Content Creation Tools Examples. This list is a non-exhaustive compilation of Content creation tools. There are many tools out there that are both free and expensive.
Have you ever heard about content creation tools for social media ? In this article, we are going to focus on content creation tools for social media.
Canva
Need to develop striking visual content? Don’t have a lot of time? Check out Canva. Canva is an easy-to-use tool to create graphics and documents ready to print or to publish online. Features include photos, photo filters, icons, shapes, and hundreds of fonts. Outbrain listed Canva as an awesome digital content creation tool because of its drag and drop design feature.
New users can sign up for a free Canva account and start designing with ready to use design layouts. Canva comes ready with pre-sized social media templates in addition to templates for flyers, posters, and email headers.
Mimeo uses Canva for our Instagram account (@_mimeo). Canva’s capability to share designs and templates makes it easy for our content creators to collaborate together.
Pixlr
Pixlr delivers the capabilities of PhotoShop for free. There’s tons of value in the free version. For those requiring more editing capabilities, Pixlr Pro comes with more design tools and features at a price of $14.99 a year.
Pixlr comes in handy when creating graphics for presentations and social media. Use Pixlr to resize images, apply quick fixes, and remove the image background.
Grammarly
Write, write, write… Sound like an average workday? But as any content creator knows, editing is just as important as the writing process. This content creation tool also made HubSpot’s Ultimate List of Free Content Creation Tools & Resources. Grammarly is an automated proofreading platform. It corrects over 250 types of spelling, grammar, and punctuation errors.
Copy and paste content directly into a Grammarly document to check for grammar and spelling mistakes. It helps to check sections of content as you write. For example, upload answers to an RFP before handing it over to the review team. Or check sections of training courses before handing them over to be designed.
Hemingway Editor
Affect the editorial skills of Ernest Hemingway with this content creation tool. The Hemingway Editor is a proofreading tool for readers. It details the revisions you can’t see in Grammarly without upgrading to Grammarly Pro. Copy your content into Hemingway Editor and it will highlight style suggestions.
Sentences highlighted in yellow or red will flag where writing is too dense. One of its strongest features is its capability to highlight uses of passive voice. Avoid using passive voice in all content — including training materials, marketing collateral, and sales literature. Active voice is critical in creating compelling copy and in winning proposals.
Crello
Similar to Canva, Crello is a graphic design tool that makes it easy for certified social media marketers to create stunning graphics without a lot of design knowledge.
Crello’s advantage over Canva is that it offers more than 30,000 free design templates, 180 million photos, 32,000 videos and 15,000 illustrations. You can also design as a team by inviting members (up to 10), animate your designs and choose from a music library. Like Canva, a variety of different image types are offered, including templates specifically for social media. Crello is free for users, with limited usage, and pro plan starts at $9.99 a month.
How to Build Graphics Quickly with Crello:
- Use Crello’s ‘Create’ tab to find a free design template or templates that work for your brand.
- Simply click on a design template you love, and customize it using the Crello editor.
- Save your finished product, and/or share it across your social media sites.
Hashtagify.me
Hashtagify.me is a free tool (with paid add-on features) that allows you to search for hashtags. Once you’ve searched for a hashtag, you can determine its popularity and how it’s used. The tool is simple to use: in the search box, type in a hashtag you are curious about, and search to find out its performance and related hashtags on Twitter and Instagram. You’ll also see the top influencers for that hashtag, as well as recent tweets using that hashtag and other demographics. Paid users can sign up for alerts on particular hashtags, track influencers and usage patterns, and more.
Prezi and Flipsnack
Prezi allows you to create stand-alone presentations, appear alongside a presentation, and design awesome interactive graphics and charts. Since the COVID-19 pandemic hit, presenting and collaborating from home has become hugely important and the platform has capitalized on its technology to make it seamless while looking good!
Check out this Coronavirus handbook for social media managers to get more insight.
Prezi can be integrated with Zoom, Microsoft Teams, and Webdex and has an ‘Inspiration’ section where you can see what other brands have done to engage their audiences. You can also get reusable designs and templates so you don’t need to start from scratch. An individual subscription starts at $3 a month.
If you’re looking to take your PDFs or ebooks to the next level, look no further than Flipsnack (previously known as SlideSnack. This tool has a flip book maker that allows you to create, share and embed online flip page formats.
For your mobile visitors, you can convert PDFs to HTML5 to make a book that’s fully mobile responsive and create mobile friendly content that engages.
Typeform
Asking questions is a great way to prompt engagement on social media. But sometimes asking one question isn’t enough to get the response you want from your audience. That’s where Typeform comes in.
Typeform is a user-friendly quiz, form and survey builder that allows you to ask your audience questions in different formats, including image-based, multiple choice, short answer, yes or no, and more.
Once you have your quiz in place, you can share it across multiple social media networks in the formats that work best for your audience. 10 questions and 10 responses per month are free, and Basic, Plus, and Business versions with additional features are also available.
SEMrush Topic Research Tool
Topic research is one of the most effective ways to quickly come up with ideas to explore further and to inspire your content plan. The SEMrush topic research tool makes it a quick and easy process to come up with a whole host of potential ideas around your core topic in just minutes.
Just enter a subtopic and see related articles and questions being asked in real-time.
Cost: From $99.95 per month (but this includes an entire sweet of content, SEO, PPC, and social media tools)
SEMrush Marketing Calendar
Once you have identified the content that you want to create, you need to map out a solid editorial calendar and stick to it.
Planning a content strategy around a calendar will help you be accountable and take the steps needed to regularly drive growth. It is a great way to motivate you to keep on top of a regular publishing schedule, and the SEMrush Marketing Calendar is the perfect tool to help you to do this.
Cost: From $99.95 per month
SparkToro
SparkToro positions itself as a way to “Instantly discover what your audience reads, watches, listens to, and follows.” When it comes to planning your content strategy, it is absolutely imperative that you know who you are targeting and what their interests are.
The more you can create your content around your target market’s needs and wants, the better success you will enjoy, and this tool crawls tens of millions of social and web profiles to share the insights you need on your audience.
Cost: From FREE for 10 searches per month to $225 per month for 500 searches
Anchor
Anchor is one of the most popular platforms for creating, distributing and monetizing your podcast. All for free! It integrates with all key podcasting outlets and free social media platforms for audio. Its easy distribution with Spotify – the great audio disruptor allows you to analyze podcast performance through analytics through engagement insights. We use it at the DMI for distributing our own digital marketing podcast, Ahead of the Game.
With the Anchor app, users can easily create videos and audio recordings that are perfect for sharing on social media.
CapCut
There are many free graphics tools that allow users to easily create beautiful images for social media, but most of them aren’t available (or aren’t very intuitive) on your smartphone.
CapCut (previously known as ViaMaker) is a free all-in-one editing app for iOs and Android developed by the creators of TikTok, ByteDance. What makes it popular is the ease of use and a big music library. Like TikTok, the app has advanced filters along with stickers and fonts along with a range of magical effects.
CapCut recently topped the U.S app store so it must be doing something right. Best of all, CapCut is free to use so get editing and sharing!
Conclusion
Online content creation tools are helpful for individuals and businesses to create online content for social media, blogs or other webpages. Content creation tools come in different forms, including those that use visuals and text, diverse website creation tools and more.