Manage and engage your social media communities with tools from Sprout Social. Understand your followers, see what’s happening in real-time and make your updates more effective for everyone.
Whether you’re Publisher, Activist, Influencer, Entrepreneur or Gamer, our Tools for Social Media Management will help you engage every day with your community – PLUS unlock new ways to make money.
Statusbrew
Statusbrew is a full fledged social media engagement tool that supports Instagram, Facebook, Twitter, YouTube, LinkedIn, and even Google My Business.!
It empowers you to make each customer feel valued and ensures long-term loyalty by responding quickly to customer queries across social with Statusbrew’s unified Engage inbox.
One Inbox For All Your Messages
Get real time updates about all your conversations and messages from Facebook, Twitter, Instagram, LinkedIn into a single stream.
Automated Workflows
Automatically hide, delete, reply & assign conversations to your team based on their status, type, and social channel. Statusbrew’s notification system notifies you instantly on the most convenient channel (for real-time responses) be it Slack, Mobile, Desktop, & Email.
Actionable Insights
Understand which days and hours your team is busiest in a day, measure their performance by analyzing their response time, conversation volume, and conversations closed.
and much more!
Take a look at Statusbrew’s engagement features & claim your free 7 day trial for Statusbrew when you sign up.
Hootsuite
Hootsuite help you provide efficient & personalized customer service on social media. Hootsuite’s social inbox helps you monitor & respond to messages from different networks.
You can set permission levels for team members, quickly create and assign tasks. Through a single dashboard, any team member can respond to messages, comments, and mentions promptly.
Summing Up: Hootsuite is one of the best & most used social media engagement tool in the market right now. But it does have a couple of issues, such as the dated interface and a steep learning curve.
Buffer
The platform for successful social media management
Prices: Forever free plan, $5, $10, add $10 per month per social channel connected (with a 14-day free trial).
Description: Buffer is an intuitive, streamlined social media management platform trusted by small businesses and individuals to help drive meaningful engagement and results on social media.
We have a suite of products for publishing, engagement, analytics, simple landing pages, and team collaboration. Our products are carefully considered and highly refined in order to help social media marketers and teams work more efficiently and effectively.
Unique value: What we’ve heard from our customers is that they love how clean and intuitive our tools are, how friendly and timely our customer support is, and how helpful our content is.
Sprout Social
Real people. Real brands. Real connection.
Prices: $99, $149, and $249 per user per month (with a 30-day free trial)
Description: Similar to Hootsuite, Sprout Social combines several social media tools into one platform — from social media scheduling to monitoring, to reporting.
Sprout Social is one of the few social media management tools that provides customer relationship management (CRM) features. Having a complete profile of your customers help you serve them better and build stronger relationships with them.
Unique value: The most common praise I’ve heard about Sprout Social is its amazing reports. Many social media managers found the reports so great and beautiful that they would download and send them to their managers or clients without editing them.
PostPlanner
Naturally, a big part of your social media is your own content, but a great way to fill in gaps and ensure you’ve always got interesting content going out on your channels is to share other content that is relevant to your industry. The problem with that is, finding the right content that fits your audience and that is likely to actually result in increased engagement can be incredibly time consuming.
Instead, you can use PostPlanner to help you find awesome content that is already performing well on social media. Find the best content, schedule it, and see how it performs! PostPlanner can handle all of that if you want it to (or you can simply find the content and then use another tool to schedule it if you already have a preferred tool).
We like PostPlanner because of how much time it will save you. When it comes to content marketing, the majority of your time should go towards developing your own quality content, not searching the Internet. PostPlanner takes over that role for you, and allows you to schedule those posts at optimized times to help even further the potential for engagement.
OneStream
The past few years has seen a major increase in live video. People love it! It is a great type of content to incorporate into your social media marketing strategy, but let’s face it, it isn’t always convenient. Instead of finding the perfect time to record your live stream, why not pre record it and stream it at the optimal time? You can do that with OneStream!
Research shows that people will watch a live video three times longer than a pre-recorded one. Instead of live streaming at 2am when you finally have time to record, you can use OneStream to produce quality ‘live’ video content, and then schedule it to stream at a better time.
We recommend scheduling your live videos for various times in order to see what results in the best engagement rates. Maybe your audience is comprised of night owls and they want to watch your live video at midnight! Or, perhaps you find the best results posting around 7pm when people are home from work, or 12pm while they are at lunch. You won’t know unless you try. OneStream makes it far easier for you to try out various times without having to actually stream live at those times. Record your video at a time that is convenient for you, and stream them whenever you want!
OneStream connects with most of the major social media platforms that have live video capability- including YouTube, Facebook, and Twitter.
IFTTT
We have discussed If This, Then That (IFTTT) in the past when we rounded up our favorite marketing automation tools. It made our list again for social media engagement tools because it is so useful, quick, and best of all- free.
Part of what makes social media marketing so time consuming these days is that there are so many different platforms to keep up with. A tool like IFTTT helps make it easier to keep all of your platforms updated with recent posts. Previously, we discussed the ‘recipe’ that will share your Instagram post on Twitter to look like a native post (instead of that annoying Instagram link that no one clicks on). The result? Better engagement without having to spend any more time!
Another recipe we like (as shown above) will upload your Instagram posts to an album on Facebook. This is a quick and easy way to share your content on multiple platforms in order to maximize your engagement potential without having to manually upload your photos to numerous places. One and done! We love a good time saver, and IFTTT is just that.
Conclusion
Our comprehensive training program will move you from a beginner to a master of social media engagement with ease.