Best Tools for Social Media Content Creation

If you are looking to be more socially active, to create content for your social media channels, there are a lot of tools that can help you. The hard part is wading through the jungle of tools available and figuring out which ones provide unique functions. The following list are some of the best social media content creation tools around.  There is something for everyone in this list.

Here is a list of the top content creation tools for social media. Find out what they are and why each one is a social media content creator that you should consider using in your business.

 Canva

11 Social Media Tools Every Content Creator Needs

A social media tools list wouldn’t be complete without Canva. One of the most popular tools for creating social media graphics, Canva allows users to create high-quality images quickly using layouts, templates and design elements.

The free version of the tool is extremely comprehensive, but those who want more can invest €11.99 per month (up to 5 people) or go with pro or enterprise pricing if it’s the best fit for the business. It is free for education and non-profits.

How to Create Beautiful Graphics with Canva:

  • Search Canva’s amazing library of templates and choose to use them as-is or to customize for your needs. There is a section dedicated to social media graphics for an array of content formats across platforms.
  • Choose your unique elements to make the graphic your own.
  • Share your new visual on any social media platform!

Crello

11 Social Media Tools Every Content Creator Needs

Similar to Canva, Crello is a graphic design tool that makes it easy for certified social media marketers to create stunning graphics without a lot of design knowledge.

Crello’s advantage over Canva is that it offers more than 30,000 free design templates, 180 million photos, 32,000 videos and 15,000 illustrations. You can also design as a team by inviting members (up to 10), animate your designs and choose from a music library. Like Canva, a variety of different image types are offered, including templates specifically for social media. Crello is free for users, with limited usage, and pro plan starts at $9.99 a month.

How to Build Graphics Quickly with Crello:

  • Use Crello’s ‘Create’ tab to find a free design template or templates that work for your brand.
  • Simply click on a design template you love, and customize it using the Crello editor.
  • Save your finished product, and/or share it across your social media sites.

Hashtagify.me

11 Social Media Tools Every Content Creator Needs

Hashtagify.me is a free tool (with paid add-on features) that allows you to search for hashtags. Once you’ve searched for a hashtag, you can determine its popularity and how it’s used. The tool is simple to use: in the search box, type in a hashtag you are curious about, and search to find out its performance and related hashtags on Twitter and Instagram. You’ll also see the top influencers for that hashtag, as well as recent tweets using that hashtag and other demographics. Paid users can sign up for alerts on particular hashtags, track influencers and usage patterns, and more.

Lumen5

Turn blog posts into engaging videos

Lumen 5

Price: Free or $49 per month

Description: By analyzing the content of your blog post, Lumen5 can automatically create a video storyboard for you. It even recommends relevant images and videos, which you can easily use by dragging and dropping onto the respective frames.

Great for creating: Videos

How to create videos quickly with Lumen5:

A fast way of creating a useful video is to highlight only the key points of your blog post in your video.

After you enter your blog post URL into Lumen5, Lumen5 will display your blog post text on the left side of the app. Select the subheadings of your blog post (which are likely the key points) to add them to your storyboard. Lumen5 will then generate a video according to those subheadings.

Lumen5: Choose subheadings

BIGVU Teleprompter

A pocket TV-studio

BIGVU Teleprompter

Price: Free, $8.99 per month, or $49.99 per year

Description: If you often retake your videos because you can’t remember what to say, you’ll love BIGVU Teleprompter. It displays your script as you record your video so that you can easily refer to your script. With its web video editor, you can also spice up your video by changing the background and adding captions.

Great for creating: Videos

How to create videos quickly with BIGVU Teleprompter:

In the teleprompter app, you first have to create your script. An easy way might be to draft your script on a desktop and transfer it to your smartphone via Google Drive or Dropbox.

If you want to record your video horizontally, hold your smartphone horizontally before tapping the camera icon.

There will be a five-second countdown once you tap the “REC” button. And the recording will automatically stop once the script ends.

BIGVU Teleprompter app

Animoto

Make great videos. Easily.

Animoto

Price: $16 per month, $42 per month, or $64 per month (Annual subscriptions are up to 50 percent cheaper.)

Description: Animoto helps you turn your photos and video clips into video slideshows with minimal effort. It’s one of the few video tools that let you easily create square videos, too. We have been using Animoto to create many of our social videos (you can check out some of them here).

Great for creating: Short social videos

How to create videos quickly with Animoto:

Use one of the many storyboards provided by Animoto to speed up your video creation process.

Each storyboard is pre-made with a structure, a style, and a song. Once you have picked a storyboard, simply replace the template content with your photos and video clips and edit the text.

Animoto storyboards

After you create your video, you can download it at various video quality .

Biteable

Creating content for social media is an essential part of the game. Visual content gets three times more engagement on Twitter than plain ol’ text, so good visual content can help you take it to the next level.

With Biteable, you can easily create engaging, entertaining, and informative short videos to share on social media.

With a host of free video templates, footage, music, and animated scenes, Biteable is a godsend for anyone who wants to create studio-quality quickly without needing expensive resources like film or sound recording equipment.

Biteable was created to be super easy to use and one of the cheapest tools of its type on the market. Most features are available even with free accounts (it’s pretty cheap to upgrade to Premium anyway) so why not add a bit more excitement and spark to your social media content by creating some short, super-shareable videos?

Conclusion

Social media is a powerful tool to connect with the people who want to hear from you. But social media content creation can be a draining and time-consuming process, so you need the right tools to get the job done.

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