Email marketing is an effective way to increase sales. If done right, it can bring in a steady stream of customers. The following are some of the most crucial things to consider when you are planning on using email marketing for your affiliate business.
Everything you need to know about email marketing: a blog about the tools and techniques for doing email marketing; we can link to your affiliate page and drive traffic.
Email Marketing Tactics For Affiliate Marketing: A blog on how to set up an Email Marketing campaign. Also, provide tips and strategies on how to increase your sales and click-through rate.
ActiveCampaign
ActiveCampaign’s email affiliate marketing program works on monthly recurring revenue numbers and a tiered commission structure.
Active Campaign’s program offers you:
- Up to 30% recurring commission rate
- 90-day cookie tracking
- Automatic commission payouts every month via PayPal
If you sign up, your commission falls within a tiered structure:
- Silver-tier: Refer $100 of new business in 90 days and get a 20% commission
- Gold tier: Refer $100 of new business in 90 days or have $500 of active accounts and get a 25% commission
- Platinum tier: Refer $500 worth of new business in 90 days or have $2,000 of active accounts and earn 30% commission
Most of the other affiliate programs on this list have a 30% commission structure in place as their floor, whereas that’s the highest level you can get with ActiveCampaign. So you have to work a lot harder to reach 30% commission than the others on our list.
However, you’ll still receive payouts for any active accounts you refer to. But be mindful that if your tier status drops (i.e. an active account you’ve referred cancels their plan), your commission could suffer if it drops below the threshold required.
Active Campaign also pays out commissions after 60 days, and you won’t get paid for any referrals who cancel their account or are given a refund.
Sendinblue
Sendinblue’s affiliate marketing program is generous because it rewards every referred customer you send them — even if they sign up for their free account.
Sendinblue’s program offers you:
- 5€ free trials ($6) / 100€ paid accounts ($120)
- 90-day cookie tracking
- Agency program for recurring commissions
Every time a visitor follows your affiliate marketing link to Sendinblue’s site and signs up to one of their tools, you will get 5€ for a free account, and 100€ for a paid account.
Like many other tools on our list, Sendinblue tracks every click from your links and images to ensure you get rewarded if the customer converts. Sendinblue uses Tapfiliate to track clicks for accuracy and lets you monitor any commissions in real-time.
You can also apply for Sendinblue’s agency program, where you can earn recurring commissions for new customers and their spending. So if a customer you have referred to Sendinblue upgrades their subscription, your commission gets a boost.
Also, commission payments are processed every month via PayPal or bank transfer.
ClickFunnels
ClickFunnels’ affiliates program pays affiliates up to 40% in recurring monthly commission — but there’s a catch.
To qualify for the 40%, you need to prove that you’ve referred at least 40 active ClickFunnels’ members through your affiliate ID, that those you’ve referred are paying members, and that they’ve been customers for at least 30 days.
Without the proof, you won’t qualify for the 40% monthly recurring commission rate.
However, ClickFunnels’ program still offers you:
- 20% recurring commission until $1000 in sales, then increasing to 30% recurring
- Commission on subscriptions and other products like eBooks
- One-off payments for course commissions
Because the affiliate program is set up on a recurring commission structure, as long as your referrals continue to be a ClickFunnels customers — you’ll get money in the bank!
Beware that, like the 40% commission bracket, you’ll also have to apply to earn the 30% commission by proving your referrals.
HubSpot.
Best Email Marketing Software for Marketers (Free – $50/month)
HubSpot is the most integrated marketing package on the market. Using their email marketing software is one of the easiest ways to design, optimize, and send fantastic-looking emails. They provide a ton of custom features and you can pick and plan and upgrade whether you’re a small business or large enterprise.
When creating an email, you either use one of their pre-made email templates or start from scratch. These templates allow you to add text, images, buttons, dividers, and all different kinds of assets and layouts.
I found their email editor the easiest to use on the market. It’s much faster and more user-friendly than other tools on this list:
Once you’re happy with your email design, preview it based on different recipients, devices, or email clients like Gmail, Apple Mail, and Office 365.
This tool is super useful. Email subject lines, preview text, and the content itself can look very different based on the end user’s email client. These previews ensure your emails look great in any inbox.
Personalization is another strength with HubSpot. Like standard tools, you personalize content based on common merge tags like the recipient’s first name. HubSpot takes it a step further.
You can also personalize content based on a user’s device, list segment, and geographic location. Plus, you can A/B test your subject lines and content to make sure you maximize your email open rates and click rates.
Next, when you’re ready to hit send and publish your email, you can use their Smart Send functionality. This feature allows you to adjust your send time to maximize engagement.
After sending your email, it’s time to view your metrics. The HubSpot analytics dashboard gives you data on your opens and clicks, plus unique information on the amount of time spend viewing your email.
Viewing whether subscribers Read, Skimmed, or Glanced at your email is one of the best reporting tools to observe how engaging your email content is:
For example, you may see that subscribers are only glancing at your emails for a short time. This data helps you know which types of email content need to be improved.
Consistently hitting users’ inboxes is another benefit with HubSpot. They have a healthy 99% email deliverability rate. These substantial numbers are due to proper domain validation settings with DKIM and SPF records, plus the ability to thoroughly preview and test emails.
The main reason that HubSpot is #1 on my list is that their email marketing platform is just one aspect of their product. The real benefits come with their Marketing Hub Starter Package.
This full marketing platform includes email marketing and everything else to align your marketing and sales efforts:
- Full-featured CRM
- Automated sequences
- Mobile optimization
- Personal calendar to schedule appointments
- Gmail extensions to track email sends and automate outreach
- Form builders
- Inbound lead, email, and ad analytics
- Phone and email support
Drip
Drip is a powerful enterprise email marketing platform for eCommerce, bloggers, and digital marketers. They offer a wide range of tools to make marketing automation, sales funnels, and personalization easy.
Their email software offers seamless integration for all popular website builders including WordPress and WooCommerce. This allows you to easily add pop-ups / opt-in sign-up forms to your website and capture more leads.
What sets Drip apart from the competition like Campaign Monitor is their intelligent marketing automation tools, smarter email segmenting, split testing features, list groups, and a visual automation workflow builder. These features allow you to reach targeted customers in your email list to get more sales.
Support options at Drip include live chat support, webinars, automation training, detailed courses, free guides, and excellent documentation.
We use Drip for several of our businesses because it allows us to send bulk emails while connecting and engaging with every customer on a personal level using their smart eCommerce marketing automation.
Their eCommerce revenue attribution feature shows us exactly how much revenue we generate from each email marketing campaign.
Even though it’s a bit pricey, we believe Drip is the best email marketing software for eCommerce websites and business owners who want more advanced features to maximize their marketing efforts.
Drip offers a free trial, and their plans start from $49 / month which includes all their features.
Recently, they’ve added SMS notification as a feature to all plans which allows you to connect with your users on both email and SMS marketing channels. This makes them a true all-in-one email marketing platform for store owners.
Aweber
Aweber is one of the oldest email marketing platforms that offers a lot of features as well as a generous free plan. This platform encompasses landing pages, signup forms, and web notifications as well as automated email sequences. You can also segment your list based on their behavior and take advantage of their third-party integrations.
Some of the largest affiliate marketing platforms integrate perfectly with Aweber. This includes Clickbank and JVZoo. This allows you to promote your preferred affiliate marketing offers with every campaign you send with Aweber. You can take advantage of built-in email templates as well as powerful reports that let you track the performance of your campaigns.
A few notable features of their autoresponders include:
- The ability to trigger autoresponders based on user behavior
- Send your blog posts as automated newsletters via RSS
- Use drag and drop builder to design your email campaigns
- Use tags and segments to organize your list
- Pre-built campaign templates so you don’t have to start from scratch
- Track clicks, opens so you can optimize future campaigns and autoresponder campaigns
- In-house deliverability team to ensure your campaigns actually reach your subscribers’ inboxes
Pabbly Email Marketing.
Excellent Inbox Delivery and Independent SMTP Service ($29/month)
Pabbly is an online platform, which offers a full-service suite of marketing tools for online form building, email marketing, subscription billing, and email list cleaning. Also, it provides a complete business management bundle of all these tools at a low cost named Pabbly Plus.
Pabbly’s email marketing service doesn’t restrict you on features like marketing automation, list management, autoresponder emails, segmentation of subscribers, etc. whether it’s a paid or free plan. You can effortlessly integrate in-built or 50+ external SMTPs and send emails without any additional charges.
With Pabbly Email Marketing, you can boost your email marketing performance by running campaigns and send bulk emails to all your prospective users in just one click. Also, it handles bounce and spam complaints about all popular SMTP services such as Amazon SES, MailGun, Mandrill, SendGrid, etc.
The pricing for Pabbly Email Marketing is based on your number of subscribers. Here’s a comparison of annual savings vs. other popular options on this list:
Some other important features include:
- Some highlight features of Pabbly Email Marketing include:
- A user-friendly drag-and-drop email editor
- 500+ Email templates that accept all types of customizations
- Collect leads & business-related information via its subscription forms
- Connect multiple SMTPs to route emails through multiple vendors
- Improve open rates by removing the invalid emails from your list with MX cleaner
- Send automatic follow-up emails to non-opens
- Use autoresponders and interact with the users without any manual efforts
- Automatically send emails on pre-set schedules for engaging the subscribers
Its email platform has a 99% delivery rate and they’re a great option if you’re looking for a service to regularly clean your list and keep your database up to date.
Conclusion
How To Get Started Making Money With Email Marketing: A blog about how you can make money with affiliate marketing. Also, I show you the best autoresponder for affiliate marketing. And, finally, I explain how to set it up.
Affiliate Email Marketing Course: A blogging about email marketing tools for successfully promoting your affiliate offers, affiliate marketing best practices, and promotional ideas to get the best results.
How To Make An Affiliate Website That Gets Massive Traffic And Sales. A detailed tutorial on how to create an affiliate website for email marketing.