SMM tools have been very important in increasing the business of a product. We have to offer the best service to our customers because it is beneficial for our business. In this ppt, you can get introduction about how social media will help your business and how you can easily reach to the customer. You will learn about social media tools that are very useful for increasing your business. There are several areas that you have to keep in mind while conduct a work over digital marketing.
Are you looking for information about social media marketing? There are many online sources to help you get started. Here are some good social media marketing tools ppt that explain different aspects of this exciting field.
What’s Social Media Marketing?
In simple words, social media marketing is the use of social media platforms to promote your business online. I’m sure you’re already familiar with these channels. I’m talking about Facebook, Twitter, Instagram, LinkedIn, Pinterest, and many other online networking platforms. They all allow you to connect with friends and relatives; however, businesses use social media for marketing-oriented purposes. For example, increasing web traffic, improving a brand image, engaging with customers, reaching new ones, etc. But to make it all work, you need something to share on these platforms. And, believe it or not, PowerPoint can be your go-to tool for creating powerful social media content.
PowerPoint as a Design Tool
PowerPoint is the complete package for presentations; we all know that. But it can also be a tool for all your design needs.
If you open PowerPoint, you’ll see a wide variety of features on the top bar. They allow you to edit images, layer elements, make drawings, insert shapes, customize charts, and even add animations. Just like some of the things Photoshop or Illustrator offer to do but made easier! I’m not saying that PowerPoint can outperform the Adobe programs’ design level, but it certainly can make your design tasks more simple and give you incredible results.
Use PowerPoint for your Social Media Content
As you know, social media content comes in all sizes and shapes. And each platform has its own image aspect ratios. So, before we start, you need to find which size works better for your posts. I recommend using Sproutsocial’s Always Up-to-Date Guide to Social Media Image Sizes so no matter what year you read this, you’ll always get the right dimensions for your content.
And here’s another quick PowerPoint hack: You might’ve noticed the list shows the image sizes in pixels while PowerPoint uses inches. Luckily, PowerPoint converts the dimensions for you. When you open the window to resize your slides, you just need to insert the right numbers and add “px” at the end. For example, for a Facebook image, type “1200 px” for width and “630 px” for height. You’ll see that the dimensions automatically change to their equivalent in inches.
Incorporate presentations into your content strategy
Presentations are dynamic visual content that is just too good to keep out of the list. And yes, you can use them on social media. Here are two creative ways for you to incorporate PowerPoint presentations into your strategy:
- Use PowerPoint in your videos
54% of consumers want to see more video content from brands they support, and an easy way to jump on the bandwagon is live streaming videos. Most social media apps have that option now, so you can broadcast content to keep your brand active and relevant online. In this case, you can offer webinars to educate your social media followers on your products or share valuable information that positions your brand.
But how do you incorporate your PowerPoint presentation on this? Let’s say you want to do a live webinar on Facebook. First, open your PowerPoint file and your Facebook page simultaneously. Then, go live and click on the option “Share screen.” Finally, select the window with your slides on it.
You can also record yourself during an online conference and share that video on social media. Check out our guide on how to master the screen sharing option for your video conferences. Rest assured, PowerPoint slides will help you elevate your delivery through any screen.
- PowerPoint slides for a professional audience
PowerPoint presentations are excellent for engaging with B2B clients. After all, they are business communication tools for excellence and have been around in the corporate world for quite some time. The good news is that LinkedIn, the professional networking site, allows you to share your slides as a regular post. Yes, you can upload your sales presentation or business pitch deck and reach new audiences online. What’s more, you can generate leads this way! Learn how in this article about using PowerPoint to increase online leads.
Create animated posts
Animated posts are such a unique way to stand out on social media. While other brands use static images to sell, you can convey your brand’s message and personality in a few seconds.
To make animated posts on PowerPoint, you need to create a regular image post first, and then the animations come in. You’ll find all you need to animate your objects in the “Animations” tab. I recommend having the “animation panel” visible so you can check the effects you’re applying to each element. If you’re a beginner, try this: Make an object bounce on the slide, and then dissolve out. Just like you see here:
Once you’re happy with your animated post, export your slide as a short video. Remember when we talked about how to save PowerPoint slides in different file formats? Look that section up again to export your animated post. And there you have it: A fantastic post that can be your next Instagram ad, for example.
PPT Templates
Social Media Infographic
Social media is all about engagement. And with this social media PowerPoint template, you can precisely track your numbers and share them with an audience. Featuring over twenty custom infographics, it’s a great way to visualize data. Documentation is included to help you get started. This is a complete social media report template PPT that is better than most free options.
Social Media PowerPoint Template
A social media PowerPoint like this helps you put your best foot forward. Device mockups are included as a critical feature of the template. These allow you to showcase your social presence as it looks on real devices. It’s an attractive way to boost engagement and attract new audiences.
Social Media Trends – PowerPoint Template
Social media is a crowded landscape, and it pays to stand out. This trendy modern social media advertising PowerPoint presentation includes 100 unique slides. Each is pre-animated, and many feature simple drag-and-drop content placeholders. That means you can build a fantastic slide deck in moments—no editing skills required. Social media PowerPoint themes for free download can require a lot more work than this one.
Social Network PowerPoint
Sure, you can find a free social media PowerPoint presentation template. But for the most significant impact, turn to an expertly designed premium option like this, featuring:
- hundreds of stylish icons
- full HD widescreen graphics
- studio-quality animations
- custom placeholders
It’s simply far superior to a digital marketing PPT template free you might find around the web.
Social Media Guide PowerPoint Template
Direct an audience straight to your social media presence, thanks to the Social Media Guide PowerPoint template. It’s a winning social media PowerPoint presentation download.
This one is loaded with all the slides you’ll need to meet your marketing goals. Inside, you’ll find a full suite of charts and graphs to highlight numbers and plenty of text boxes to add in more details. Not many free PowerPoint templates with a social media theme have these features.
Conclusion:
Slideshare is pretty awesome for finding presentations. You can search by keyword or browse through popular topics. Thankfully, slideshows are less competitive than blog posts, so you normally find what you’re looking for without too much effort…well that is if it has to do with social media. If you have a topic about digital marketing in general you may be out of luck.