Nonprofit Software helps you to manage your email marketing campaigns, leads, and contacts. It has been uniquely created for nonprofits. Control your organization’s online presence with this very useful tool.
Marketing software for Nonprofit Organizations. Nonprofit organizations need to save on every dollar they spend while delivering the largest possible bang for the buck. And that’s where we can help. Our nonprofit marketing software helps nonprofits maximize revenue while minimizing expenses. Put our software to work for you today!
Kindful
Recommended for: Nonprofits of any size looking for donor management and CRM software that integrates with the best-in-class email marketing providers.
Favorite feature: Kindful BCC. Even if you’re using Gmail to send your emails, you can take advantage of Kindful BCC to track all of your email communication with your contacts and donors.
Favorite integrations: With Kindful, you don’t have to give up the email marketing software you already know and love. Simply connect your software and your data will automatically sync both ways, allowing you to segment your communication to different groups.
Kindful works with:
- Mailchimp
- Constant Contact
- Emma
- And many more apps
Pricing: Monthly, contact-based. Kindful’s pricing starts at $100 per month, and it’s free to integrate Mailchimp, Constant Contact, Emma, and any other apps you use. Nonprofits also receive free phone and email support from our Nashville-based Support Team.
Mailchimp
Recommended for: Nonprofits of any size looking for an affordable platform with a variety of marketing features. Their free plan offers access to a Mailchimp domain and website builder.
Favorite feature: Marketing automation. Mailchimp offers advanced marketing automation that allows you to welcome new subscribers, follow up, or connect with a customized response without taking time away from your mission.
Favorite Integrations:
- Kindful
- Shopify
- Squarespace
- Google Analytics
Pricing: Monthly, contact-based. Mailchimp offers a free plan that allows you to use several features of other paid subscription plans. Paid plans start at $9.99 per month and increase based on the number of contacts and audiences. Mailchimp also has nonprofit rates featuring a 15% discount.
Constant Contact
Recommended for: Nonprofits looking for responsive customer service and reliable deliverability. Constant Contact seamlessly integrates with your marketing team to help you develop the outreach strategy you need and boasts a 97% email deliverability rate to ensure that your communication gets where it needs to go.
Favorite feature: Customer Service. It’s no secret that email marketing can be difficult. Constant Contact has mitigated a lot of the frustration with real-person customer support that can help you with anything from product questions to marketing strategy.
Favorite Integrations:
- Kindful
- WordPress
- Shopify
- Zapier
- Google Analytics
- Eventbrite
Pricing: Monthly. Plans start at $20 per month and are great for nonprofits looking to develop professional email and marketing campaigns but don’t need all the additional features of the more expensive plans. They offer a 20% 6-month prepay discount and 30% for 12-month prepay.
Salsa Labs — Best Nonprofit Marketing Software
Overview
With its digital marketing tools, Salsa’s nonprofit software will help expand your reach and donor base by providing clean and professional-looking email templates. Don’t worry, your hard work putting together that emailed newsletter won’t end up in anyone’s spam folder! With Salsa’s reputable domain, you can be confident your message will land safely in supporters’ inboxes.
Don’t forget about your dashboard analytics! With Salsa, you can track all of your nonprofit’s success in one spot.
Why We Love It
Salsa helps you market your social media, too! They’ve made word-of-mouth easier with social sharing to Pinterest, Facebook, and Twitter. You can also find your supporters on social media with their email addresses and engage with them on a new level.
Pricing
Salsa’s marketing software starts at just $179 a month!
360MatchPro — Best Automated Nonprofit Marketing Software
Overview
360MatchPro’s marketing tools let you automatically receive matching gift eligibility information from supporters via emails and donation forms. They’ll help you send the right information to the right supporters with the help of email customization and analytical reporting.
With the help of their matching gift marketing tools, you’ll have the option to send mass emails and single emails.
Why We Love It
360MatchPro lets you automate your outreach. This way, you can trigger response emails for different donor actions and make sure your messages are always personalized!
Pricing
Give a representative a call or email to discuss pricing!
MarketSmart — Best Nonprofit Marketing Software for Planned Giving
Overview
MarketSmart’s solutions enable nonprofits to interact with donors in a more efficient and genuine way. This way, you can secure loyal support from those who are interested in planned giving.
Using personalized surveys, invite donors to share why they care about your mission. To complete the picture, the system will track donors’ interactions with your website. From here, it will funnel all this data into donor profiles where each is assigned a unique engagement score. Using the intuitive dashboard, you’ll know who’s ready to be contacted and who isn’t quite there yet, so you can effectively market planned giving to the right prospects at the right time.
Why We Love It
MarketSmart puts a major emphasis on treating donors with respect and authenticity. Their technology goes beyond wealth data and focuses on getting to know donors on a deeper level. With MarketSmart’s help, you’ll be on the fast track to identifying qualified leads and creating authentic, lasting relationships with high-value prospects.
Pricing
Contact MarketSmart to discuss pricing and set your organization up for fundraising success!
SendX
It’s an easy to use, affordable, and feature-rich platform.
To use SendX’s email editor, you don’t need to know HTML or secret Sanskrit mantras. It’s a drag-and-drop editor that makes creating emails very easy and fast.
You don’t need to even start building your email from scratch. You get a responsive, pre-built library of templates that can be customized to your brand or use case.
Whether you build your own template or use pre-existing ones, you can do personalization with the recipient’s names, birthdays etc.
Email marketing automation by SendX can help you save time, grow engagement, and drive more people to fundraising events, or contribute to your cause.
The automation features in SendX lets you create a series of emails that are sent to subscribers when triggered by a specific time, activity, or event.
Some examples are:
- Starting a series on emails updating about the organisation when a user signs up
- Congratulating a person for donating x amount or x hours of service for a good cause
- Stopping a campaign on receiving the required action or reply
| Pricing | Starts from $7.49/mo for 0-1000 contacts |
| Discount for Nonprofits | 25% Discount. Use Promo Code WECARE |
| Trial | 14-day Free Trial. No credit card required |
| Customer Support | 24/7 Phone, Email & Chat Support |
| Features that stand out | Easy to use UI, Drag & Drop Editor, Automation capabilities, High-delivery rates |
| Refund Policy | First 30 days (no questions asked) |
ActiveCampaign
For building automation, their easy to use flow chart system is pretty intuitive and drag-and-drop builder lets you set up automated workflows in minutes. You can also find templates to get started or get ideas from.
You also get reporting on all areas such as click-maps, geo-tracking and page visits. This can help you see what’s working and where people are paying attention.
ActiveCampaign’s list-management features are very popular.
You can segment contacts via custom fields (which are contact fields that include additional data about the contact, e.g. location or interests etc). Tags and custom fields can be added or removed via automation.
Another interesting feature is- ActiveCampaign also offers lead scoring allowing you to assign scores based on past actions of subscribers. This helps you segment the audience from highly engaged to totally inactive. And thus helps you make actionable decisions for your marketing strategy.
| Pricing | $9/month ( 500 subscribes) |
| Discount for Nonprofits | 20% Discount |
| Trial | 14-day free trial |
| Customer Support | Email, live chat, easily searchable knowledge bases and tutorials. |
| Features that stand out | Automation, List Management, Reporting |
| Refund Policy | No refunds |
Campaign Monitor
When raising funds, every person and every email counts. So Campaign Monitor helps you seamlessly integrate with several CRM, fundraising, and event platforms—so you’ll have all the data you need to quickly send personalized email campaigns that drive donations or volunteering efforts.
It offers real-time data tracking. From the moment you hit send, you get advanced email testing tools and analytics so you can easily measure and optimize performance in real-time. Finally, you can get an aggregate view into the performance of your overall email marketing program — including geography, acquisition and engagement per campaign
Nonprofits get a 15% discount with Campaign Monitor.
| Pricing | $9/mo with 500 contacts & 2500 emails |
| Discount for Nonprofits | 15% Discount |
| Trial | Free trial only until you send an email |
| Features that stand out | Integrations, Real time data tracking |
| Refund Policy | No refund (but can have exceptions) |
Conclusion
Virtually every nonprofit organization needs to increase their presence in the world, raise a little money and enlist more help in order to succeed. This is easier said than done, even with the right tools. This software was created by professional marketers in a organization similar to yours – and it combines all of your fundraising and marketing activities, making it easy to generate new leads, take care of member communications and streamline your in-house communications.