There are many B2B market research companies to choose from online. It is not always an easy task to pick the best B2B market research company. If you want to select a good B2B market research company, then you should check out various ones first.
You can do that by selecting a few of them based on their prices and other qualities that each company has. In the end, you will be able to make a decision as to which one of these companies would work for your needs.
Just The Facts, Inc.
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ADDRESS | 120 W. Eastman, Suite 308 Arlington Heights, IL 60004 United States |
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PHONE | 847-506-0033 |
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Customer Contact
Bruce Tincknell, Managing Director
Company Description
Clients seek Just The Facts’ assistance on a broad spectrum of strategic B2C and B2B consulting engagements. We provide custom-tailored brand solutions in marketing research, CI/market intelligence, win-loss and social media research. Long-term clients tell us they highly value a single-source partner for seamless methodology implementation. Nearly 30 years of quality results in: focus groups (online and in-person), surveys (online and phone), customer/employee satisfaction, in-depth interviews, competitive intelligence, mall intercepts, mystery shopping, secondary/information-gathering and more. Our expertise in product/brand-building, new concepts/products and innovation set us apart from other agencies. JTF’s unique “Qual-Quant”™ methods yield keen insights for clients’ business development and optimization. This work has resulted in over $970 million in clients’ incremental revenues, profits and ROI. Let’s discuss your needs and goals and we’ll deliver results!
Nielsen
![Nielsen Global](https://obiztools.com/wp-content/uploads/2021/10/img2-500x76.png)
![Connect Solutions and Media Solutions](https://obiztools.com/wp-content/uploads/2021/10/img3-500x622.png)
Nielsen, an S&P 500 company, offers measurement and data analytics services on a global scale. It claims to cover more than 90 percent of the world’s GDP and population through its services.
The services delivered include marketing and media information, analytics, and retailer and manufacturer expertise related to what and where consumers buy and what consumers read, watch, and listen to. The Company caters clients primarily from the CPG, media, and advertising industries.
Headquarters: New York, United States
Founded In: 1923
Employees (2018 and 2019): 46,000
Core Services: Measurement and data analytics – Consumer Purchasing Measurement & Analytics; Media Audience Measurement & Analytics. The former includes Retail Measurement Services, Consumer Panel Measurement, and Analytical Services while the latter includes key activities of Planning, Activation, Audience Measurement, and Advertising Effectiveness.
Revenues (2018 and 2019): USD 6.5 billion
Clients: Top clients include NBC Universal/ Comcast Corporation, Nestle S.A., The Coca-Cola Company, Twenty-First Century Fox, The Procter & Gamble Company, and the Unilever Group
Website: Nielsen
C+R Research
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ADDRESS | 150 N. Michigan Ave., 34th Floor Chicago, IL 60601 United States |
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PHONE | 312-828-9200 |
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Customer Contact
Robbin Jaklin, President
Company Description
At C+R Research, a full-service marketing insights agency, we’ve been helping brands grow for over 60 years, delivering great research, deep perspective, and committed client service. We’re known for designing innovative custom methodologies for answering complex marketing questions, high-quality analytical insights and delivering senior-level attention throughout every phase of our clients’ projects. We embrace a “whatever-it-takes” philosophy on every client engagement and are flexible enough to adapt to our clients’ needs, however challenging they may become. We offer an array of effective, customizable techniques for traditional and online qualitative, quantitative, mobile and community-based research both in the U.S. and globally. When the need arises for quick-turn insights, we have a full suite of effective agile research solutions. We are recognized in the industry for our focused knowledge and consultative expertise in the youth and family, Latino and multicultural consumer segments. Our dedicated Shopper Insights practice is led by former client-side researchers who have deep expertise and understanding of today’s omnichannel shopper. And, our suite of Illuminator® shopper solutions provide the most complete, detailed and up-to-date data on consumer purchase behaviors. Whatever the business challenge, our goal is to always provide smartly-designed research and thoughtful insights that inspire decisions and accelerate brand growth. We love what we do and are proud to be selected as one of Crain’s 2021 Best Places to Work in Chicago!
IQVIA
![Human Data Science Company](https://obiztools.com/wp-content/uploads/2021/10/img4-500x374.png)
IQVIA, formed through the merger of IMS Health and Quintiles, is a Human Data Science Company serving the life sciences industry. The company has been able to integrate information, analytics, domain expertise, and technology through its IQVIA CORE solution, thereby enabling its clients to tap into a deeper understanding of human behaviors, diseases, and scientific advances.
Headquarters: North Carolina and Connecticut, United States
Founded In: 2016
Employees: 58,000+ (2018); 67,000 (2019)
Core Services: Research & Development Solutions, Technology & Analytics Solutions, and Contract Sales & Medical Solutions. The Technology & Analytics Solutions offerings include Technology platforms, Analytics and consulting services, and Information offerings.
Revenues (Technology & Analytics solutions): USD 4.1 billion (2018); USD 4.5 billion (2019)
Clients: The company serves other companies from the life sciences industry including pharmaceutical, consumer health, device and diagnostic, and biotechnology. Nearly all of the top 100 global biotechnology and pharmaceutical companies, measured by the revenue, are its clients.
Some of the clients identified include Noble Analytics & Consulting, Minerva Surgical, PatientPoint, Young & Ellison LLC, Providence Health and Services, Nova Biomedical, and Georgetown University.
Website: IQVIA
Savanta
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ADDRESS | 666 Third Ave., 15th Floor New York, NY 10017 United States |
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PHONE | 646-856-9750 |
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Customer Contact
Kyle Gollins, SVP, Head of Americas Commercial
Company Description
Savanta is a fast-growing data, research and advisory firm. We inform and inspire our clients through powerful data, empowering technology and high-impact consulting. All designed to help our clients make better decisions and achieve faster progress. Access the combined expertise of our 300+ strong experts, the power of our tech platform, the footprint of our five global offices and the reassurance of our ISO27001 accreditation. Need data collection? We can handle all aspects of quantitative research fieldwork for you – quickly, effortlessly and cost-effectively. Need insights? Our team of specialists will design a bespoke research program which provides illuminating findings with clear recommendations for action. Need to track your reputation? Our BrandVue and MarketVue products give an instant view of your competitive standing on the brand and customer metrics which matter most.
Kantar
![Kantar](https://obiztools.com/wp-content/uploads/2021/10/img5-500x277.png)
Kantar, a part of WPP, is a data, insights, and consulting company. The company offers its services across the entire lifecycle of sales and marketing with research solutions ranging from in-depth qualitative research expertise to the latest AI-based technology.
In April 2019, Kantar unified all its legacy brands, including Kantar Consulting, Kantar IMRB, Kantar Health, Kantar Media, Kantar Public, Kantar Millward Brown, Kantar Worldpanel, Kantar TNS, Lightspeed, all country-specific brands into Kantar. Further, WPP sold Kantar’s 60% stake to Bain Capital in Dec 2019 and hence shown as discontinued operations by the WPP group as of Dec 31, 2019.
Headquarters: London, UK
Founded In: 1993
Employees (2018 and 2019): 30,000
Core Services: Research capabilities include Consumer Panels, Data Solutions, Managed Services including Survey Design & Fielding, DIY Solutions, Panels & Audiences, Virtual Reality, Eye Tracking, and Behavioral Sciences.
Revenues: USD 3.4 billion (2018); USD 3.0 billion (2019)
Clients: Kantar serves over half of the Fortune 500 companies. Some of them include Diageo, Volkswagen, Unilever, SAB Miller, PepsiCo, European Commission.
Website: Kantar
Gartner
![Gartner](https://obiztools.com/wp-content/uploads/2021/10/img6-500x182.png)
As a member of the S&P 500, the company is engaged in providing research and analysis solutions to the computer software, hardware, communications, and related information technology industries.
The company research services are offered through a subscription-based model that includes on-demand access to published research content, direct access to a network of approximately 2,300 research experts located globally, and data and benchmarks.
Headquarters: Connecticut, United States
Founded In: 1979
Employees: 15,173 (2018); 16,724 (2019)
Core Services: Research, Conferences, and Consulting. Research service is offered to clients through reports, briefings, access to its research experts, proprietary tools, peer networking services, and membership programs.
Revenues (research segment): USD 3.1 billion (2018); USD 3.4 billion (2019)
Clients: Gartner serves 73% of the Global 500 companies. It serves 15,600+ distinct organizations in more than 100 countries, Coca-Cola Bottling Company United being one of them.
Website: Gartner
IPSOS
![IPSOS](https://obiztools.com/wp-content/uploads/2021/10/img7-500x436.png)
Ipsos is a market research company offering advertising, media, public opinion, marketing, and social research services.
Headquarters: Paris, France
Founded In: 1975
Employees: 18,130
Core Services: Brand Health, Creative Excellence, Clinics & Mobility Labs, Innovation, Ipsos MMA, Ipsos UU, Market Strategy & Understanding, Social Intelligence Analytics (excl. pharma and the public sector), Observer, Customer Experience, Mystery Shopping, Market Measurement, Quality Measurement, Retail Performance, Audience Measurement, ERM, Media Development, Corporate Reputation, Public Affairs, and quantitative and qualitative research services for Pharma sector
Revenues: USD 2.1 billion (2018); USD 2.2 billion (2019)
Clients: Some of the clients include Budweiser, Clorox, Ad Council, and Zillow.
Website: Ipsos
GfK
![GFk](https://obiztools.com/wp-content/uploads/2021/10/img8-500x334.png)
GfK is a market research institute engaged in conducting consumer response tests, providing data as well as analysis of consumer purchasing behavior, and tracking retail sales data for consumer technology products.
It has been able to provide one of the world’s largest retail panels for technical consumer goods and user experience (UX) research and design for a large number of devices and interfaces.
As of October 2018, Ipsos acquired four global divisions of custom research business of GfK: Customer Experience; Experience Innovation; Health; and Public Affairs.
Headquarters: Nuremberg, Germany
Founded In: 1934
Employees: 13,000+
Revenues: USD 1.6 billion (2018)
Website: GfK
DJSRESEARCH
Market Research Company: DJS Research. We are a UK-based market research company offering the full range of qualitative and quantitative approaches, from full-service consultancy, to data-only services. We work with consumer and business to business audiences across the globe.
DJSRESEARCH
TNSGLOBAL
TNS Global market research company. TNS is a world leader in market research, global market information and business analysis. TNS provides market research insight across all industry and business sectors.
TNSGLOBAL
VISIONONE
UK market research companies London | Vision One Research Agency. Vision One – Leading UK market research companies in London specialising in Consumer Insight, Marketing Research and Business Strategy.
Conclusion
There is a lot of difference between cheap and cheap; cheap may sound like an expensive option. Not all cheap companies or offers are same; they vary from cheap to expensive depending on the value they offer and the quality of the service they render to their customers.