Raising money for a nonprofit is an ongoing challenge, but there are tools to help your nonprofits overcome that! The best way to determine which fundraising software is right for your non profit organization is to take an analytical look at the different platforms available. To help you with this process, learn about free fundraising software for nonprofits. Also, if you’re looking to upgrade your current fundraising software program see my top list of full featured donation management software solutions, which also includes free versions.
With numerous kinds of fundraising software on the market these days, it can be hard to know which piece of fundraising software is best for your nonprofit organization. There are free fundraising software options for nonprofits just starting out, as well as more advanced paid products that can be used once organizations have grown.
DonorSearch Online Tools – Best Fundraising Software Overall
THE BASICS
DonorSearch’s online tool, which is known as ProspectView Online, is a valuable addition to any nonprofit’s tech stack. Nonprofits can use ProspectView Online’s features to identify and improve outreach to prospective supporters, especially major donors. With the DonorSearch tools, your organization gains access to a wealth of information about your donors and prospects, like:
- Wealth indicators: DonorSearch’s tools can provide an accurate financial picture for your donors and prospects, so you’ll be better situated to target your outreach to donors who are financially capable of making a large donation. These indicators include details like real estate ownership, business affiliations, and stock ownership.
- Philanthropic indicators: Philanthropic indicators about your donors and prospects suggest how likely it is that they would donate a large gift to a philanthropic organization. A prospect with past involvement with nonprofits is more likely to give than one who has no history with philanthropy. For instance, philanthropic indicators might measure previous donations to your nonprofit or similar organizations, involvement on charitable boards, and potentially connected hobbies and interests.
These data points can guide your fundraising efforts in the directions that are most likely to provide a substantial return for your efforts, meaning you’ll save time, boost your fundraising revenue, and acquire more donors.
NOTABLE FEATURES
ProspectView Online allows your organization to uncover your best donors and prospects. It comes equipped with these top features:
- Executive Analysis allows you to summarize and analyze your search results with ease. With over 12 customizable reports available, you can understand your donors’ affinity to give, capacity to give, interest in your organization, and location, all represented with intuitive visual portrayals of your data.
- Keyword Search provides your nonprofit with easy, quick filtering of your screening and/or search results.
- Marketing Lists supply highly targeted lists of prospects based on over 300 financial, demographic and interest categories. You can search and filter by geography, wealth markers, and hobbies, among others. This feature is perfect for helping organizations acquire new donors.
- Integrated Search can provide a comprehensive profile on an individual donor.
- Gift Search grants an organization direct access to the largest philanthropic database. Organizations can discover giving histories for foundations, organizations, or an individual.
DonorSearch’s tools and features are all designed with one goal in mind: to provide the data necessary for your nonprofit to succeed now and in the long term.
WHY THIS NONPROFIT FUNDRAISING SOFTWARE STANDS OUT
Because DonorSearch’s tools vastly improve your organization’s ability to perform donor stewardship and outreach, the return on investment (ROI) for this tool is high. Identifying just one additional major donor or even mid-tier donor with DonorSearch’s tools repays your nonprofit’s investment.
CharityEngine: Best All-in-One Fundraising Software
THE BASICS
CharityEngine’s all-in-one fundraising software is designed to provide nonprofits with all of the tools they’ll need in one system, limiting the need for adding piecemeal integrations. Instead of researching multiple solutions, save your nonprofit time and money by investing in one tool for all of your fundraising needs.
With CharityEngine, your nonprofit will have access to every fundraising, marketing, and donor management tool necessary to create and execute effective fundraising strategies.
Plus, CharityEngine’s comprehensive solution offers even more built-in features that can help continue growing your fundraising efforts, such as event management tools, advocacy solutions, and expansive reporting.
NOTABLE FEATURES
CharityEngine offers a variety of fundraising tools that you can leverage for your campaigns, including:
- Customizable donation pages built to encourage recurring giving
- Peer-to-peer fundraising tools, allowing nonprofits to launch and track campaigns of any size
- In-house, PCI-certified payment processing, providing your organization with the highest possible level of data security
- Comprehensive reporting and workflow automation supported by CharityEngine’s seamless data flow between software solutions
Bloomerang – Best Fundraising Software for Donor Retention
THE BASICS
Bloomerang is a leader in donor database software, helping nonprofit fundraising professionals not only to raise money, but also to create long-lasting relationships with their supporters.
The interactive fundraising dashboard enables nonprofits to keep track of their incoming funds across various campaigns, as well as the engagement and retention rates of their supporters. This helps fundraisers identify donors who may be able to give more to the nonprofit and prevent donors from lapsing.
NOTABLE FEATURES
Each robust donor profile is built out with comprehensive timelines, showing how supporters have interacted with various email campaigns, events, surveys, and fundraising initiatives in the past. Plus, the donor profiles are also equipped with a giving summary, showing the lifetime value of the supporter and how their contributions have changed over time.
Bloomerang’s solution provides segmentation opportunities, allowing nonprofits to create targeted campaigns and initiatives for the right donors at the right time. Plus, the solution has built-in features that provide advanced insights that can be used to create smarter donor segments, such as the “Generosity Score” and “Engagement Meter,” featured on donor profiles. These features metrics provide an at-a-glance understanding of which supporters need to be reengaged and which can be approached for larger contributions.
ShopRaise – Best Fundraising Software for Online Shopping
THE BASICS
ShopRaise is an online shopping platform that can provide your nonprofit, faith-based organization, school, team, or club with effortless fundraising revenue. It’s free for your supporters to use and for your organization to sign up.
To use ShopRaise, all your supporters have to do is download the app on their mobile devices or desktop browser, then shop at their favorite stores. ShopRaise is partnered with nearly 1,000 popular retailers like Macy’s, Walmart, Lowes, and Petsmart, among others. When your supporters shop within the app, your organization can earn up to 10% of every transaction.
NOTABLE FEATURES
ShopRaise is a great way to reach your supporters in between your fundraising campaigns and add a new revenue stream. Because all your supporters have to do is download an app and shop, it’s very easily incorporated into your supporters’ daily lives. From a nonprofit’s perspective, it’s a wonderful source of unrestricted funds. Plus, ShopRaise offers the following benefits:
- Custom marketing materials. Because ShopRaise knows your team is busy, they’ll provide your organization with the marketing materials necessary to promote the opportunity to shop for a cause. That means they’ll give you all the web banners, emails, flyers, social media posts, and text templates you need. All your staff has to do is distribute the materials to your community.
- Branded to your cause. When your supporters select your organization to support at the beginning of their ShopRaise experience, the entire ShopRaise app converts to your organization’s branding. Your organization’s name and logo appear on the app’s thumbnail as well as on landing pages throughout the app.
- User data. ShopRaise provides you with information about who downloads the app and selects your organization to support, meaning you’ll be able to add new donors to your database for future engagement and cultivation.
Salsa – Best Fundraising and Supporter Engagement Software
THE BASICS
Salsa is a comprehensive, modern platform that provides nonprofits with donor management, fundraising, advocacy, event, and marketing automation tools all in one place.
Powered by SmartEngagement Technology, Salsa is built to help nonprofits pursue their missions more intelligently and effectively by ensuring that all of their tools are connected and seamlessly share data with one another for a cohesive, strategic approach. Built with industry best practices, unrivaled education and support, and machine learning insights, the platform will help you grow your supporter base starting on day one.
NOTABLE FEATURES
SalsaCRM comes with their fundraising and marketing solution, SalsaEngage, making this platform an all-in-one solution to help you communicate, advocate, and fund your cause. Because all of your fundraising and donor management tools seamlessly integrate, your team can skip the manual data entry and focus on more effectively pursuing your mission. And with the robust reporting and predictive analytics delivered by Salsa, you’ll be more equipped than ever to make smart decisions.
Salsa’s comprehensive donor database and engagement suite includes:
- Rich, customizable donor profiles
- Marketing automation for email, social media, texting, and more
- Online and offline donation processing
- Performance dashboards, reporting, and analytics
- Peer-to-peer campaigns and events
- Multi-channel advocacy
Organizations that use Salsa tools report a 35% increase in efficiency, 28% annual increase in donations, and 18% increase in average gift size. With simple, step-by-step implementation and award-winning support, Salsa makes it easy for your organization to get up and running quickly and successfully.
Double the Donation – Best Matching Gift Software
THE BASICS
Double the Donation is an easy-to-use matching gifts database for nonprofits. Their matching gift tool makes it easy for your supporters to search for their employer and discover if they’re eligible for their donation to be matched.
This fundraising software integrates with a number of other turnkey nonprofit solutions, which makes it easy for you to embed the search tool directly onto your website, donation pages, and more. Additionally, Double the Donation has the largest database of matching gift programs, which means that more of your supporters can learn about their employers’ programs.
Double the Donation also offers a tool called 360MatchPro, which is a robust automation system that finds additional match-eligible donors among your contacts. By scanning email domains, 360MatchPro can discover new opportunities for matching gifts and automatically connect match-eligible donors with the resources necessary to submit their matching gift request via email.
NOTABLE FEATURES
Double the Donation has a few standout features that make improving your matching gifts strategy that much easier:
- Their database contains over 20,000 companies
- Autofill features in their search tool remove the need for exact-match searches
- The plugin can be embedded anywhere you collect donations
With these features, your nonprofit can easily grow your matching gift revenue and reach your fundraising goals with the same number of donors!
Regpack – Best Donation Management Software
THE BASICS
Regpack is an all-in-one donation management solution that includes CRM capabilities, event registration software, donor relationship-building tools, and more, making it a fully comprehensive solution.
Rather than forcing your nonprofit to adjust to its software, Regpack aims to be as flexible as possible in letting users manipulate settings and features to get the exact results they need.
NOTABLE FEATURES
Regpack excels at creating customizable tools, allowing your nonprofit to create unique reports, donation options, forms, and more. This enables nonprofits who invest in Regpack to tailor almost every part of their donation management software to meet their nonprofit’s specific needs.
Regpack’s donation management software also focuses on efficiency by including features designed to save your team time, such as recurring billing options, individual and automatic messaging, and more. In addition, as an all-in-one solution, Regpack comes equipped with:
- Customizable donation options, including one-time and recurring donations
- Automatic and customizable communication tools
- Donor profile creation and management capabilities
- Fundraising event registrations
- Quick data filters
- Pre-built and customizable reports
- Built-in CRM
With users reporting a 35% increase in cash flow and a 96% donor satisfaction rate, Repack’s comprehensive donation management software allows nonprofits to get started with software that’s ready to grow with their organization.
Qgiv– Best Fundraising Software for Events
THE BASICS
Qgiv offers a top fundraising software option dedicated to helping nonprofits increase their revenue and reach donors by providing a platform for donation pages, event registration, text fundraising, and more. Their solution is particularly helpful when it comes to fundraising events. With its simple interface, flexible pricing packages, and powerful tools, Qgiv is great for organizations of any size.
With Qgiv’s online tools, you can control and track all of your event campaigns and activities from a single place, from facilitating event registrations to hosting peer-to-peer campaigns and planning silent auctions, Qgiv has a comprehensive dashboard that provides insights into all campaigns and allows you to maximize your event success.
NOTABLE FEATURES
Qgiv has a variety of fundraising options that can elevate any type of event you want to plan:
- Silent auction tool. Bring your silent auction to the next level by using Qgiv’s mobile app-based auction platform. This way, guests can bid conveniently using their phones.
- In-person event tools. With Qgiv, you can create unlimited event registration forms for any type of occasion. Make sure to customize it to your organization and mission! Automate discounts and promo codes as well as packages for certain attendees.
- Peer-to-peer fundraising tools. Encourage your volunteers to work hard fundraising with Qgiv’s gamification tools. Post a live fundraising thermometer and a scoreboard presenting the top fundraisers.
Any nonprofit knows that while fundraising events are essential, they can require substantial time, planning, and resources. Qgiv’s tools can lessen the load!
Grassroots Unwired– Best Canvassing Software
THE BASICS
Grassroots Unwired’s mobile canvassing software streamlines traditional face-to-face canvassing and fundraising campaigns onto a secure, accessible digital platform. By doing away with paper and clipboards, grassroots organizations can collect more data and create real connections with supporters.
Organizations and political campaigns that use Grassroots Unwired’s canvassing software can connect with supporters through face-to-face communication, email, text, and video chat from anywhere in the world. Even when managing campaigns from across the country, campaign organizers can stay in constant contact with canvassers and volunteers alike with the help of communication tools and real-time, customizable reporting features.
NOTABLE FEATURES
Grassroots Unwired offers tools for both managers and canvassers. In addition to providing long-distance communication tools—which keep your volunteers and canvassers safe and able to continually make connections—Grassroots Unwired’s canvassing software creates a comprehensive outreach experience for supporters. From initial outreach to follow-up, every step of the process is backed by digital tools that ensure seamless, useful interactions.
When your volunteers and campaign managers are equipped with Grassroots Unwired’s canvassing software, they’ll have access to:
- Turf-cutting and canvassing management tools
- Real-time reporting
- Multilingual and robust script branching capabilities
- Text and video chat features
In addition, Grassroots Unwired’s PCI-compliant donation capture allows your team to securely process donations raised for campaigns of any size. Grassroots Unwired’s scalability makes it fit for your campaign as it grows, even if it stretches across the country.
Donorperfect – Best Fundraising Growth Platform
THE BASICS
DonorPerfect’s robust fundraising software allows you to organize constituent data in one unified database. Also, DonorPerfect gives you the ability to collect online donations, process pledges, and set up recurring gifts. It’s an all-in-one fundraising and data management solution for organizations of all sizes.
Plus, you’ll be able to streamline different types of activities, like grant tracking and volunteer management.
NOTABLE FEATURES
DonorPerfect’s fundraising software is truly comprehensive and chock-full of useful features. These include:
- Financial reports and other easy data exporting functions
- Targeted communications
- Event management
- Facilitated software integrations
- Wealth screening tools
In short, DonorPerfect’s fundraising software provides a one-stop-shop for all of your organization’s fundraising needs!
NeonCRM – Best Cloud-Based Fundraising CRM
THE BASICS
NeonCRM is a cloud-based nonprofit software suite that provides fundraising features that can help any nonprofit to boost their donation strategies.
Your nonprofit can easily maximize fundraising with all of its donor data centralized in one spot. With NeonCRM, the fundraising process is more effective and efficient, helping you succeed with any campaign that you choose.
NOTABLE FEATURES
Your CRM (or donor database) should help you increase fundraising while also helping you manage your donors. NeonCRM offers features and tools that can:
- Track donor data
- Communicate with donors
- Build donor relationships
- Increase donations
Manage your donor data with care and you’ll see an increase in donor retention. Additionally, the more you know about your current donors, the easier it is to acquire new ones. NeonCRM’s extensive features have made it a top choice for nonprofits for years.
Conclusion
Fundraising Software For Small Nonprofits is a great piece of software for fundraising. It is available through web browser and supports PCs and also mobile devices (Android and iOS). This software enables the nonprofits and the fundraisers to easily generate funds for their cause. This simple and effective software can be used by any small or large nonprofits to raise money.