Are you looking for the best content creation software? That’s because most of us don’t have time to create content for our marketing campaigns. Well, with the best content creation company, you will be able to market your products successfully without spending hours in creating your content commercially. Content is a lot more than just articles or blog posts; it should also include infographics, video marketing and much more.
In this post, I have highlighted some useful content creator software that you will find useful.
Biteable
Did you know that including a video on a landing page, can increase your conversion rate by up to 80%, while adding a video to an email can increase your click-through rate by a whopping 200-300%.
Also, 90% of users say that product videos are helpful when it comes to the decision-making process.
If you’re hungry for creating head-turning video content for a social media drive, product promotion, Vlog, or promotional campaign, Biteable is hard to beat.
With hundreds of different templates, visual styles, animated scenes, photos or live action videos to choose from, you don’t need to be a professional filmmaker to use Biteable – and the results are amazing. You can also add your own content to give your video a personal touch, and include elements like text, static photos, different colour schemes and sound clips. The platform comes complete with a host of music clips that you can add to your video in seconds.
The free content creation tools featured above are without a doubt, our top picks for any budding content marketer. To offer you as much variety as possible, here are a three other content creation tools that will help you in your quest for digital marketing success.
- Hemingway App: An intuitive tool that will help you write clear, crisp and succinct sentences.
- Canva: Create banners, murals, and impressive visual assets for your campaign in a matter of minutes.
- Evernote: A collaborative organisational app that will help you refine, plan, organise, and prioritise your content marketing efforts.
Around two million blog posts are published on the internet every day and if you want to produce content that cuts through the noise and earns you results on a consistent basis, a mix of strong digital marketing skills and these free tools, will ensure your long lasting success.
Stencil
Stencil streamlines content creation for social media. This fast, simple app lets you easily combine photos, icons, and more to create your own images. And it includes templates and quote graphic templates, too.
Video Creation Tools
Our next selection of free visual content creation tools is all about video.
Animaker
Want to get the effect of a studio-created animated video without the hefty price tag? That’s what Animaker offers. You can create multiple video types including explainer videos, whiteboard videos, and even infographic videos.
iMovie
If you’re using iOS or MacOS, then iMovie is likely one of the best free content creation tools you can use. This app makes it easy to create and share videos, and to make Hollywood-style video trailers.
Lumen5
Lumen5 is one of the more interesting visual content creation tools on our list. That’s because it uses artificial intelligence to let you create a video from text. Enter a URL and the software will create videos to match, including photos and music. This is definitely one to keep an eye on.
RawShorts
RawShorts is a drag and drop video editor designed to make it easy to create animated and explainer videos. It includes templates for many industries which users can select and customize. And it’s easy to add other media, transitions, and audio to your video creation.
Soapbox
Soapbox is a Chrome extension from video hosting service Wistia. It lets you create and share videos in your browser window, with no technical skills required. The extension also includes a split-screen view, allowing you to record your webcam and your screen at the same time.
VideoShop
VideoShop lets you add music, sound effects, and voiceovers to your videos. You can also combine and edit clips, and add filters and transitions. Plus it’s easy to share your creations on social media. This app is available on iOS and Android.
Tools to Use: 11 Best Instagram Video Editing Tools Compared (Free and Paid)
Animation Tools
Want to make short animations to liven up your content marketing? These content creation tools will help.
Boomerang
Boomerang is a video app from Instagram, available both as a standalone app and within the Instagram app itself. It allows you to take short stop motion videos, and share them on Instagram. These are a highly engaging and popular content format on that platform.
Biteable
Biteable lets you create up to 5 videos per month in its free plan, and publish them to YouTube and Facebook. It says it’s the simplest way to create a video. You can easily choose from pre-made templates, styles, and soundtracks, or create your own. And you need just one click to share to your favorite social media platform.
Google Photos
Google Photos has a built-in Assistant that works with the photos you upload to automatically create short movies and animations. If you want more control, you can also create them yourself from within the cross-platform app.
Powtoon
Powtoon bridges the gap between videos and presentations, making it easy to create appealing visual content in only a few minutes. These are an excellent way to get attention and engage your audience.
Renderforest
If you’re looking for a way to create visual content fast, RenderForest is a good option. This cloud-based animation and video maker helps you quickly make intro videos, explainer videos, presentations, infographics, and much more.
RendrFX
RendrFX is a paid service, but you can create up to 3 watermarked videos for free. Add your content to the site’s many templates, and you’ll soon have an engaging video you can use anywhere.
Infographic Creation Tools
Next, it’s time to look at tools for infographics, which are one of the most engaging visual content formats.
Easel.ly
Easel.ly aims to make it simple to create infographics by using pre-made templates and adding photos, images, and charts. The free version gives you access to 10 templates, but you’ll get hundreds more with a paid plan.
Google Charts
While Google Charts doesn’t exactly let you create infographics, it’s a great tool to support infographic creation. That’s because it lets you visualize data by creating and customizing multiple chart formats.
Infogram
If you’re looking for interactive visual content creation tools, Infogram is worth a try. In the free version, you get access to 37 types of interactive infographics plus 13 types of maps, and you can use drag and drop to create a stunning infographic.
ThingLink
ThingLink is another piece of digital content creation software with a focus on interactivity. You can embed images, video, 360° content, maps and more for a truly immersive experience.
Venngage
Venngage makes it easy to create infographics via a three-step process. First, choose a template, then add elements, and finally, customize your design. Some functionality is reduced in the free plan.
Visme
If you want to get started with infographics, Visme has a lot to offer. It includes several templates, charts and widgets that you can use to create your infographic. However, you’ll need to upgrade for an even wider range and additional organizational features.
Screen Capture Tools
If you need fast content creation software, a screen capture tool’s a great way to illustrate something for your audience. Here are some worth checking out.
CloudApp
CloudApp is a favorite on the OptinMonster team because it’s the tool we use for creating screenshots, screen recordings, and animated GIFs. It’s simple to use and allows unlimited screenshots, even in the free version. You can also easily share and store images.
Awesome Screenshot
Awesome Screenshot is a browser extension available for Chrome, Firefox, and Safari that lets you quickly capture web pages and add annotations. You can store, organize, and share images, too.
Firefox Screenshots
Recent versions of the Firefox web browser include the built-in Firefox Screenshots tool. This lets you take a photo of a part of the screen, the visible screen area or the whole web page with just a couple of clicks. You get online storage for images, too.
Kap
If you need a digital content creation tool for MacOS, then Kap could be useful. It’s an open-source screen recorder that’s fast, functional, and easy to use.
Nimbus Capture
Nimbus Capture is another browser screenshot tool that allows you to capture and edit screenshots. It works with Chrome, Firefox, Opera, and Edge, as well as on Android, PCs, and Macs.
Windows Snipping Tool
The Snipping Tool built into Windows is another easy way to create screenshots. You can use different types of screen captures and can highlight, annotate, and remove URLs from snips.
Meme Creation Tools
Whether they’re cat pictures or screenshots from movies, it’s hard to imagine the web without memes, so here are some visual content creation tools to help you create your own.
iMeme
iMeme is a digital content creation software for making memes. It includes 50 common memes, or you can use your own photos. You can also customize the text. There’s just one downside: there’s no built-in sharing. You’ll have to download your newly created meme and share it manually.
Kapwing
If you’re looking for a simple meme creator, Kapwing is worth a look. Just upload or paste a link to an image, video, or GIF; add your text; then share your new meme.
Make a Meme
With Make a Meme, you can upload an image, add text via the onscreen input boxes, then press a button to create your meme. If you’re happy with the meme preview, it’s then easy to share from the preview page.
Meme Buddy
Meme Buddy is an online meme generator with a difference: it lets you make a meme by voice via an integration with Google Assistant. You can choose images, add text, translate memes, and much more, all without having to touch a keyboard.
Meme Generator
The meme creation process in the Meme Generator is pretty simple. You search for or add an image, add some text, and then share your meme. It’s pretty quick, making it easy to get started with meme creation.
Conclusion
While there are numerous options of consumer-content creation software and apps, you will find that some tools are better at certain things than others. The important thing to remember – especially for any real business venture – is that this content can be edited and added to for a specific purpose, resulting in an overall desire for your intended audience to see and read it. The best part about content creation software is that compared to a website or social media page, there are no limits on the number of clients or subscribers you can acquire, which means more potential customers for your business.