Creating graphics for your company’s social media posts can do wonders in regards to brand awareness, website traffic, and SEO. If you’re interested in these types of tools, there are plenty to check out online that will help you create any type of social media graphic free.
If you’re looking for free software to create social media graphics, whether it’s for Facebook, Pinterest or Twitter – this blog is for you. This post shares a list of the most useful free tools to create social media graphics that I’m using on a regular basis. Whether you’re just getting started with creating graphics or you’re an old pro, I’m sure that these social media tools will come in handy and save you money on graphic design software.
Canva
Canva is a powerful, but still simple to use, template-based graphics design app. There are hundreds of thousands of templates, graphics, and photos you can use as part of the free plan (that goes up to millions of assets with a Canva Pro subscription).
When you open Canva, you’re presented with dozens of possible templates for everything from posters to Instagram Posts. It’s a lot to navigate, but there’s great search built in. Just click the search bar in the top right of the screen and look for something like “birthday instagram stories” to see more specific options. (I got 160 suggested templates just for that.)
Once you’ve found a template to work from, the drag-and-drop editor makes it simple to add your own resources. Just click Uploads then Upload Media in the left sidebar, add any images or brand elements, and you can drop them straight into the editor. One tip: right-click on any element and click Send Back or Send Forward if you want to move it behind things like the text (which you can double-click on to edit) or the image frame.
Like Google Docs, Canva enables you to share and collaborate with others, so if you want a second set of eyes on your design, click the Share button in the toolbar and then add an email address.
When you’re done, click Download to save your post for, well, posting. If you’ve accidentally included any premium assets, you’ll have the option to pay to remove their watermarks (normally at about $1 per asset). It’s a handy option if you only occasionally use Canva. If this happens a lot, you can subscribe to Canva Pro for $12.95/month (or at least check out the 30-day free trial). Pro has heaps of extra designs, and some nice features, like automatic resizing, a social media scheduler, and the ability to upload your “brand kit,” so you can easily add your logo, brand colors, and font to your designs.
Canva Price: Free for 250,000+ templates and 5GB storage; from $12.95/month for Canva Pro, which offers unlimited storage, millions of assets, and more.
Tailwind Create
Tailwind Create is the tool you need when you’re short on time… and design skills!
If you’ve ever stared at your screen for hours trying to think of new post ideas, or been stressed out by starting all your social media designs from scratch – let alone scheduling all of them to your platforms – Tailwind Create is here to help you breathe easy.
You can start from almost done with breath-taking designs created for you by our smart designer. All you need are your photos! Tailwind Create instantly transforms your photos into hundreds of optimized designs for Instagram, Facebook, and Pinterest with one click. Just choose from any of the “almost done” designs tailored specifically to your niche or industry!
The best part is, your brand styles (think: color palettes and fonts) are automatically applied to every post to keep your content seamlessly on-brand and matching the look and feel of your brand or business.
easelly
Pricing: Free Plan available | Student $2/month | Individual $4/month | Enterprise $5/month |
Platforms: Web
If your target is to create high-quality infographics for your social media audience, easelly should be your go-to design tool. The best part about this tool is that it’s completely free to use to start with — you don’t even need to create an account to start using it. However, you do have the option to go for its paid plans if you want more features.
All you’ve got to do is choose from one of the numerous infographic templates on its website and start customizing it to suit your requirements. And the best part is that easelly has a huge library of icons, illustrations, and charts that you can drag and drop onto the infographic design to further customize it.
Visme
“Speak Loudly. Speak Visually.” proclaims Visme, another freemium content creation tool.
With an extensive library of templates, icons, objects, and more to choose from, Visme helps users create interactive assets and build infographics, ad banners, charts, reports, and social media visuals.
Don’t let all the choice scare you off, though. You can always simply choose one of their template options and publish!
Beyond the option to use its free content creation tools, Visme’s paid versions are very well-priced, with lots of added options – and discounts for students and non-profits.
BIGVU Teleprompter
A pocket TV-studio
Price: Free, $8.99 per month, or $49.99 per year
Description: If you often retake your videos because you can’t remember what to say, you’ll love BIGVU Teleprompter. It displays your script as you record your video so that you can easily refer to your script. With its web video editor, you can also spice up your video by changing the background and adding captions.
Great for creating: Videos
How to create videos quickly with BIGVU Teleprompter:
In the teleprompter app, you first have to create your script. An easy way might be to draft your script on a desktop and transfer it to your smartphone via Google Drive or Dropbox.
If you want to record your video horizontally, hold your smartphone horizontally before tapping the camera icon.
There will be a five-second countdown once you tap the “REC” button. And the recording will automatically stop once the script ends.
Animoto
Make great videos. Easily.
Price: $16 per month, $42 per month, or $64 per month (Annual subscriptions are up to 50 percent cheaper.)
Description: Animoto helps you turn your photos and video clips into video slideshows with minimal effort. It’s one of the few video tools that let you easily create square videos, too. We have been using Animoto to create many of our social videos (you can check out some of them here).
Great for creating: Short social videos
How to create videos quickly with Animoto:
Use one of the many storyboards provided by Animoto to speed up your video creation process.
Each storyboard is pre-made with a structure, a style, and a song. Once you have picked a storyboard, simply replace the template content with your photos and video clips and edit the text.
After you create your video, you can download it at various video quality
Conclusion:
Creating social media graphics is a great way to grab a customer or reader’s attention. Graphics are a fun and creative way to add more color and visual excitement to your text. A social media graphic can be anything from a meme, photo, logo, emoji, or even an article graphic.