The Seo Tools for Laravel is a suite of tools that provides an interface to easily manage the SEO properties for your Laravel applications. It currently supports Google Analytics, Google Search Console, Facebook Open Graph, Twitter Cards, and Flickr Commons.
The Seo tools for Laravel project is a suite of packages that integrate Search Engine Optimization functionality into the Laravel framework. These are tools are designed for developers who are looking to build SEO-friendly websites with Laravel. Some other features include: Sphinx Search integration, Breadcrumbs, Schema.org microdata / rich snippets, etc.
Moz
MozPro (including Link Explorer)
Moz is one of the most popular SEO software suites and we use their tools regularly. Moz is probably best known for their ‘Domain Authority’ (DA) metric. DA predicts how likely a website is to rank in Google, with a range from 0 to 100, with higher scores corresponding to greater likelihood of ranking. The main factor with DA is the quality and quantity of links.
Moz Pro is a suite that includes many tools, including Link Explorer, a backlink analysis tool. Unfortunately, no tool is 100% accurate when it comes to finding all of your backlinks or the backlinks of your competitors. That’s why we recommend using multiple tools (Ahrefs, Moz, among others) to get the full picture.
MozBar
MozBar is a simple tool but saves a tremendous amount of time when reviewing websites. It’s a Google Chrome extension that allows you to quickly and easily view a site’s Domain Authority, Page Authority, backlink information, and spam score. At the click of a button, you can also view a Moz page analysis, as well as followed and no-followed links on a page.
MozLocal
One of the biggest factors in your local “map” rankings is citations. A citation is simply a mention of your name, address, and phone number (NAP) on another website online. The most common citations are business directories like Yelp, Bing Local, and even Facebook business pages.
Moz Local is one of the best tools available to quickly audit your citations. You’ll see if your information is consistent across all directories, if you’re missing any important directories, and if you have duplicate listings that could be dragging down your rankings.
SpyFu
SpyFu is an amazing tool that allows you to see how your competitors are performing with SEO (as well as Google Ads). By using this tool, you’ll be able to find out:
- The keywords your competitors are ranking for in Google organically
- Which pages are generating SEO traffic
- What types of inbound links they have
- SEO traffic estimates and trends in SEO traffic
Plus, SpyFu is our go-to tool for Google Ads competitor intelligence. With SpyFu, you can see competitor Google Ads data such as:
- Which of their keywords are performing the best.
- How long their ads ran or have run for certain keywords.
- The clicks and impressions they received from their ads.
- The best performing ads.
- Your competitors’ ad copy.
- Your competitors’ monthly ad spend on campaigns.
So if you’re managing SEO as well as Google Ads campaigns, we definitely recommend using SpyFu to analyze your competitors.
Ubersuggest
Ubersuggest is really effective for competitor analysis it provides a great level of insight about your competitors’ websites allowing you to reverse engineer their SEO and content marketing strategies, it allows you to view their backlinks, top keywords and pages that are bringing them the most amount of traffic to their site.
Ubersuggest allows you to view similar websites to yours, as well as the similar keywords you rank for, the keywords that your competitors rank for but your website doesn’t rank for and how many backlinks they have which will allow you to create an SEO strategy to outrank them by building up your sites backlink profile, targeting more keywords and expanding your content marketing strategy.
The keyword discovery tool allows you to find keywords to target by showing the traffic volume, trend changes and the difficulty level to rank for those keywords.
Its rank tracking tool allows you to track where your keywords are ranked on Google on desktop and mobile, across multiple locations and languages.
Pricing
Ubersuggest is a free-to-use tool and also has a paid plan starting at $29 / £21 a month and offers a 7-day free trial.
Bright Local
BrightLocal is an all-in-one tool designed to help local businesses looking to build a presence in search by optimising for local SEO. It allows you to track citations, fix existing citations, remove duplicate citations and can even build citations for you (for a fee). You can use it to monitor your reviews on relevant sites and shows insights from your Google My Business (GMB) profile.
The local search audit tool provides a detailed report about the key areas of how well your site is optimised for SEO including backlink profile and authoritativeness, Google My Business optimisation and how well your GMB is optimised in comparison to the top 10 ranked businesses in your area allowing you to see what you need to do to outrank them, on-site SEO factors, as well as, a rank checker allowing you to see where you rank for important keywords that are relevant to your business on Google & Bing search engine results pages, Google Maps and Bing Local.
Pricing
BrightLocal has a limited set of tools that you can use for free but to access all of its tools you have to purchase a paid plan starting from as low as $29 / £21 a month and BrightLocal also offers a 14-day free trial.
SEMRUSH
In our opinion, SEMrush is the best overall multipurpose tool. It combines a lot of the features of many other tools listed, creating a comprehensive platform that offers analytics, market and advertising research, backlink analysis, and keyword research. SEMrush also comes with tools that utilize that data, helping you find keywords with less competition, create charts and reports, and even optimize your writing for SEO as you create content.
While SEMrush is ideally suited to overall SEO for small businesses, it’s also excellent for managing and monitoring specific projects, from competitor analysis to social media posting and ad building. There is not much this tool can’t do.
AHREFS
AHrefs is the best tool for all things related to linking and backlinking. It, too, is an all-in-one toolset, but linking is where this system shines.
It boasts the second-most-active web crawler after Google, meaning it comes with the best backlink database in the industry with over 19 trillion known links. You can monitor domain and page-level metrics, backlink profiles, and get a complete breakdown of all outbound links, among other features.
The broken link checker is as robust, offering an easy way to unbreak what has been broken, eliminate dead internal links, and keep on top of your site with scheduled crawls for new dead links.
Conclusion
Would you like to enable SEO (search engine optimization) features in your Laravel projects such as: Canonical URLs, Auto-pagination, Noindex subpages and so on? Well this package provides a simple, clean and powerful solution for this by implementing them directly in your controllers and without the need to write any code for this!