Building an ecommerce website is a challenging task. There are many things you have to consider from the beginning, before even starting to write a single line of code. You need to think of many different aspects when building an ecommerce store such as your checkout process and payment gateway integration. In this article, we’ll discuss the best ecommerce tools for developers that we’ve chosen for our ecommerce websites.
Ecommerce touches nearly every aspect of web development. As developers, our work includes creating sites that sell, integration with point of sale (POS) systems to handle checkout information, and adding functionality to allow customers to track their orders online. In this post I’ll outline three free tools and one paid tool that you can use to improve your ecommerce development workflow. These tools will help you automate repetitive tasks so you can spend less time coding and more time thinking about ecommerce best practices.
“An ecommerce website builder? Why do I need one?” Well, they are simply all the rage these days for anyone who wants to launch their own online shop and do so all by themselves! But this brings up many questions and potential problems in terms of selecting the right ecommerce website builder for your specific needs.
Today, we discuss them all to help you decide!
First off, you don’t want to choose a random ecommerce website builder and then realize one year later that you’re paying too much in transaction fees, or that you can’t handle the design tools, because they are made for more experienced developers. In this guide, we teach you how to avoid this and similar issues.
Therefore, a good way to look at your ecommerce website builder shopping experience is consider it twofold: (a) what you want to accomplish, and (b) what your own personal needs are:
- With the personal needs, it all comes down to how experienced you are and how quickly you plan on scaling up. A builder with hundreds of templates is great for a beginner, but what if you’d like to get into customizing the CSS and that’s not available?
- The second area to evaluate is what you want to accomplish. This ties into the tools, settings and features that are offered through the various platforms. With that, we want to take a look at the current state of ecommerce and the major trends to plan for the functionality you’ll require.
In the following sections, we’ll show you everything there is to know about the best ecommerce website builders on the market and how to pick the ideal one for you. In a hurry and don’t have time to consume the entire guide? Here’s a quick comparison of the top ecommerce website builders (last updated: Jan 2022):
| Price from (per month) | $29 | $23 | $29.95 | $26 | $0 | $0 | $0 |
| Mobile-optimized | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
| Ease of use | 10 / 10 | 10 / 10 | 10 / 10 | 10 / 10 | 9 / 10 | 7 / 10 | 8 / 10 |
| Designs (#, quality) | 10 / 10 | 10 / 10 | 10 / 10 | 9 / 10 | 8 / 10 | 10 / 10 | 8 / 10 |
| Ecommerce features | 10 / 10 | 10 / 10 | 10 / 10 | 10 / 10 | 9 / 10 | 11 / 10 | 10 / 10 |
| VISIT | Shopify | Wix | BigCommerce | Squarespace | Square | WooCommerce | Magento |
Scroll to the bottom for the full table.
The best ecommerce website builder tools in 2022
Here’s the final lineup of the best website builder tools for ecommerce that we’re comparing today:
We’ve picked these tools based on our knowledge and experience with ecommerce websites. These are the top solutions out there for both newbie and advanced business owners who want to join the world of selling online.
1. Shopify 👈 the best ecommerce platform
Shopify has always been towards the front of the ecommerce pack, but that doesn’t stop the company from moving even further and constantly upgrading their features. In fact, some of the recent releases reveal a whole new future for Shopify, and the world of ecommerce in general.
For example, some Shopify users were getting intimidated by the online store editor. Well, as time has passed, that’s changed with the innovative new online store editor, built to make it easier for new merchants. In addition to that, Shopify also now offers quite robust tools to make your store optimized for mobile shopping, along with sales channel integrations being passed to the merchants.
We recommend the Shopify builder over all of the other options because it’s being used by more than 1.000,000 businesses in 175 countries, and it offers great tools for beginners who have never built an ecommerce store before. Apart from that, a more advanced user can also use Shopify’s custom CSS and design features if they want to get creative.
👍 What are the features and offerings that make Shopify special?
- The price in on par with all the other competitors out there, and there’s also a simplified Lite plan that’s the cheapest option in the market – at $9 per month. This ecommerce plan doesn’t give you the ecommerce website builder functionality like the Basic plan, but it lets you in to the Shopify interface and allows you to use the “Shopify buy button” on your existing website.
- The themes (store designs) are the best in the market and they’re all mobile-optimized. You can choose from more than 100 of them, and there are both free and paid options available.
- There’s good social media integration, plus an option to sell on Facebook directly. You can also offer your customers gift cards and discount codes, which work wonders for keeping people around.
- The platform provides more than 100 add-ons and extensions for everything from accounting to design, marketing tools, orders and shipping, and more.
- The support team is available 24/7.
- Free SSL Certificate included on all plans
👎 What may turn you off of Shopify?
- You don’t get FTP access with Shopify – you can’t modify your store files by hand (can be important for advanced users).
- The customer profiles aren’t as great as in other website builders.
⭐ Who should use this ecommerce site builder?
This is our overall no.1 recommendation for business owners who want to build an ecommerce website on their own and then launch it for the world to see. Shopify is very intuitive, offers great customization options and doesn’t require any coding skills on your part, making it the best website builder for your online store.
Check out the full Shopify review if you’d like to learn more. For more info about Shopify Payments check out our review here, and for more info about Shopify’s pricing plans check out our full guide here.
2. Wix
Wix is yet another ecommerce website builder that started out as a general website building tool. In other words, you can use it to build any kind of website, not just ecommerce stores. In fact, Wix offers loads of great-looking website templates that fit any niche or market imaginable. The templates are also mobile-optimized, which means that you’re ready to welcome visitors and shoppers coming from all kinds of devices.
Wix has a pricing model that can fit any budget. However! Since we’re talking about launching ecommerce stores here, you need to be careful when picking a plan for yourself. Even though Wix starts at $13 / month, this plan won’t allow you to host an online store. The cheapest option for ecommerce is $23 / month, and from there, it scales all the way up to $500 depending on your needs.
All plans allow you to accept online payments, give you unlimited bandwidth, and let you connect a custom domain name. The $23 plan also gives you 20GB of disk storage, a free domain name for the first year, and $300 in ad vouchers. These are great bonuses if you want to launch your store with a bang!
👍 What are the features and offerings that make Wix special?
- Great designs / site templates for various ecommerce niches, like fashion, arts, home decor, beauty, and many others.
- Cheaper than Shopify, Squarespace and BigCommerce if you want to be able to sell unlimited products and welcome an unlimited number of shoppers.
- Great site customization tools including a drag-and-drop editor.
- You can tweak your site’s mobile appearance separately from the desktop look.
- A Logo Maker tool to help you kick start your brand.
👎 What may turn you off of Wix?
- You cannot switch your website template once you build the site. This is a huge bummer and can make it difficult to grow with the platform over time.
⭐ Who should use this ecommerce builder?
Wix is quite frankly a great alternative to Squarespace, and Shopify by extension. It offers much of the same features, just delivers them in a different package. Check out Wix if you don’t like Squarespace’s or Shopify’s features, interfaces, or pricing models.
Check out the full Wix review if you’d like to learn more.
3. BigCommerce
BigCommerce used to play second fiddle to Shopify, but things have changed and, nowadays, it’s a fully fledged alternative. It offers much of the same features and it’s not limited in any way.
The themes are also solid, with many modern options, divided into multiple categories, plus they are mobile-friendly and accessible. There are also free and paid ones available, which should help you make your store truly yours and fitting your brand.
👍 What are the features and offerings that make BigCommerce special?
- Good-looking themes that cover all of the most common store categories and niches.
- You get to set up unlimited staff accounts, which is great if there are more people working in your store.
- The easy-to-use backend has features for coupons, discounts, social media and more.
- Lets you sell via Facebook, Pinterest, eBay, Amazon and Square POS.
- The support with this ecommerce website builder is 24/7.
- The app store is filled with options.
👎 What may turn you off of BigCommerce?
- Buying premium themes for BigCommerce can get really expensive. Even $200+ a piece.
- Translations are complex and often impossible.
⭐ Who should use this ecommerce site builder?
BigCommerce is the tool that’s the most similar to Shopify in the way it delivers its features, the way it lets you build an ecommerce website and then handle your ongoing work with it. Use it if you don’t like the Shopify interface.
Check out the full BigCommerce review if you’d like to learn more.
4. Squarespace
Squarespace delivers a stunning web design interface, with some of the more remarkable and modern templates out there. It’s important to remember that Squarespace is primarily for building regular websites, but it does have a nice Commerce plan starting at $26 per month. All you have to do is hook up your payment processor, choose a theme and get selling.
We recommend this ecommerce website builder for companies that are interested in a more modern, media-based look, while also focusing on minimalism. The features are there for social media, design, inventory and marketing, literally anything that a new ecommerce store might need. However, at the same time, you shouldn’t expect to build a huge store with Squarespace since that’s not what it’s meant to do.
👍 What are the features and offerings that make Squarespace special?
- The themes are even better than Shopify’s (and you can get third-party themes if you want to).
- The sites run smoothly, and they always seem to load pages quickly.
- The 24/7 support is helpful, and we really like the live chat support.
- Connect with customers through full social media integration, sell on Facebook and Instagram.
- SEO features are solid.
- There are great tracking tools for your overall website traffic as well as sales.
👎 What may turn you off of Squarespace?
- The only payment options are Stripe, PayPal and Apple Pay.
- Abandoned cart recovery is available only on the $40 / month plan.
- Some of the themes aren’t necessarily built for ecommerce websites so you need to be careful when picking your design.
⭐ Who should use this ecommerce site builder?
Squarespace is a great “website building tool” all around. It gives you the full package of tools that you might need on your way to DIY a website – and these tools include ecommerce features as well. That said, we recommend you check out Squarespace only if you don’t like Shopify for some reason.
Check out the full Squarespace review if you’d like to learn more.
5. Square Online
Square Online is an interesting solution if you’re looking for an ecommerce website builder.
Actually, the Square company began as a provider of storefront hardware for businesses that wanted to start accepting credit cards. This wasn’t such a straightforward thing a mere couple of years ago.
Even to this day, businesses can get Square’s easy-to-use credit card readers, cash registers, and other equipment that makes their day-to-day easier.
And now, on top of all that, you can also build a fully-fledged ecommerce store using Square Online. The tool is very easy to use, and the onboarding sequence gets you through the most key stages smoothly.
Lastly, Square Online has a quite attractive pricing. Actually, that would be an understatement. Square Online comes with an entirely free plan. What’s even more interesting (and uncommon compared to the competition) is that Square doesn’t limit the number of products you can have in your store on that free plan.
In case you need more features and want to be able to brand your store website better – with a custom domain name and without Square’s own branding – you can upgrade to one of the paid plans, which start from $12 a month.
👍 What are the features and offerings that make Square Online special?
- There’s an entirely free plan that doesn’t limit the number of products and sales you can get. Plus, you also get unlimited file storage and bandwidth.
- The paid plans are very affordable, starting at $12 a month.
- Square Online lets you set up unique types of ecommerce offerings such as restaurant table bookings, event ticket selling, appointment bookings, donations, and more.
- Whatever you sell can be set up with standard shipping, but also pickup or delivery.
- Square’s famous POS equipment will make it easy for you to open up a storefront and have it integrated with your online operation seamlessly if you ever want to.
- There’s 24/7 customer support via live chat and phone.
👎 What may turn you off from Square Online?
- Not all features seem to be available internationally, which makes Square Online a viable solution mostly for US-based businesses.
⭐ Who should use this ecommerce site builder?
Square Online is a great solution for two kinds of businesses. First, if you are a US-based business, you already have a storefront, and you want to make sure that whatever you’re going to be doing online will integrate well with what you’re doing in the storefront already. You can get Square equipment to seamlessly link your offline and online activities.
Second, Square Online is also a good solution for new businesses that want to launch an online store as soon as possible and not deal with any technical aspects of the task. At the same time, such businesses can later join Square’s suite of offline tools as well. This means that Square can fit the current needs of your business, whatever they might be. Thus, you will probably not have to change your ecommerce platform as you grow.
Check out our full Square Online review if you’d like to learn more.
6. WordPress with WooCommerce
Every ecommerce website builder listed above is considered “hosted.” This means that you pay for a monthly ecommerce solution and the hosting is packaged in with it. However, you have a few solutions that are considered “self-hosted,” meaning that apart from getting the ecommerce software itself, you must also find your own web hosting and pay for it as a separate investment. In this model, the ecommerce software often comes for free and is open source.
A self-hosted system requires a beginner to intermediate level of website knowledge, while the hosted options are usually out-of-the-box products. That being said, installing WordPress and WooCommerce is not difficult, and some hosting companies offer to take care of that installation for you as soon as you sign up (SiteGround does this, for instance).
Currently, the best such self-hosted ecommerce option in the market is the pairing we’re looking into here – WordPress and WooCommerce.
WordPress is a website engine – a piece of web software that allows you to build and run a website in a user-friendly way. WooCommerce is a plugin that you install on top of WordPress to turn it into a fully fledged ecommerce store.
👍 What are the features and offerings that make WooCommerce special?
- The software itself is free and has a quick installation process.
- If you know how to use WordPress, this is a great choice to ensure that you can scale up properly.
- You maintain full control of your ecommerce website.
- You have access to powerfull blogging tools
- WooCommerce gives out an excellent ecommerce theme called Storefront, along with a handful of child themes that all look great.
- Since the WooCommerce is open-source, thousands of other themes are sold all over the internet.
- If a feature isn’t packaged into WooCommerce, you can go out and find a WordPress plugin to help out. Basically the options are endless with this.
- Great SEO tools available.
👎 What may turn you off of WooCommerce?
- You have to go out and get your own hosting and your own domain name.
- Coding knowledge is often preferable to really get in there and customize things.
- You may have to hire someone who knows what they are doing.
- There’s no customer support with WordPress per se. All you get is the support provided by your web host.
⭐ Who should use this ecommerce builder?
WooCommerce is the best 100% DIY ecommerce website builder in the market. It lets retain full control of your website and also modify every little detail of it. WooCommerce and WordPress are both open source. The only downside is that you do need to be comfortable around things like servers and things related.
Check out how to build a store with WooCommerce here.
7. Magento
There are two sides to Magento as an ecommerce website builder. First, there’s the open-source solution that’s similar to the idea of WooCommerce. This one is free, but you need to buy your own hosting and domain. Then, there’s the hosted solution, similar to the other tools on this list. This one is really expensive. Like, $50,000 expensive.
Setting that aside, Magento is one of the most advanced ecommerce platforms in the market, and it’s used by some of the biggest companies in the world. It has almost endless ability to scale up with no problems, so it’s going to be best suited for larger stores.
👍 What are the features and offerings that make Magento special?
- Suitable to handle stores of any size and volume of sales. Great for enterprise solutions.
- Frontend customization is endless.
- The backend is user-friendly and provides all the code editing tools you need.
- Market your products with wishlists, discounts and upsells.
- Lots of apps are available from third party sellers.
👎 What may turn you off of Magento?
- It has a learning curve if you want to install it yourself, so paying for a developer is common.
- The hosted option of Magento is above expensive ($50,000 or so). This is a price tag that none of the other ecommerce website builders even come close to.
- It has so many features that many people get overwhelmed.
- You have to find your own hosting and domain name if you go for the open-source version.
⭐ Who should use this online store builder?
Magento is a great solution for enterprise and stores handling a huge volume of sales. The learning curve makes it a tough choice for beginners or small teams that don’t have the resources to work on the platform.
Check out the full Magento review if you’d like to learn more.Go to top
Top tools to build an ecommerce website compared
Here’s the full comparison table of the top ecommerce website builders:
| Price (per month) | $9 $29 $79 $299 | $23 $27 $49 $500 | $29.95 $79.95 $199.95 | $26 $40 | $0 $12 $26 $72 | $0 + hosting | $0 $15k-$50k |
| Mobile-optimized | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
| Ease of use | 10 / 10 | 10 / 10 | 10 / 10 | 10 / 10 | 9 / 10 | 7 / 10 | 8 / 10 |
| Designs (#, quality) | 10 / 10 | 10 / 10 | 10 / 10 | 9 / 10 | 8 / 10 | 8 / 10 | 10 / 10 |
| Ecommerce features | 10 / 10 | 10 / 10 | 10 / 10 | 10 / 10 | 9 / 10 | 11 / 10 | 10 / 10 |
| OVERALL | 10 / 10 | 10 / 10 | 10 / 10 | 8.7 / 10 | 8.7 / 10 | 9 / 10 | 9 / 10 |
| In a word | All around #1 | Beginner-friendly | For fast-growers | Beginner-friendly | Online + offline | Bootstrap-friendly | Enterprise |
| VISIT | Shopify | Wix | BigCommerce | Squarespace | Square | WooCommerce | Magento |
Found your ecommerce website builder?
If you have any questions about finding the perfect ecommerce website builder, leave a comment in the section below.
Still don’t know which platform to choose?
👉 Maybe our ecommerce comparison chart will help you out.
👉 Also, check out this article if you’re looking for the best payment gateways.
Further reading
The current state of ecommerce
Let’s look at the state of ecommerce; and right away, the first things that pop up are: more and more consumers browse on mobile before making a decision to buy [1], ecommerce sales keep increasing every year [2], and a quality SEO ranking is more crucial than ever, with more than 40% of people starting their shopping journeys on Google [3].
What does this mean for you specifically? A couple of things:
(1) Your store – or more accurately your ecommerce website builder – has to enable you to create a mobile-friendly store website. Without that, you won’t attract mobile shoppers and thus reduce your revenue significantly.
(2) You need to take the first step as soon as possible. Yes, the sales are increasing, but what that also means is that competition is increasing as well, so you must act quickly if you want to have an impact. Don’t wait, choose your ecommerce website builder today!
(3) Your builder has to have good SEO structure in place and allow your store website to take full advantage of it. If your store is not SEO-friendly from day one, it’s going to be hard to retrofit SEO on top of it later on.
What else is going on that could affect your decision with a website builder?
Well, it turns out, Americans are more likely to buy from a company if they follow said company on any form of social media [4]. That certainly gets merchants thinking about building a social platform. Going back to your builder of choice, it should allow you to integrate your store with social media easily – the possibility to share and advertise your products on social is a must-have feature.
Also, the past few years have been the era of the consumer expecting more because of an onslaught of information. When someone comes to your site, regardless of the ecommerce website builder you use, they have the internet on their side. Because of that, people are more likely to turn away if they see that your site runs slowly. Shoppers expect to see options for free shipping, free returns and expedited shipping.
Oh yeah, and if your products fail to offer ratings and reviews, it makes it look like you’re far less credible. Trust issues are peaking, particularly because online fraud and identity theft is still booming. But these trust issues also tie into buying. If a customer feels like they aren’t getting proper support, all the blame falls on that company. The same goes for slow shipping, product problems and a lack of transparency with items and payments. A good ecommerce website builder will help you solve at least a couple of these problems.
At the very least, you want to be able to set up shipping zones (different rates and options depending on the delivery location), and enable customer reviews/ratings on your products. All of the top ecommerce website builders out there have these features available.
ProTexting
ProTexting is a SMS and MMS messaging platform that works in over 200 countries, with all languages supported. All major US carriers are supported, including AT&T, Verizon, TMobile, and U.S. Cellular. The platform operates in compliance with all mobile marketing rules and regulations. https://58068e4dd737afce236a3ff9b6e4bc32.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.html
Beyond text and multimedia messaging, Protexting also works with social media messaging. Multiple integrations are available, including:
- Shopify
- Constant Contact
- MailChimp
- Amazon Seller Central
- Zapier
- Custom integrations are available via API access
Pricing starts at $49/month for 1,000 credits and one keyword. If your business exceeds the limits of the Corporate plan at $499/month for 11,000 credits and 8 keywords, you can request a custom plan. There are no contracts or setup fees. Discounts are available for annual plans.
All plans include:
- Free unlimited signups
- Instant access to a text code
- Free unlimited incoming messages
- The option to change your keywords at any time
- MMS
- Unlimited email and phone support
Omnisend
When it’s time to get serious about email marketing for ecommerce, many online sellers will find that generalized email marketing tools won’t work for them. After all, why settle for fewer features when there are email marketing platforms built specifically for ecommerce needs?
This is where Omnisend comes in. Packed with ecommerce-focused workflow and email templates, features that allow you to pull merchandise directly from your online store, and custom discount codes you set up in a matter of clicks, Omnisend offers a platform that responds directly to the specific needs of anyone selling online. From customizable marketing automation templates to a visual drag-and-drop email builder, Omnisend makes email marketing easy for ecommerce merchants.
Omnisend offers a free plan for basic email marketing, and automation comes included with their Standard Plan (starting at $16 per month). They also offer free SMS credits to try out SMS marketing with their Pro Plan ($99 per month). You can test any of their paid plans with a free 14-day trial.
Campaign Monitor
Offering seven levels of pricing ranging from $9/month-$899/month, Campaign Monitor offers a lot of price points for customers, but no free plan. The ouch point? This email campaign automation SaaS is MUCH pricier than competitors like MailChimp. There are fewer templates to use than most competitors, too, but the design quality is higher. Sticking with the theme of great design, the UX is amazing, and the drag-and-drop editor is beautifully simple. Importing data is a snap, and you can target and segment your list in beautifully complex ways. The tool includes a landing page creator, but it can be clunky to use. Support options are also limited. If you’ve got the cash and list size to opt for the unlimited plan, it might be worth your while. Otherwise, there are better tools available for less.
Feeds4
Feeds4.com is created to aggregate and distribute content for affiliate marketing. They provide assistance to merchants in distributing promotional content all over the web and facilitate importing of promotional content from merchants through convenient API, publisher platform, and code examples. Feeds4 offers Coupon Datafeed Plans starting at $99 per month.
Active Campaign
Although the user interface could be better and the sheer amount of data on your dashboard will probably intimidate you, Active Campaign has a great reputation for updating and changing based on user comments. A free trial is available and paid plans range from $9-$415/month based on the number of contacts on your list and user accounts you need. You can run a single campaign or base all of your email marketing out of Active Campaign, and trust their hefty analytics to help you make the most of the resulting data. One caveat if you’re thinking about this option: if you want to see how your email campaign looks on different devices and browsers, you’ll have to pay. Prices for these platform tests range from $5 for 5 tests to $60 for 100 tests.
Bulk.ly
In the world of simple social, Bulk.ly dominates by allowing you to upload a spreadsheet of social media posts and sending them to your Buffer account. You can shuffle post order, add relevant hashtags, categorize, and drip schedule your social media from a single CSV file. The tool makes content curation hassle-free but is still in beta, so you’ll need to request an invite if you want to use this tool. If you want to test the app, a 7-day free trial is available.
Buffer
Content is still king, despite yearly predictions that its reign will end. Tracking your social media audience’s interest in topics, planning your social media calendar, and boosting engagement are easy with the Buffer app. The browser extension makes it almost too easy, and the analytics dashboard offers interesting insights into your audience’s behavior. Individual plans range from $0-$10 but don’t include the analytics tools, RSS feed, or the social calendar. Team and agency plans range from $99-$399. Prices are annual. The free plan does not integrate with Pinterest, and all premium plans have a limit of 2000 posts per month, regardless of the number of users (up to 25 team members can be added to 150 total social accounts on the most expensive plan).
OmniStar (OSI Affiliate)
OSI Affiliate software is a web based software solution that allows any business to set up and manage their own affiliate or referral programs. The software includes tools that will allow affiliates to promote via email, social media or directly on their own websites. Through the administrative control panel the affiliate manager will be able to effectively track the activity and commissions earned of each affiliate. The commissions can also be easily paid through our direct integration with PayPal.
Antavo
Anything that makes shopping and interacting with your brand fun is going to drive sales. That’s the principle behind the gamification mindset, and you’ll find it echoed in Antavo’s app. Used by top retailers and small brands alike, Antavo will work to manage loyalty for your ecommerce store online and via mobile with more than 40 loyalty schemes. Pricing is quoted individually, based on your ecommerce store’s needs.
Smile.io
An alternative to Antovo, Smile.io offers points and rewards, encourages referrals from your customers, and helps you shower extra goodies on your top customers. The app is the new incarnation of Sweet Tooth, and has more than 15,000 active stores using it. Plans are available for ecommerce shops of all sizes, from single-person, single-product stores to massive ecommerce enterprises. The open API allows developers to integrate the app with any platform, and integrations with BigCommerce and Shopify are included right out of the box. Basic membership is $59/month, Small Business membership is $199/month, and Professional membership is $399/month. Enterprise clients are given custom quotes.
CONCLUSION
As a developer, you’re usually not writing the code for the frontend of your online store. You’re writing code that deals with the back-end or what is known as the e-commerce platform. You are responsible for the programming that communicates with third party e-commerce applications such as email marketing, product and category management, affiliate platforms, and shipping cost calculation. Of course, it’s up to you to choose which service you should use to make these functions work on your site.
Ecommerce is quickly becoming more common as the WordPress industry continues to grow. Whether you’re looking to start your own store, or build a site for a client, paid tools and plugins can really help.