When creating your website (HTML website), you need to choose the right tools for the job. Seo Tools for Html Website was designed to provide you with all the tools you’ll ever need to throw at your site to make it what it can be. Then some extra goodies like some CSS tricks and some nifty little things I’ve found while creating websites.
Websites are websites. I’ve heard it said the only difference between the two is content. The question is, how do you get that content on your website, and keep it consistent every time? You might have an original website about your company or just a blog to increase your social media reach. Regardless of what you call them, the bottom line is getting your content spread-out on all of your pages just doesn’t cut it anymore. What you need is SEO Tools for Html Website which are not only efficient but also get people to buy from you.
Google Search Console
Google Search Console is a collection of services you can use to figure out how the search engine views your website. This service provides you with a wide array of free SEO tools, covering many different aspects of optimization.
For example, Google Search Console enables you to check out any crawling errors that have occurred on your website so you can correct them right away. It can also point out when your site is affected by malware, what keyword phrases people are using to find your site, the backlinks you’ve received, and more.
The many features this service offers makes it a near necessity if you’re concerned about your Search Engine Results Page (SERP) rankings. There’s a clear focus on Google results here, but don’t worry. If you can rank well on Google, the chances are high that you’ll also do OK in other search engines.
As far as actually using the service goes, Google Search Console is very simple to understand. It’s also easy to add your website and get started, so there are no reasons to avoid it.
Key Features:
- Monitor how Google perceives your website.
- Keep track of what keywords visitors are using to reach you.
- Stay on top of any crawl, meta tag, or sitemap errors.
- Update your robots.txt file.
- Monitor your site’s backlinks.
- Get alerts if your site is infected with malware.
Price: Free!
BuzzStream
BuzzStream offers you a collection of tools to help with domain research, email marketing, and project management. It’s a very all-in-one type of platform, and the sheer number of options it provides can be intimidating. With that in mind, let’s focus on how it can help you tackle your SEO needs.
When it comes to research, BuzzStream can help you collate lists of results for the keywords you look into. Then it provides you with information about each of those websites, including overall rankings, related social media accounts, domain age and authority, and more.
In practice, you can use these features to help you do a thorough SEO audit, researching who your competitors are and the content they’re publishing. Moreover, it can even help you create lists of their authors and what each one is up to, so you can keep an even closer eye on their strategies.
Key Features:
- Research your competitors based on any keywords you want to target.
- Collect data about domain age and authority for specific websites.
- Find out what your competitors’ rankings are in the SERPs.
- Locate the social media accounts for your competition’s sites.
- Create lists of authors who write for competing websites and follow what they’re doing.
Price: BuzzStream plans start at $24 per month.
Google PageSpeed Insights
Check the speed and usability of your site on multiple devices
Limitations: None
Enter a URL and this tool will test the loading time and performance for that URL on desktop and mobile. It then grades your site’s performance on a score from 0 – 100. It tells you exactly how fast it takes to load the site according to different metrics, and also suggests areas for improvements.
Answer the Public
Hundreds of keyword ideas based on a single keyword
Limitations: Two free searches per day
Enter any relevant keyword, and Answer the Public will provide a huge list of long-tail keyword opportunities, plus common questions asked.
Google Analytics
If you’re not yet using Google Analytics, I recommend you start as soon as possible. There is no other data source that provides high-quality and detailed information like Google Analytics. In a Google-dominated era, it’s what we have to work with. Most of the other data tools simply piggyback on Google’s data using the API.
Assessment
You can’t ignore Google Analytics. Virtually all the actionable and important data about site visitors, traffic, etc., comes from this critical source.
Ubersuggest
Ubersugest is an all-in-one SEO tool designed to help you win the game of SEO. A big part of SEO success is knowing what you’re doing, what your competitors are doing, and how to adjust your strategy to take advantage of holes in the market.
Getting started with Ubersugest is as simple as typing a domain or keyword into the search bar.
From here, you gain instant access to a report for your chosen domain or keyword.
For the sake of this post, I want to focus on the keyword search capabilities of Ubersuggest. It’s a great alternative to the Google Keyword Planner tool, which has lost some of its luster over the years.
After running a search for your primary keyword, here’s how you can use Ubersuggest to uncover related keywords to include in your content.
Step #1: Click “Keyword Ideas”
Located in the left sidebar, click “Keyword Ideas” to be taken to a comprehensive report.
Step #2: Review the Results
This is where the fun begins. You’re provided a long list of keywords related to your seed keyword.
There are four columns with corresponding data for each keyword:
- Volume: Average number of monthly searches the keyword has on Google.
- CPC: Average cost per click for a Google Ad for the keyword.
- PD: Estimated competition in paid search (the higher the number, the more competitive).
- SD: Estimated competition in organic search (the higher the number, the more competitive).
While this data alone is helpful, I want you to drill down deeper. Let’s keep going.
Step #3: Click on a Keyword
For example, if you want to rank for the keyword phrase “content marketing agency,” click on it to access the following.
Now, there’s no question as to what you need to do to reach the first page of Google. This data allows you to address points such as:
- How much traffic you can reasonably expect to receive for each position on page one
- The number of backlinks for your page one competitors
- The number of social shares for each URL
Use this data to create content that’s 10x better than your competitors.
Step #4: Filter Your Search
After you gain a clear overview of related keywords that align with your company and its goals, turn on the filter feature to narrow your search. Here’s an example.
You can set additional parameters, but this is where I like to start when searching for long-tail keywords.
You want to uncover keywords with enough search volume to move the needle, without focusing on anything that has an extremely high SEO Difficulty score.
Even though it cuts out more than 400 keywords, you’re left with 12 that match your exact criteria. “Content marketing examples” is one of the best keywords on the list, despite an average monthly search volume of only 1,000. It has the ability to drive highly targeted traffic to your website, and with an SD of 17, you have a good chance of ranking.
Assessment
You can do a lot more than keyword research with Ubersuggest, but it’ll definitely help in this department. With this, you have what you need to select keywords that allow you to create killer content that’s destined to rank.
You can also add the free Chrome extension to use Ubersuggest right from the SERPs.
Conclusion
Basically what you need for a steady rise in organic SEO is something as simple as an HTML website which offers a clear description of your business, the benefits of your products , and is linked to from as many relevant pages as possible. And that description will help Google understand your business and allow it to crawl and index your site. So you do not need a lot of extra bells and whistles, a website with a classic design will be sufficient.