Best Social Media Scheduling App for Small Business

The Best Social Media Scheduling App for Small Business. We’re continually rated as one of the best social media management tools on the market. Create and schedule social media posts in bulk with our easy-to-use desktop app. And save money by adding only what you need using an array of features, including geo-targeting, optimized posting times, and more. With many more features planned, we’re here to give you everything you need to stay ahead of your competitors on social media.

Need to schedule your social media? See which best-in-class social media management tools will help you find the best free social media management tools. Learn about scheduling and automation basics.

Combin

free social media scheduling tools - Combin

Are you looking for a way to grow your Instagram following? Then look no further than Combin. 

Combin is the perfect tool for anyone who wants to increase their followers and engagement on Instagram. It’s simple, easy-to-use, and can help you quickly gain real followers.

Combin offers two different plans – Growth and Scheduler. The Scheduler tool is completely free to use and includes 15 Instagram accounts management, bulk image uploading, location tagging, user tagging, etc.

You can use Combin to find influencers in your niche or industry so that you can collaborate with them and get more exposure. Or, if you want to promote your account, then this is the perfect tool as well.

Their growth plan includes more powerful features such as it can detect who doesn’t follow you back, check your Instagram audience quality, monitor audience activity, and more.

💰 Pricing: Combin comes at three price tiers.

  • Free: One account management, two simultaneous searches, 25 search results for posts, stories mass looking.
  • Personal plan ($15/ mo): unlimited simultaneous searches, 1000 search results for posts, statistics, search results refresh ability.
  • Business plan ($30/ mo): 5 accounts management, unlimited simultaneous searches, 1000 search results for posts, stories mass looking.

Friendsplus

free social media scheduling tools - Friendsplus

Friends plus is another free tool for scheduling and automating your social media posts. You can create great content, collect it from all over the web, and then bulk schedule it with their desktop application.

They also have browser extensions that make it easy to share on Facebook, Twitter, Linkedin, or Pinterest right from your browser. And if you’re using a mobile device, they also have applications for iOS and Android so you can manage everything in one place.

The dashboard is very simple and doesn’t include many features as other tools.

💰 Pricing: Friendsplus offers five different plans:

  • Free plan: One user, two queues, 5 schedule posts per queue, link shortening, Zapier integration.
  • Individual plan ($7.50/ mo): 10 additional team members, five queues, 500 schedule posts per queue, Pinterest scheduling, bulk scheduling.
  • Small plan ($24.17/ mo): Everything in the individual plan, including 20 additional team members, 15 queues, 1500 schedule posts per queue.
  • Medium plan ($49.17/ mo): Everything in the small plan, including 30 additional team members, 30 queues, 3000 schedule posts per queue.
  • Large plan ($215.84/ mo): Everything in the medium plan, including 50 additional team members, 120 queues, 5000 schedule posts per queue.

TweetDeck

free social media scheduling tools - TweetDeck

By the name, you can understand what this tool does. TweetDeck is a free tool for managing your Twitter accounts in one place.

It’s easy to use and packed with features that help you to reach your audiences and discover the best of Twitter. You can easily track conversations, find new people to follow, messages, and get updates from all the people and lists you are following.

Using TweetDeck is very simple. All you have to do is log in with your existing Twitter account, and you are good to go. 

💰 Pricing: Using TweetDeck is completely free.

 Monday.com

monday.com social media platform

Monday.com doesn’t include a free plan, but it does offer you a free 14-day trial. Its Basic plan costs $8/seat/month. That plan is for teams just getting started with managing all their work in one place.

Monday.com doesn’t specifically target social media marketing. Instead, its focus is on improving the efficiency and workflow of your team. It is ideal for marketers and those wanting to create a logical workflow to manage their social media accounts.

Boards are at the heart of Monday.com. A board is a fully customizable table for managing
 your projects, workflows, and everyday work. You build boards that represent your workflow. Monday.com includes numerous templates to give you a starting point, one of which targets social media management. That template creates two boards:

  1. Campaign ideas and requests
  2. Campaign progress and status

Team members can make suggestions for upcoming social media posts on the Campaign Ideas and Requests board. If you decide these ideas are viable for a post, you can use the board to create an efficient and standardized workflow for a social media campaign.

The Campaign Progress and Status keeps track of your campaigns, split into Upcoming Campaigns, Live Campaigns, Completed, and Stuck.


Falcon

falcon.io social media tool

Although Falcon is not a free social media management tool, with the cheapest plan (Essentials) costing $129 per month for single users and small teams, it does offer a 14-day free trial. It doesn’t give a price for its more advanced Full Suite plan, targeting larger companies with multiple teams and markets, although it enables you to request a demo.

Falcon emphasizes that it offers 7-days a week support, with a real-time in-app chat, email, and telephone service. It also provides weekly training sessions, and you can find answers in its help center.

The Essentials plan focuses on publishing & scheduling and social media engagement. You can use an editorial calendar to plan, schedule, and edit across multiple social networks. It offers a content pool, meaning you can store assets for repurposing, plug into your DAM, and use Falcon’s cloud storage. It provides a customizable inbox, where you can arrange multiple feeds to build the inbox that suits you best. If you have a team, you can share notes and add messages to your team members. Existing contacts’ profile cards appear beside their messages. Falcon offers advanced metrics for Facebook, Instagram, and Twitter. 

The Suite package offers everything available in the Essentials plan (allowing for larger teams and more significant usage) and adds a number of additional features. These include social listening, where you can monitor social media and the internet to discover much information about your business. You can track brands, topics, keywords, and phrases and even refine them with advanced parameters.

With Falcon’s Full Suite, you can benchmark your strategy across all major social networks. Falcon has a database of over 100,000 brands, letting you benchmark your performance on multiple levels. You can also schedule and post ads on Facebook and Instagram without having to leave Falcon.

Falcon identifies the visual elements of images from the most engaging branded content. You can even invite your team to collect and comment on highly engaging branded content from other brands.


ContentCal

contentcal social media marketing platform

ContentCal offers a 14-day free trial. Feature-wise, it is a CoSchedule-like tool. It offers a powerful collection of features to help you manage our entire content marketing plan. It’s segmented into 3 tools. Here’s a look at what they do:

  • Publish: This is where you’ll go to collaborate with team members on content ideas, create workflows, and publish articles, emails, and press releases. ContentCal also comes with Web Clipper, a tool that captureS content you come across on the web and saves it to your content library for use later. 
  • Analyze: Dig into audience engagement with content and campaigns. Track hashtags, stories, top-performing content, and competitors to see what’s working and how to improve your content. Reporting is a major component of driving growth, and Analyze lets you visualize data for paid and organic analytics across platforms, and export your u findings in PDF or PPT format.
  • Engage: Connect with customers through ContentCal’s team inbox. Depending on the size of your organization, you can assign queries to specific teams, handling messages from all platforms. Engage also offers a notes feature for messages from customers. These can be added by team members to formulate a complete and effective response to customers. 

ContentCal’s also working on a fourth feature called IQ. It’s an AI-powered intelligence solution to offer deeper insights. It will help identify channel performance, assign a content quality score, benchmark competitors, attribute revenue to campaign performance, and deliver industry benchmarking.

Later

If you want a generous, free social media scheduler that also helps you brainstorm content ideas, you need to try Later.

With Later, you can quickly create a content map and post schedule with Later’s visual planning tool. Essentially, it’s a calendar where you drag-and-drop content onto a posting timeline. Later also provides hashtag suggestions and outlines the best times to post.

If you run out of content ideas, Later also has you covered. You can find content to reshare by searching for specific profiles and hashtags. Later also lets you use Unsplash photos to beef up your text-based posts.

In terms of pricing, Late’s free plan includes:

  • One social set (includes Instagram, Facebook, Twitter, and Pinterest)
  • 30 scheduled posts per social profile
  • One user

Plus, Later lets you create a clickable Linkin.bio button for your Instagram profile that sends clickers to a landing page with your links. If you sell products for your blog, this feature helps you turn Instagram traffic into more revenue.

If you want greater scheduling capacity, paid plans start at $15 per month. Unlimited scheduling costs $40 per month.

Later’s free version doesn’t have hashtag suggestions or posting time recommendations. But 30 posts likely covers at least a week of content, so you can use Later to save time and simply refresh your content schedule once per week.

Conclusion

There are a lot of tools out there that try to help you manage your social media presence. But it can become hard to try and manage all those platforms, looking for what works and what doesn’t work.

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