CrM™ is a CRM system dedicated to Marketing: Sales and Marketing, Customer Service, Communication, Collaboration and other related processes … CRM software has a key role in the success of companies … Learn how CrM can help you to achieve your business goals and be more efficient.
Marketing CRM Software is the integrated solution to automate marketing processes and help build customer relationships. CRM for Marketing is a Salesforce optimized marketing automation platform that streamlines marketing operations, drives revenue, and increase customer engagements.
Insightly (Great CRM for marketing campaigns)
Insightly was founded in San Francisco in 2009. It came into the game with serious VC money. Their platform aims to unify project, sales and marketing teams in one CRM.
Pros:
Insightly marketing set of tools focuses heavily on planning the whole customer journey. It allows for a lot of testing and feedback reports to constantly fine tune your lead management. There’s a good email builder and forms builder. The streamlining of data from marketing to sales is smooth.
Cons:
Two-way sync for Google Calendar could use improvement. Custom fields for contacts are limited to 25. The CRM’s UI looks a bit on the old school side.
Pricing:
- Plus plan starts at $299
- Professional from at $599
- Enterprise from at $1,299
Drip ECRM (Top marketing CRM tool for ecommerce)
Drip is a CRM with a primary focus on helping out ecommerce businesses. It’s an easy, light feeling user experience for those with simple business needs.
Pros:
It’s fun and easy to make great looking forms. After that their email marketing automations can be set up with a great visual builder. This helps with customer retention because times follow-ups well. If you are a solo entrepreneur with an ecommerce, or a small team, this is a great choice to get started for marketing CM.
Cons:
The pricing system can get higher as your contact list grows. Otherwise this platform might feel lightweight for bigger businesses.
Pricing:
- Drip starts at $19
Quickbase: Best CRM Software for Cross-Platform Integrations
QuickbaseQuickbase allows you to build a CRM to your exact specifications.It’s adaptable to changing business needs, no matter how broad.This system requires much more technical aptitude than a prebuilt CRM solution would.COMPARE QUOTES
Despite the large number of CRMs on the market, some small business owners find that nothing is quite the right fit. Enter Quickbase, a downloadable customer relationship management template that you can use to design a seamlessly integrated CRM.
Quickbase is a “low-code” solution, meaning most of the heavy lifting is done for you but it still requires some coding knowledge to create the finished product. Quickbase isn’t the right CRM for everyone, but developers will recognize the value of a low-code app that can be ready for rollout in weeks instead of months. Tweaks and changes to the system are made in a sandbox environment, so there’s often no need to take the entire CRM system offline for updates. Some components can be changed with no downtime at all.
Sage CRM: Best CRM Software for Customer Support
Sage CRMBundling sales and support tools into a single platform keeps software costs down and centralizes important customer data.Simultaneous access to sales and service history provides a total picture of a customer’s journey.Limited product information on Sage’s website forces potential customers to call a sales rep to learn about its CRM and pricing.COMPARE QUOTES
Providing a superior customer experience doesn’t end when you close a sale. You must continue to nurture your customer relationships and respond quickly when issues arise. Sage CRM’s customer service tools can help your employees provide support and monitor resolutions without leaving the CRM platform. Team collaboration features provide metrics on case histories and resolution times to help you identify service gaps, and reporting tools let you create comprehensive visual charts and reports.
Sage CRM includes a central repository to capture common issues and their solutions. You can add solutions as you go, or store reviewed and preapproved solutions in the knowledge base for consistency and faster case resolutions. Alternatively, or in tandem, you can create a web self-service portal that helps your customers resolve their own issues, reducing the burden on your support team.
Agile
Featuring a robust feature set and extensive automation capabilities, Agile CRM is definitely the best Customer Relationship Management system for all kinds of small businesses.
The Starter plan of Agile is priced at a competitive $8.99/month for each user and offers numerous goodies for both sales and marketing teams. You can store details about 10,000 companies or contacts, and there’s support for tracking e-mails (with two-way integration), lead scoring, and custom deal milestones.
For marketing teams, Agile CRM offers builder tools for multiple services, including forms, e-mail templates, and website landing pages. There is also the ability to automate marketing tasks and monitor social media.
The services offered include everything from canned responses to reports, and the functionality can be further enhanced via plugins.
Nutshell
Nutshell is a complete sales and marketing solution equipped with a powerful feature set that allows it to work for just about any business.
Nutshell’s award-winning CRM can be completely integrated with your front-end lead collection, and seamlessly incorporates new contacts and opportunities into its industry-leading reporting and sales automation tools. This makes it easy to manage customers in every phase of the acquisition process and view in-depth analytics data for your entire business.
Another way that the platform stands out is in its filtering capabilities. Nutshell’s tags and custom fields allow you to group and segment your contacts by any conceivable attribute, and the interactive map feature lets you identify all your buyers in a geographic area and export them into a segmented list with one click.
Released in 2021, Nutshell Marketing is an optional email marketing automation suite that allows users to design, send, and measure marketing emails and automated drip sequences directly out of Nutshell. Since this tool connects directly to your CRM data, you can get a complete sense of your historical relationship with every customer, more easily tie your marketing efforts to sales outcomes, and your customer data will no longer get out of sync between your CRM and email marketing software. Nutshell customers can send 150 marketing emails each month free of charge, even without a paid subscription to Nutshell Marketing.
Even if you prefer to use a third-party tool for email marketing, Nutshell’s native marketing integrations make it easy to personalize the nurturing materials your customers receive. For example, their integrations with Mailchimp and Constant Contact automatically add customers to targeted email drip campaigns based on which stage they are in your sales pipeline. By pairing that with a tool like Reply, you can automatically create new leads in your Nutshell account when potential customers reply to your email promotions.
In short, Nutshell’s simple interface and marketing-focused features make it extremely easy to build stronger relationships with new prospects and existing customers, as well as craft beautifully designed marketing messages and drip sequences based on their demographics, behavior, and lead status.
- Pricing: $19 per user per month for Starter, $35 per user per month for Pro (annual pricing). Nutshell Marketing is billed separately based on your number of marketing contacts. 14 day free trial available.
- Best for: Businesses looking for a complete integrated solution for contact management, sales automation, and marketing.
Conclusion
Be empowered to build stronger customer relationships. Unify your data and put contacts at your fingertips with Sage CRM for Marketing. Quickly add contacts; sync for offline & online, track email campaigns, integrate with Google Apps, share leads, & access it anywhere. Unlock the potential of CRM to ensure you’re reaching the right customers with the right messages at the right time.