If you are planning to start your own business, it is likely that you will be interested in what a CRM software is. A CRM software is a computerized system designed for small businesses to manage their contacts, products or even simple billing. To download free CRM software for small businesses, the task of finding the right one may seem overwhelming with all the options available. However, it does not have to be difficult either. When you know what to look for in a good software program, the choice becomes much easier.
A CRM software is a type of specific database that helps store all kinds of information in a structured way. This information is then linked together, enabling a person to easily find any information they need. With a CRM software, a person can access the information from almost anywhere, such as from their desk at work, or while on the go with their smartphone.
Importance of CRM:
- Customer analysis & segmentation
- Lead tracking and management
- Reduced manual processes
- Visualize sales performance metrics & reporting
- Data storage & organization
- Employees’ activity tracking and management
However, there are many CRM software solutions out there. You need to choose the one that fits your specific needs and keeps everything related to managing your customer relationships in one place.
Better Organization
Task management, emails, and calendars are business management operations that small business owners have to manage every day. Even though small businesses can operate freely undertaking these tasks, having a client relationship management solution in place makes those tasks that much more efficient. Small business owners may think CRM is only for the big players, and their business doesn’t need them. In reality, small business owners miss seeing the big picture, business efficiency. CRM helps small businesses organize all their business data into one easy-to-use platform, and is a key to success.
Enhanced Sales Strategy
As a small business with a limited operational budget, you cannot afford to make mistakes by targeting the wrong customers and opting for ineffective sales strategies. The core utility of CRM provides excellent client management capabilities and game-changing insights on sales trends, which help small businesses, regardless of their industry, to adapt and thrive in this ever evolving business market.
Unparalleled Client Management
The most crucial aspect of a small business’s need for CRM is client management itself. Client relationship management systems like Arcarina’s ArcCRM will provide more visibility into customer information and devise better sales strategies. CRM equips small businesses with the ability to harness the data’s power and formulate better business plans towards prolonged success and profitability.
Additional Capabilities
Modern-day CRM solution not only helps you manage our clients better but also assist you in tracking your billing progress and take some work off your accountant’s plates. Conventional CRM solutions integrate well with all the other business management tools and provide accurate and brisk financial reporting abilities.
Improved Data Security
Storing all your business data by any unsecured means could be crucial to your security. CRM eliminates all such unsafe practices of managing client information and organizes everything in one secure platform. You don’t have to worry about crucial information being lost or exposed with notepads or memo-books. Web-based CRMs can also aid businesses with cloud storage and enhanced security. The chances of data leaks or data loss are very minimal as the cloud hosting facilities are often secured with robust security protocols.
Real-time lead status
The primary feature of a CRM is that it keeps you updated about the status of your customer interactions: which clients have responded, which clients are interested in a demo and which ones are not-reachable, etc. The clear status of each and every dialed prospect is recorded and available 24/7.
Small businesses and start-ups need to be on top of their client management to track all their sales calls and emails they send. Client relationship management solutions like Arcarina’s ArcCRM allow your business to map your lead journey and nurture warm leads instead of wasting time on cold ones.
Valuable Analytics
Analytics are key, more specifically, metrics from historical data such as conversation rate of leads from a particular type of lead set, most fruitful industry type for your sales callers, and lead generation team to target, etc. Analytics are crucial for business growth, and modern-day client relationship management solution likeArcCRM can provide small businesses with instant reports on essential metrics. You can even utilize filters and extract the data for your specific needs.
Some CRM for Small Business:
Base:
Base makes our list of the best CRMs for small business because it’s super data-focused in it’s approach to helping you increase your sales. Their platform is designed to do everything from diagnosing leads that may need your urgent attention, to providing insights into what can be improved about your sales process, and giving you all of the different data inputs you could possibly need to start ramping up your revenue.
When you’re constantly head down working in your small business, it can be difficult to pull back out and visualize the massive list of things you need to accomplish in order to actually take your company to the next level.
Their intuitive and automatic pipeline view is a great way to visualize all of your important sales metrics in one spot. And another really cool feature they offer, is a step-by-step walkthrough during the free trial, so you don’t have to tinker around with everything yourself in order to get up and running.
Salesflare:
If you hate filling out a CRM and want one that actively helps you sell, Salesflare is a good choice for you. It automatically pulls up all the info you need and automatically keeps itself up to date.
Salesflare is built specifically for small and medium-sized businesses who sell B2B. And while it may look simple, it still packs a lot of power. You can even use it to send personal email sequences at scale
Got leads? Freshworks CRM has ways to manage your leads, from ranking them by importance to assigning them to your salespeople to scheduling followups. It makes it easy to track all your leads from the moment they appear to the moment you successfully close the deal.
Some key reasons why Freshworks CRM made our list of the best CRMs for small business: Email scheduling takes the cake. Want to plan when your contact will get an email? Just schedule it, and get a notification when it gets sent out. Tired of copy and pasting? Create some email templates specific to you. Finally, use the collaborative notes feature so everyone on your team can see any specific details when they check in on.
Salesmate CRM:
With Salesmate CRM you can speed up the sales processes and offer customers a personalised experience. Manage your contacts effectively and keep track of all related sales activities. This tool is also perfect for sending out email campaigns and you’ll know what happens to your emails once you hit send. As a Small Business you appreciate flexibility and scalability and Salesmate understands these needs. Some unique features within this CRM software include: Prospect & Lead Engagement, Sales Pipeline & Activity Tracking, Sales Automation & Sequences and more.
Here’s why… in my experience, so many brand new businesses start out using the G Suite for managing email, documents, communications and more—which is an excellent and practical choice. Naturally though, when they need to scale up by adding a CRM to their sales process, transferring everything over can be pretty painful if you’re not properly geared up. Adding a CRM into your Gmail is pretty pain-free, which is why I love that functionality.
When you add Streak to your team’s existing Gmail accounts, it’ll help them stay organized, manage their email communications with prospects, get a more clear (visual) pipeline view for where your leads are within the sales process, and communicate more effectively as a whole. Streak is diverse in functionality too—it can help track sales, support, hiring, client projects, and much more.
Conclusion:
It’s important to have a good CRM in place in order to achieve success when it comes to running a small business. And with today’s competitive market, it’s crucial that your software is up to date with the latest industry standards. A great way for you to get started is by downloading free CRM software for small business into your business system.