You want digital marketing project management tools? You want to get rid of the hassle of using different services that help you with your marketing campaigns and see you complete your project? We all know how difficult it can be to plan and set up a project, especially when you get the task of handling the digital data for it. That is why we created 1 integrated solution that includes all the necessary tools for managing your marketing campaign.
There are millions of websites and catalogs on the Internet as well as other businesses. The project management tools for digital marketing remain unchanged. Before you start reading the rest of the post, you need to know about the top Digital Marketing Project Management Software that is used by different companies and organizations to develop or organize and run projects.
ClickUp
ClickUp is a marketing project management software for managing marketing tasks, campaigns, docs, and clients in one place. ClickUp makes it easy to collaborate with your team, work with clients & contractors, connect your data, and create dashboards to gain data-driven insights from any workflow.
ClickUp’s highly customizable views allow users to visualize marketing campaigns and accounts on lists, Kanban boards, Gantt charts, calendars, and more. Task management features include task checklists, subtasks, and task templates, as well as the ability to filter, sort, search for, easily reorder, and view tasks in the manner most convenient for the team.
The tool includes reporting features, the ability to create custom dashboards, and six built-in report types for team reporting. Team members can track time natively within the software or through an integration.
Design custom forms to collect client info, get approval, and distribute information from a single place. Custom statuses and automation enable users to establish an efficient intake system for affiliate sign-ups, client onboarding, co-marketing collaboration requests, and more.
ClickUp also features proofing and annotation capabilities for proofing, marking up, and approving files. Users can assign comments for requested changes and approve them in real-time.
ClickUp offers native integrations with Slack, G Suite, Dropbox, and many more tools, as well as over 1,000+ integrations through Zapier.
ClickUp’s free plan is robust and includes all primary features. The unlimited plan starts at $5 a month per user and offers additional functionality.
Trello
Trello is an incredibly diverse project management tool meant to be an all-in-one hub for your team — whether that be your sales team, paid ads team, development team, or all three.
Trello is built to be simple yet robust — it places emphasis on visual-accessibility and collaboration between its users. “Power-Ups” even allow for integration with all your other favorite apps, like Google Drive, Slack, Jira, and more.
The platform is used by startups and Fortune 500 companies alike, which solidifies its position on this list. Want to grow your agency? Trello has no problem growing with you.
There is a free version, but we recommend going straight for the paid version at $9.99 a month per user — the free version is relatively limited in its functions when compared.
We recommend using Trello if you want a project management tool that has a low barrier to entry, feels streamlined, and keeps everything in one place.
Hive
Hive is designed to be both a project and a campaign management software, making it an all-in-one solution for all marketing teams. Hive is jam-packed with project management features such as Gantt charts, a calendar, portfolio view and even a native chat capability that make managing marketing campaigns a breeze. These are just on the surface though, as the powerful tool can support over 1,000 integrations with other tools available online.
The interface is also simple and intuitive, with action cards inside larger projects, which can be assigned to users on the tool. Planning and assigning tasks to other users also helps schedule out resourcing and plan for a project’s long-term success and strategy. Communication in the app is also easy — users can comment on the progress, upload files, proof creative documents, and even work over email within Hive. That’s why Hive is one of our top choices for marketing project management tools.
Cost: Hive starts at $12 per user every month, but you can start a 14-day free trial here.
Marketo
Marketo is one of the biggest and most established marketing automation companies, which makes it easy to launch and manage marketing campaigns. Marketo offers everything marketers need including tools for automating inbound marketing, lead management, social media marketing, sales management dashboards as well as analytics. In 2012, the company generated revenue to the value of $58.4 million and was recently registered on NASDAQ.
Screendragon
Screendragon is a marketing project management software used and loved by Fortune 500 companies and global agency groups like Kellogg’s, BP, Keurig Dr Pepper, TBWA, and McCann World Group.
It combines an easy-to-use, visual user interface with robust functionality. Screendragon is an end-to-end solution covering all aspects of marketing project management including SOW creation and project planning, work requests, project management, visual proofing, review and approval workflows, resource management, budget management, reporting, and more.
Screendragon offers a lot of flexibility with customized options including a custom branded UX, smart custom forms, personalized dashboards and advanced permission levels, which is ideal for large global teams. Users can also leverage a wide range of templates for projects and processes and take advantage of artwork automation capabilities. Task management allows for even more flexibility with visual Kanban boards, interactive Gantt charts and list views as options for interfaces.
Screendragon has a team of process experts that can provide customers with best practices for change management, getting leadership buy-in, developing training plans, and more.
Screendragon provides deep integrations with leading ERP systems such as SAP and PeopleSoft. It offers thousands of integrations with popular apps through Zapier like Jira, Trello, Slack, Box, Google Drive, Office 365 and Microsoft Dynamics. It also has an open API, enabling custom integrations with any system.
Screendragon starts from $20/user/month and a free demo is available.
monday
Need to hire a new Junior Account Manager? Completely overhaul a client’s website? Order more milk for your coffee bar? Track your clients’ invoices?
Great!
No matter the task, monday makes it easier to manage.
Monday is a visually stunning project management tool that is intuitive to use. Its streamlined dashboard allows you to see the status of all your projects at a glance, providing you with quick updates and enabling you to change focus on a dime if needed.
This tool offers many tailored workflow templates for you to start off with, making an already easy setup process even more straightforward.
Shooting a new video? Choose Video Production.
Tracking your website’s blog? Choose Content Calendar.
You get it.
Monday will grow with you as much as you could ever want (McDonald’s is a high-profile client). It’s ideal for solo consultants and enterprises alike.
There is no free version, but plans start for as little as $25 a month.
Hubspot
Hubspot’s most preferred and used feature is its email marketing functionality, which often outshines the other marketing project management tools available within it. Its email feature enables the user to create customized emails and send them to a list of contacts, a process that is greatly simplified using its drag and drop functionality, as well as other integrated services.
True to its marketing core, the software offers A/B testing, revenue analysis tools for each email, and a host of other analytics available to the user.
Cost: Free for small teams with a limited set of marketing tools. Beyond that, one might need to cough up at least $800 to cater to larger groups and for access to premium features like SEO and blog management.
Vocus
Vocus is a leading cloud-based marketing software which helps with customer acquisition and retention by making it easier for marketers to reach out via social media and other online media channels. Vocus offers a comprehensive suite of tools which integrate social media marketing, search marketing, email marketing as well as effective PR. Vocus reported 2012 revenue of $170.8 million, a 49% increase from the previous year.
Conclusion:
Digital projects in a marketing firm can be a bit tricky to manage. So you need a tool that is able to help in dealing with the inbound and outbound projects. A client project management software can be a potential solution for this purpose. But do you know how it works? Or how to use it? You will get answers to all of these questions in this article.