Content Creation Business Tools is a web site that provides information about business tools for social media industries. Content creation tools used in Social Media Marketing, Community Marketing, Customer Engagement, Blogging and Web Publishing, Podcasting and Video Marketing are explained. Examples of social media marketing tools are displayed with brief descriptions to help marketers understand the value added by these tools.
Content creation tools from Search the Web has the most comprehensive content marketing resource of content creation tools and examples of digital content creation tools available. If you are looking for just social media marketing tools check out our social media marketing resources library where we have carefully curated a list of Free Social Media Marketing Tools.
CapCut
There are many free graphics tools that allow users to easily create beautiful images for social media, but most of them aren’t available (or aren’t very intuitive) on your smartphone.
CapCut (previously known as ViaMaker) is a free all-in-one editing app for iOs and Android developed by the creators of TikTok, ByteDance. What makes it popular is the ease of use and a big music library. Like TikTok, the app has advanced filters along with stickers and fonts along with a range of magical effects.
CapCut recently topped the U.S app store so it must be doing something right. Best of all, CapCut is free to use so get editing and sharing!
PowToon
Video is the most popular medium on social media networks. The problem is, many companies rely on expensive external agencies to create these videos. The finished product can look too contrived, miss the message mark, and really drain the budget.
A tool like PowToon means you don’t have to be a video master to create engaging videos, especially for presentation purposes. The platform allows you to choose from several templates and customize them according to your business. You can simply plug and play your content and share across your social media networks. Free and paid versions are available from $19 to $99 per month.
Animoto
Animoto is another great video platform that allows non-experts to create captivating multimedia. Animoto allows you to turn existing video clips and images into video slideshows with little effort. You can either use one of their existing storyboard templates or build a video from scratch depending on how much time you have and your ambition!
Animoto does offer a free version, if you don’t mind having their branding on your videos. Other plans are at €28 or €69 per month based on your business’s needs. Annual subscriptions offer significant discounts.
How to Create Quick Videos with Animoto:
- Use one of the many storyboards provided by Animoto to speed up your video creation process. Each comes with a song, a style, and a particular structure.
- Replace the existing template content with your own text, video clips, and photos.
After you create your video, you can download it in various formats and levels of quality and upload it directly to your social media platforms. There are many ways to use video in your social media marketing, so make sure you do some research to find out the best route for you.
Knowing how to create a great video is one thing but understanding how to create good marketing videos is another. Consider a social media and marketing course to use video to its full potential!
Placeit
One more video tool in this list is PlaceIt. This image and video tool allows brands to showcase their products and digital designs in realistic web/video environments. It can save hundreds or even thousands of dollars on externally sourced product videos and images.
A one-time purchase on the platform costs a few dollars, or you can choose to pay $14.95 per month, or $89.69 yearly, depending on your brand’s needs.
How to Create Video mock-ups with Placeit:
- Search for your desired environment. Tip: include your preferred device (e.g. iPhone or Mac) and background (e.g. office or cafe).
- Upload your image or enter a URL to grab a screenshot. Placeit will automatically place your image in your selected environment.
Once you have your product images, you have the tools you need to promote your products on social media via organic or paid posts.
infogram
The last one on our list is infogram, an effortless, interactive, and fun way to design infographics and other social media graphics. You can create marvelous infographics that are appealing and highly engaging in a matter of minutes.
With infogram’s map maker, you can create interactive maps in minutes and share it with the world. Apart from maps, you can even design charts and graphs by importing your .csv files and customizing it to make it more personal. The tool is being used by people at Intercom, Linkedin, Fast Company, and more.
Key Features
- Object animations to make your designs come alive.
- Create clickable maps and charts with data imported from .csv files
- Collaborate with your team to remove confusion and chaos.
Pricing:
- Free with limited functionality
- Paid plans start from: Pro($19 per month), Business($67 per month), Team($149 per month), Enterprise (contact sales)
Cloudapp
Calling itself a visual communication tool, Cloudapp is one of our favorite screen capture tools. Cloudapp simplifies the process of collaboration by helping you provide all the tools you need to create video walkthroughs, webcam recording, GIFs and screen capture and more.
If you want to give visual feedback, annotate a web page, explain an idea to a customer or colleague, or record your actions- Cloudapp does it all. The easy to use and slick interface is an added bonus to an already feature-rich tool.
Key Features
- Over 3 million users worldwide
- Create webinars and video walkthroughs
- Available for Mac, Windows, iOS, and Chrome
Pricing:
- Free with limited functionality
- Paid plans start from: Pro($9 per month), Team($8 per user per month), Enterprise (contact sales)
Zoom
Zoom combines screen recording, video conferencing, and webinar features all in one enterprise-grade tool. Named a 2018 Gartner Peer Insights Customers’ choice for meeting solutions, Zoom can help you share your screen with your colleagues, get feedback, annotate screen, and even conduct webinars in a smartly designed tool.
The tool also has cross-platform messaging & file sharing which takes your collaboration up a notch. The best part is its free account option that lets you share screens with up to 25 members and host an infinite amount of meetings!
Key Features
- Enterprise-grade phone system to unify all your communications
- Create conference rooms to conduct meetings or can even conduct private meetings
- On-demand or recurring webinars with recording and transcripts
Pricing:
- Free with limited functionality
- Paid plans start from: Pro($14.99 per month), Business ($19.99 per month), Enterprise ($19.99 per month)
Visme
Visme infographic solution provides hundreds of editable templates and thousands of elements or content blocks to create custom layouts online. Drag and drop functionality simplifies the creation of easy-to-understand infographics from complex data.
Visme is suitable for both beginner and professional graphic designers. You can add any media and content. The software also provides stock images and vector graphics. Visme app enables online sharing or download of created infographics as PDFs or images too.
Pricing of Visme: Visme has a free plan with limited features. The paid annual subscription plan starts at INR 1116.35 per month for individuals.
Venngage
Venngage’s infographic maker offers a user-friendly drag-and-drop editor that enables even non-designers to create custom designs. It has a library of over 7500 easy-to-search templates designed for marketing and communication, training and development, among others. You can select fonts, backgrounds, colors, and other formatting options in a few clicks.
Venngage integrates with Pexels and Pixabay for royalty-free images. You can export the infographic to PDF or PNG for downloading or sharing for collaboration. You can also automate infographic-based presentation design with DesignAI.
Pricing: Venngage offers a free plan to help users get started. Pricing starts at INR 1191.10/ user/ month for an annual subscription.
Make A GIF
Make A GIF provides options to upload an animated GIF or create one from images (up to 40), Facebook URL, YouTube URL, webcam, or video. You can easily keep track of all GIFs, sort them by popularity or date of uploading, and share them on social media platforms.
Other features include animation speed editing, adding customized watermarks, and so on. The GIFs can be saved to both desktop and mobile and are not deleted from the account unless chosen manually.
Make a GIF Price: It can be used for free. The paid version offers a 3-day free trial and is available at INR 889.18 per month.
GIFMaker
GIFMaker enables anyone to create animated GIFs online from up to 300 files (GIF, PNG, JPG, etc.) without any registration or experience requirements. You can resize, reverse, compress, merge, or split the GIFs with this tool.
Other options include live GIF preview, GIF canvas size/ animation speed alteration, audio overlays, looping times selection, and more. The images get automatically removed after a few hours and nothing is stored. GIFMaker online works on Mac, Windows, and Linux, given that flash player is installed.
GIFMaker Price: It is a free GIF making tool.
Conclusion
There are a lot of tools out there for inbound marketing and content creation, but you don’t want to pay for any of them. You’ve heard that having a lot of links to your site is important, but getting links is hard. There also seem to be an unlimited number of social media sites and platforms, which makes it hard to keep up.