There are many social media scheduling apps, each one of them does different things. There is no right or wrong social media scheduling app. It all depends on what you need to achieve.
Social Media Scheduling Apps – Do you struggle with social media scheduling ? Struggling to find the best Social Media Scheduling apps? Today’s tip aims to help you. I am going to discuss how you can use these tools to make your life easier. Plus, at the end of this post I will talk about some of the best Social Media Scheduling apps free available today.
SEMrush
SEMrush is an all-in-one digital marketing platform. It’s best known for its SEO and PPC toolkits, but it also has a Social Media toolkit, which includes the Social Media Poster tool.
Social Media Poster allows you to draft, schedule, and post content on Facebook, Twitter, LinkedIn, Pinterest, and Instagram (scheduling only, no posting), directly from the SEMrush user interface. (Guru and Business accounts can also schedule posts to Google My Business).
For each social profile, you can create a posting schedule with the same times every day or at different times on weekdays and weekends. Links get shortened automatically with the bitly integration, and you also have the option to add UTM parameters.
When you create content, you can add it to your queue, so it’s scheduled for the next time slot. The built-in analytics allows you to check on your best-performing content so that you can schedule it again as a one-off or regularly.
The interactive calendar allows you to set the dates and times of your posts, make drafts, and create a queue. And as you create content, you can edit your images inside SEMrush.
If you’ve already planned a campaign in a spreadsheet, you can quickly upload all of your posts with the Bulk Scheduler.
SEMrush’s standout scheduling features:
- Plan and schedule content with the interactive calendar.
- Automatically queue content to simplify your posting schedule.
- Find your best performing content to schedule again.
- Create posts while surfing the web with the Chrome extension.
- Edit images without leaving SEMrush.
- Import posts from CSV files.
- Collect content ideas with the RSS feed.
SEMrush pricing
SEMrush has a range of subscription plans for freelancers through to agencies, plus customized plans for large enterprises. Every plan includes the social media poster tool.
Prices start from $119.95/month, or save 16% when paid annually, and include all the social media scheduling features.
SocialBee
SocialBee is a powerful social media scheduling platform that goes beyond scheduling and includes features like competitor research.
Since they’re an early-stage startup, they have quite an extensive product roadmap, which means their focus is on rolling out new features. While the more established tools tend to slow down on adding new features.
But for now, their main scheduling feature revolves around category-based evergreen posting. When you schedule posts in different categories, it creates a balanced mix of various types of content. For example, you could have categories for curated content, industry news, and self-promotional topics.
Taking this one stage further, you can recycle your top-performing evergreen content to save time scheduling the same posts again and again. Select which categories you want to be evergreen and SocialBee handles the rest.
Staying with the evergreen functionality, SocialBee also lets you set posts to expire on a specific date – e.g. end Christmas posts on 25 December – or set posts to expire after a specific number of times – e.g. stop posting after three times.
SocialBee’s standout scheduling features:
- Create a balanced mix of content with category-based scheduling.
- Save time with evergreen posting.
- See all scheduled posts in the visual calendar.
- Preview each scheduled post before publishing.
- Book concierge services to help with social media management tasks.
SocialBee pricing
SocialBee has a choice of three subscription plans based on the number of social profiles and content categories you require.
- Prices start from $19/month and include all the scheduling features.
Sendible
Sendible is an all-in-one social media management tool designed to help solopreneurs and agencies manage and amplify their brands.
Social media scheduling is one feature out of an extremely deep feature set. While some all-in-one tools have limited scheduling functionality, Sendible is the opposite.
You can schedule social media posts individually, through queues or in bulk.
As you create content, you can use the ‘Smart Posts’ feature to tailor posts to each social network with relevant captions, hashtags, and emojis.
If you’re planning an entire campaign, you can create your content and schedule offline and then upload it in bulk to Sendible’s scheduler.
Everything is stored in the interactive calendar, so if anything needs adjusting, you can move the content around without any fuss.
And once you discover your best-performing content, you can recycle it with repeating schedules.
Sendible’s standout scheduling features:
- Schedule social media posts, images, and videos individually or in bulk.
- Plan an entire campaign offline, then import in bulk to the scheduler.
- Tailor content to each network to maximize organic reach.
- Group posts into campaigns and schedule on separate queues.
- Recycle your evergreen posts with repeating schedules.
- Visualize and rearrange content on the interactive publishing calendar.
- Curate and share quality content with the RSS Auto Posting feature.
Sendible pricing
Sendible offers a range of subscription plans based on the number of users and services that you require. And there’s also a fully-customizable, white-label solution for larger teams and agencies.
- Prices start from $29/month or $288/year and include all the scheduling features plus a complete social inbox.
Keyhole
We are proud to announce Keyhole’s newest feature, social media publishing, and scheduling for Instagram, Facebook and Twitter. This new feature complements Keyhole’s real-time social media analytics perfectly.
Now, on top of planning a data-driven strategy, managing your social media campaigns, influencer marketing, and social listening, you can also schedule and execute your social content strategy.
All in one platform.
This will save you and your team hours of manual work every week. Also, having a single multi-solution tool will help you reduce costs. So, you’re one step away from working smarter, faster, and more cost-efficiently.
In order to leverage Keyhole’s analytics, get a side-view of your posts’ performance metrics. Also, allow your team to access and edit your posts from within the platform.
Keyhole’s profile analytics will tell you the best dates, times, and content to post to maximize your engagement. And now, you can schedule your posts from your desktop or through the mobile app at the most convenient time for you, and feel relieved that they will be published at the best time.
With plans starting at $49/month, Keyhole customers are able to publish and schedule unlimited posts each month from all the accounts included in their plan. Managing anywhere from 3 accounts to unlimited accounts.
Start with a free trial to test run Keyhole’s software before diving in with a full account for your brand and your social media team.
Pricing: Keyhole’s plans start at $49/mo after a free trial. View more pricing options here.
Buffer
$100 for 10 profiles
Buffer is yet another social media scheduling and publishing app just like SocialPilot. Buffer is loved by its user community. It works well with social media sites like Facebook, Twitter, LinkedIn, Pinterest, and Instagram.
Another great feature of Buffer is its WordPress and Chrome integrations. Want to schedule social media posts via your smartphone? No worries, Buffer also supports iOs and Android.
Pros
- Buffer has a clean user interface, which helps users to navigate within the platform easily.
- This social posting tool lets you customize your posts for every social platform with their tailored posts feature.
- Customer support instantly replies if you face any issues.
Cons
- Buffer doesn’t have an essential feature, such as a Content Curation feature for finding fresh and trending content.
- Buffer has its own products like Buffer Reply and Buffer Analyze, where you have to pay extra to manage your social conversations and social media analytics, on top of Buffer Publish.
Conclusion:
If your day is crammed with work, commute, and taking care of the kids then you probably don’t want to spend your free time doing more work. It’s important to make time for yourself but at some point, things get out of control. That’s why you need some social media scheduling apps in your life!