizable and comprehensive reports provide insights that you’ll need to measure your social media results. You’ll know how people are interacting with your content or how your social media campaign is performing. All the good and bad show up in front of your eyes. It’s also easy to deal with keywords, hashtags, mentions, and messages from your audience.
SocialPilot
SocialPilot is a simple and const-effective social media marketing tool. It’s one of the most chosen tool for teams and agencies to streamlize the social media management. Over 115,000 businesses use SocialPilot that enables them to ease social media tasks daily and increase engagement in the community effectively.
Aside from fundamental functionalities like bulk scheduling posts, SocialPilot offers users a wide range of incredible features essential for different types of clients from small businesses and professionals, marketing aganecy and teams to enterprise.
You can keep track of everything presenting and operating on your social media network via a powerful and in-deptgh social media analytics and white label PDF reports. You can make more data-driven decisions to improve your social media strategies and increase engagement.
NapoleonCat
NapoleonCat is an advanced social media management tool. Its flagship product, the Social Inbox, helps brands manage social media engagement and provide excellent social customer service across all major social platforms: Facebook, Messenger, Instagram, Twitter, LinkedIn, YouTube, and Google My Business.
The Auto-moderation feature helps social media managers in managing their profiles hands free. You can use it to filter out and automatically handle the most recurrent questions, and also to protect your social profiles from harmful content, such as comments including abusive language or spammy links.
With NapoleonCat, businesses and individuals can improve their response rates, streamline social communications, and analyze their performance – and it’s all available in one user-friendly dashboard. The tool’s other features include automated publishing, reporting, and competitive analysis.
Top 2. SocialOomph
SocialOomph offers a wide range of features for multiple social media platforms, from typical features like scheduling and analytics to some interesting ones like automatically removing outdated Twitter DMs from users’ inbox. According to the statistics by Zendesk, SocialOomph ranks in the top 5% of social media management apps.
This tool has capabilities to manage your activities across many social media platforms, such as Facebook, Twitter, LinkedIn, and more. For Twitter, it can automate direct messages to new followers to welcome and start building a connection with them. You can also look for high-influencing Twitter individuals by setting up keyword searches.
Zoho Social
Zoho Social offers great support in growing your business, or even agency, by optimizing your brands on social media platforms. The tool features a cohesive function list that allows you to track your social channels’ performance seamlessly at ease.
With Zoho, you can flexibly schedule your posts with your own timeline, or use Zoho’s predictions for the times your followers are the most active to increase the reach rates. The tool is supported by a content calendar that enables you to visualize the posting timeline and organize your posts as you wish. Monitoring your posts on Zoho Social is no longer challenging as there are multiple listing columns provided to keep you updated with what matters across channels. Especially, you can grasp your audience’s insights with the comprehensive analytics tool pack including Facebook lead ads, CRM integrations, and advanced reporting features.
Zoho Social offers some quite affordable plans for individuals, businesses, and agencies, ranging from $15 to $400 per month. Each plan is provided with an equivalent feature list to satisfy specific market needs. You can try these plans for free in advance, and consider your payment later after the trial ends.
4. Ubercircle
Ubercircle will help to streamline your social media processes and deliver content to your audience effectively. You can save hours of planning, scheduling, analyzing, and reporting on social media networks. It takes only 10-20 minutes a day to get all tasks on set and ready to go live.
Ubercircle allows you to work straight from the web without having to download the app and install anything. That makes things more convenient!
Another noteworthy feature is the ability to organize photos and videos. All your photos and videos will be stored in one place accessible on any device. It’s easy to sync photos and videos from the phone, desktop, Google Drive, or Dropbox. From here, you can also edit your media with a few drag-and-drop operations.
Buffer
Buffer has been a popular social media management tool for a long time. It’s an intuitive and dependable place where you can manage your social media networking in a neat and organized dashboard.
The app offers a full package of features for publishing, engagement, analytics, and team collaboration. Your scheduled posts display in a queue list format. You just need to scroll down to see which posts already go the status of your posts, whether they go live, platform and time.
On Buffer, you can track your followers’ activity and know the perfect time to publish your content based on that.
Friends+Me
Friends+Me not only focuses on Google+ features but also helps you to achieve goals by boosting your content promotion across all social media networks. Frends+Me enables you to stay focused on the creation of great content to share, which is the best way to increase your brand visibility. It has available plans for businesses of all sizes.
Users can share their Google+ content to other networks effortlessly. It’s flexible and simpler than many other tools.
Sprout Social
Another all-in-one social media management tool is Sprout Social. It provides tools that cover all essential aspects of social media management – ranging from scheduling, drafting, publishing to monitoring and reporting.
Especially, Sprout Social has social CRM tools that help you understand your customers, serve them in a better manner, and establish a strong relationship with them.
Reporting is a superb feature of this tool. All reports for Facebook, Twitter, Instagram, or LinkedIn are designed so neatly and beautifully that you can use for further purpose without having to edit anything on them.
Conclusion
There is a plethora of social media management tools and software out there, aimed at fans and followers. From the low-cost to the high-end, these are some of the most utilized social media management tools currently available on the market. While some of them may be more beneficial towards certain needs, these are all worth your consideration, especially as you consider expanding your social media presence.