As you know, content creation is king. Regardless of the platform, many savvy marketers are finding that creating content is by far the best way to interact with and reach their audience. More interesting content gives your followers plenty to talk about. Without further ado, here’s our rundown of the top content creator software.
Here are the best content creation softwares.
Google Trends
Google Trends helps to keep you in the loop. Google Trends reveals insight into today’s relevant content. Not yesterday’s. Google Trends is ideal for those who frequently create content. This includes those who blog, have a heavy social presence, develop content for specific groups of people, or work in marketing.
The Content Marketing Institute recommends using Google Trends to research keywords, discover content ideas, and monitor your brand.
Simply enter in a topic or explore trending stories and featured insights. Google Trends displays the frequency of search terms in consideration of its total volume across geographic regions. Additionally, Google Trends shows search interest over time. Depending on the flux of query volumes, you may choose one topic over another to discuss in whatever content you create.
Moz Keyword Explorer
You wouldn’t want to create awesome content and not get noticed. Easily check what keyword to use for blog posts and site pages with Moz’s Keyword Explorer. You can enter terms or phrases into Moz Keyword Explorer. Moz will provide you with keyword suggestions and a SERP analysis reflective of the keyword’s search volume, difficulty, opportunity, and potential.
Once you start exploring, you can export CSV files and save them for later. This includes the top ranking sites containing your keyword or phrase. Moz Keyword Explorer allows for two free searches a day. If you require more searching, you can upgrade to a paid subscription starting at $50 a month.
Sigstr
Sigstr is an email signature banner. Email banners are added and changed from one admin console with changes immediately reflected in employees’ email signatures. Sigstr banners are a great way to intertwine visual content and compelling copy.
You can create unique signatures for departments, teams, executives, and customer service. Swap out Sigstr signatures to engage email recipients with company news, upcoming events, and relevant content.
Giphy
If you blog or even just read a lot of blogs, you know how easy it is to get lost in a sea of words. GIFs are a really easy way to grab the audience’s attention. Sometimes animation shows more than just still images. But where is everyone finding GIFs? Giphy is a free visual content creation tool. You can contextually search for GIFs, or you can create your own.
Have one team member who can answer your chats and emails at lightning speed with an animated GIF suited for the context? In addition to sparring in chat messages, use Giphy in blog posts.
Canva
Need to develop striking visual content? Don’t have a lot of time? Check out Canva. Canva is an easy-to-use tool to create graphics and documents ready to print or to publish online. Features include photos, photo filters, icons, shapes, and hundreds of fonts. Outbrain listed Canva as an awesome digital content creation tool because of its drag and drop design feature.
New users can sign up for a free Canva account and start designing with ready to use design layouts. Canva comes ready with pre-sized social media templates in addition to templates for flyers, posters, and email headers.
Mimeo uses Canva for our Instagram account (@_mimeo). Canva’s capability to share designs and templates makes it easy for our content creators to collaborate together.
Pixlr
Pixlr delivers the capabilities of PhotoShop for free. There’s tons of value in the free version. For those requiring more editing capabilities, Pixlr Pro comes with more design tools and features at a price of $14.99 a year.
Pixlr comes in handy when creating graphics for presentations and social media. Use Pixlr to resize images, apply quick fixes, and remove the image background.
Content Creation Tools for Editorial Use
Grammarly
Write, write, write… Sound like an average workday? But as any content creator knows, editing is just as important as the writing process. This content creation tool also made HubSpot’s Ultimate List of Free Content Creation Tools & Resources. Grammarly is an automated proofreading platform. It corrects over 250 types of spelling, grammar, and punctuation errors.
Copy and paste content directly into a Grammarly document to check for grammar and spelling mistakes. It helps to check sections of content as you write. For example, upload answers to an RFP before handing it over to the review team. Or check sections of training courses before handing them over to be designed.
Hemingway Editor
Affect the editorial skills of Ernest Hemingway with this content creation tool. The Hemingway Editor is a proofreading tool for readers. It details the revisions you can’t see in Grammarly without upgrading to Grammarly Pro. Copy your content into Hemingway Editor and it will highlight style suggestions.
Sentences highlighted in yellow or red will flag where writing is too dense. One of its strongest features is its capability to highlight uses of passive voice. Avoid using passive voice in all content — including training materials, marketing collateral, and sales literature. Active voice is critical in creating compelling copy and in winning proposals.
Microsoft’s Snipping Tool
This content creation tool is one of the most simple but is also maximizes the amount of time spent editing. Microsoft’s Snipping Tool is simple and straightforward: capture screenshots. But, it’s more than that. You can cross out content, highlight sections, insert arrows, and add your own suggestions in type.
Once you’ve created a snip, you can save or copy and paste into emails and chat windows. The Snipping Tool comes in handy when providing feedback for web pages and layout design in addition to longer content like business proposals or training materials.
Trello
Content creators have a lot of content. Trello makes it easy to share, collaborate, set reviews and approvals, and create an editorial calendar for whole teams. Devote one project or one team to a virtual Trello board. Use Trello to organize entire projects and filter for specific team members to check the status of project updates.
Trello saves a lot of time and a lot of emails. Instead of sending status updates, simply move a project’s Trello card to the appropriate user or status.
GrowthBar
Want content that drives growth? Use this all-in-one tool to create and optimize your text. With GrowthBar SEO, you can easily produce high-quality articles in a flash. One click is all it takes! You can automatically generate all the elements needed to write search engine-friendly content. Full Review
- AI content outlines
- Rich optimization tools
- Excellent Chrome extension
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Rytr
From short captions to long blog posts, Rytr can deliver well-written text in an instant. With 15 languages supported, anyone can use this software to produce content pieces automatically. You can choose from various tones and emotions to achieve a distinct writing style. And the best part? You can use this content generator online for free! Full Review
- High-quality content
- Lots of use cases
- Multiple language support
Article Forge
In just 60 seconds, Article Forge can produce high-quality, original, and search engine-friendly content. As one of the best AI writing software, it mimics the way a human would research and write a full article. All you have to do is provide the keywords and the program will work its magic! Full Review
- Human quality content
- Fast processing
- SEO integrations
Copysmith
If you’re a small business owner who aims to generate marketing copies for your brand, Copysmith is your quick fix. It’s a powerful AI text generator for online advertisements, product descriptions, blog ideas, and more! Full Review
- Instant copies
- Multiple formats
- Content management
Anyword
If you want to send messages that resonate with your target audience, Anyword can help. The AI text generator can create different types of content for all of your needs. It will take your entire campaign to the next level, thanks to its score system and ability to predict the results before you launch. Full Review
- High-quality content
- Multiple copy types
- Score histogram
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Articoolo
If you need a bunch of articles written or rewritten in a heartbeat, Articoolo is the place to go. Using artificial general intelligence, the program can easily understand, research and write about any topic through automated content creation. Just by giving a few keywords, you can have a thorough piece in no time. Full Review
- Zero duplications
- Easy to use
- Quick turnaround
Conclusion
Social media content creator software has become a necessary tool for both small and large businesses. With all the benefits and tools available, using this type of software is the only way to go when it comes to creating your business’s future brand platforms. It will save you time, money, and effort!