Nimble is the best social media marketing software for agencies with growing social media campaigns. We compare it to Hootsuite, Lithium and CoSchedule, and prove why it gets our vote. But you don’t have to take our word for it. We detail the features that make it a great social media tool, and provide actual examples of how the tool has helped us in the past.
We are living in the world of the internet, so you have to be creative and use effective ways of advertising and reach thousands of people online. One of effective online marketing tools that is used by many people is Social Media Marketing software. This is because it helps them reach millions of people with a single click.
These days there are dozens, maybe even hundreds, of social media management tools agencies can choose from. Trying to find the right tool or tools for your agency can be overwhelming and exhausting. You may throw your hands in the air and decide it’s easier to just cobble something together using various Google Apps and a handful of other tools.
The problem is, it’s not actually easier. And in the long run, it could really cause problems with your clients as things get dropped and deadlines get missed. What you really need is this list. So, keep reading and you’ll learn about 20 social media management tools for agencies that you can use to help clients get more sales, increase brand awareness, and nail their business goals.
1. Falcon
Falcon is a social media listening, publishing, advertising, measurement, and customer data management platform. Falcon has a global footprint, with offices in New York, Berlin, Budapest, Sofia, Melbourne, and Chennai, and employees and customers spread across the globe.
It offers two plans: Essentials has a Content Calendar & Campaign Planner, advanced analytics dashboards, community management, and In-app support. The full suite adds in unlimited channels, reporting & teams, content calendar & campaign planner, social media advertising, advanced analytics dashboards, competitor benchmarking, collaboration & approval flows, and custom onboarding & support 24/7.
Pricing: Falcon offers a free trial of its Essentials package, and you can ask for a demo of the Full Suite. The Essentials package costs $129 per month for single users and small teams. Pricing for the Full Suite is available by quote.Related Content:
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- Leading Free Social Media Management Tools
2. Sendible
Sendible is a social media management tool designed specifically for agencies. You can create a unified inbox for all of your clients so you can manage those social media accounts easily from a single location. Sendible has powerful features for social media monitoring, publishing, and analytics, and it also provides product recommendations by analyzing your clients’ social media profiles and suggesting the content that works for that audience.
Pricing: Sendible offers a free trial. Pricing starts at $24/month.
3. Agorapulse
Agorapulse is perfect for publishing, monitoring, and reporting on multiple social media accounts. You can use Agorapulse to manage incoming messages in a single location and get all the insights you need about how your team is working from your dashboard. With Agorapulse’s monitoring tool, you’ll be alerted to trends, hashtags, and key influencers and ambassadors so you can cue into the most relevant trends for your clients. Plus, Agorapulse has a built-in CRM!
Pricing: Agorapulse offers a free trial. Paid plans start at $79/month.
4. Rival IQ
Rival IQ is a brilliant social media analytics platform that agencies can use to get detailed information about how their clients are performing on social media platforms like Facebook, Instagram, Pinterest, YouTube, Twitter, and more. Rival IQ is also helpful for content discovery. You can see the top-performing hashtags for your clients’ niche or the hashtags their competitors are using so you can create content around the best hashtags.
Pricing: Rival IQ offers a free trial. Paid plans start at $169/month.
5. Sprout Social
Sprout Social includes publishing, social listening, messaging, engagement, analytics, and reporting for multiple clients. You can create, schedule, manage, and publish social media posts across multiple social media platforms and profiles, as well as easily track campaign performance. With Sprout Social’s “send time optimization” feature, you’ll be able to publish social posts at the right time to get the best engagement.
Pricing: Sprout Social offers a free trial. Pricing is available by quote.
Free Listing Tools
in Social Media Marketing
Sprout Social
Sprout Social enables brands to find, form, and deepen the connections with their social audience. A suite of deep listening and analytics and social management enable organizations and brands of all sizes to be more open, real, and empathetic on social.Visit Website
Sked Social
Sked Social is the world’s leading social media management and scheduling tool. They help over 10,000 companies from small businesses through to global brands to collaborate, plan and publish their social media content on Facebook, Instagram and Twitter.Visit Website
Post Planner
Post Planner makes it easy for people to find & post amazing content consistently and get predictable, measurable, remarkable results with their social media posts. Their mission is to help people get more reach & engagement on social media in less time.Visit Website
StoryChief
One workspace to manage all your marketing channels. Content planning, social media, SEO, insights, and more.Visit Website
Keyhole
Keyhole is the #1 platform for hashtag analytics. The real-time dashboard is used by organizations like Google, Amazon and yes, LinkedIn.Visit Website
NapoleonCat
NapoleonCat is an advanced social media management platform. Its flagship product, the Social Inbox helps businesses manage social media engagement, and automate repetitive tasks across all major social platforms.Visit Website
Ubermetrics
Ubermetrics is the leading Content Intelligence platform for Marketing & PR experts. The Ubermetrics Content intelligence platform is an AI-driven technology transforming public content into meaningful insights for effective content-driven communication strategies.Visit Website
Sociamonials
Their all-in-one tool allows you to generate and measure revenue, leads and engagement around all of your social media efforts.Visit Website
Pablo
Pablo is the simplest way to create beautiful images for every social network, created by the team at Buffer, a multi-product platform for social media management.Visit Website
Animoto
Animoto’s online video maker makes it easy for anyone to drag and drop their way to powerful and professional marketing videos. The partnerships with Facebook, Instagram, YouTube, and Twitter give it unique insight into the changing social media and business landscape.Visit Website
Crowdfire
Crowdfire is a powerful social media tool used by businesses and individuals all over the world to drive social media engagement and growth.Visit Website
Popular Pays
Popular Pays is a creative collaboration software that makes it easy for brands to work with content creators and influencers at any scale.Visit Website
Later
Later has grown from a simple Instagram tool to the #1 visual marketing platform for Instagram, Facebook, Twitter, and Pinterest.Visit Website
Bulk.ly
Bulkly is a social media automation tool for marketers and entrepreneurs who want to save time scheduling updates.Visit Website
Conclusion
Social media marketing has become increasingly important for agencies. If your agency isn’t on top of their social game, they might as well pack up and close shop. With the overwhelming number of tools available to measure and analyze social media, it can be tough to know where to start or what tools you need. Here is a list of overviews for the top social media marketing software on the market.