Best Free Social Media Management Tools 2022

What is the best free social media management tools 2022? If you are looking for a free tool to plan your posts, then this guide is just the thing. Here you will find the best free social media management tools to be used for effective management of your platforms.

Social media management tools are powerful and involve many great features. These tools can be used to increase online traffic, monitor social media marketing of rivals. By reading this article you will get idea about Social Media Marketing at free of cost by using free social media marketing tools.

I know how you feel. I was surfing the web and also looking around online for effective social media tool to get the job done right. It seems social media is getting more complicated every day that it seems the easier tool is always being rumored to come in town. To help me with my research, I decided to visit some of the top tech blogs and see what they were saying on best free social media management tools 2022 free download . Most of them said that an effective social network tool can no longer be merely categorized into a group of features.

If you are an online marketer, then you know that you have to focus on Social media for getting organic traffic and leads. There are a lot of Free social media marketing tools which can help you to manage your Social media activities with ease. In this article we are going to share some tools that will help you to manage your all social media activities. So here is the list of Best free social media management tools.

What is social media management?

Social media management encompasses many moving pieces in the process of managing online interactions and content on social media channels like Facebook, Instagram, LinkedIn, Youtube, and Twitter. It’s to create the online face of a company, promote and sell products.

A social media manager is in charge of handling social media activities with many tasks, from creating, scheduling content to analyzing data, and engaging with the audience.

Therefore, social media management goes beyond just posting things to your company’s social media accounts. It starts with determining which person you want your company to represent on social media. Then you’ll need to create appropriate content, engage with the audience, and look for new opportunities to increase visibility as well as reach out to more people.

Buffer

When it comes to social media, there are a lot of options for you. But if simplicity and affordability is what’s on your mind then Buffer might be the answer! Learn more about Buffer, and decide if it’s a good fit for you!

Later

Later is a social marketing platform that enables you to plan, analyze and publish your content in just one click. The all-inclusive tool helps users save time while maximizing their potential for growth on the top networks – making it worth checking out!

SocialOomph

SocialOomph is the perfect solution for individuals who want more control over their social media marketing. With advanced post scheduling tools, you can boost your productivity and join together with other people or teams in an effort that will be successful!

Friendsplus

Friendsplus, you can create content that is relevant to your audience at the perfect time and publish it across multiple platforms. The more people who see what’s inside these posts – be they followers or subscribers! Check it out and see if it’s the right fit for your needs!

Planoly

Free social media management tools - Planoly

Source: Planoly

Alternative to Later, you can use Planoly to plan and schedule your Instagram posts. The free plan includes 2 social profiles for scheduled posts. So you can automate your Pinterest posts in the same go — up to 30 posts per month. Planoly’s latest launch of Linkit also let you link to products, resources, websites, etc. using the link in their bio.

Free social media management tools - Planoly to schedule automate Pinterest post

Pro tip: A blogger might use this tool to double down on visual lead gen. If you love creating graphics, sharing images, and posting other visual content, Planoly can let you take the set-and-forget approach. Simply schedule your Pinterest and Instagram posts in the calendar and then engage with followers and see the analytics of your posts after they’ve published.

 Canva

Free social media management tools - Canva

Source: Canva

One of the most popular ways to create fast, stylish graphics is Canva. While there are some great Canva alternatives out there now, we wanted to highlight the OG online graphic editor.

The power of Canva is its simplicity. It provides a robust suite of free tools and templates to help you level up your visual social media posts in almost no time. But that’s just the beginning. Canva has added tons of tools over the years. They now even offer ways to create logos, business cards, flyers, book covers, Instagram stories, and almost any graphic you can come up with—with pre-made sizes to help you nail those technical specs.

Free social media management tools - Canva create image

Source: Canva

A small business owner might use Canva for all their design needs. Instead of jumping through the hoops of paying for and learning a complex tool like Photoshop, most business owners can create the graphics they need for free using Canva. They even offer hundreds of thousands of free images—so you don’t even have to buy stock photography.

FollowerWonk

Free social media management tools - FollowerWonk

Source: FollowerWonk

When it comes to pitching, Twitter is a goldmine of information. Journalists often have their email information in their Twitter handle to make it easy for potential sources to contact them, celebrities tweet with fans every day, and when someone’s DMs are open, you can spark conversations with them.

But Twitter is also a giant social media platform. It can be hard to search for the people you want to follow or connect with. That’s where FollowerWonk comes in. It is a Twitter profile search engine to help you find and connect with the people you’re interested in.

Free social media management tools - FollowerWonk with Twitter profile search

My husband Alex has used FollowerWork many times of the years to connect with journalists for publicity purposes. He has helped clients get featured in Dallas Morning News, Entrepreneur, and other business publications by using FollowerWonk to find the right journalists to pitch.

 Friends+Me

Free social media management tools - Friends+Me

Source: Friends+Me

Another social media scheduling tool: Friends+Me lets you schedule content for up to two social profiles. But what really stands out here is that you can add an additional user. In most of the free scheduling tools examples in this post, you can only have one person scheduling content. Friends+Me lets you share a subscription with one other team member.

The free version also offers link shortening, Zapier integrations, and a browser extension to make posting even faster.

Free social media management tools - create post at Friends+Me

Source: Friends+Me

A solopreneur might give publishing and scheduling access to their assistant, for example. Instead of giving them your personal login information, you can simply set your assistant up as the second team member.

Loomly

Loomly

While Loomly doesn’t provide a free plan, it does offer a free 15-day trial, and its cheapest plan is $48 per month (or $36 per month if you pay for a year up-front). That Base plan permits two users and a maximum of ten social accounts.

You can connect all your Facebook, Instagram, LinkedIn, Twitter, and Pinterest accounts to Loomly. It is a simple process, although, like all social media management software, you have to live within limitations set by the social media networks, e.g., you can post to Facebook business accounts, but not personal profiles.

Loomly asks you to set a workflow that matches the way you run your accounts, whether you are part of a team, or operate your accounts solo. 

You can select from three views in Loomly:

  1. Calendar view – shows all posts spread over a calendar month.
  2. List view – displays all posts as a list and includes essential information for each
  3. Post view – allows you to examine individual posts

You can do more than just schedule posts in Loomly, however. It offers an interactions feature where you can manage comments, messages, and track social handle @-mentions.

Analytics are available for each of your social accounts, as well as Loomly’s main dashboard containing an overview.

Sendible

Sendible

Sendible offers a free 30-day no-credit card trial on all plans. Its cheapest plan is the $24 per month Micro plan, which accommodates 12 services for one user, with unlimited pst scheduling and up to 10 queues. Other plans add additional features, along with more services and permitted users.

Indeed “Services” are Sendible’s principal point of difference. They are like channels or profiles that you create within your Sendible account and allow you to select which features you need.

Sendible has operated since 2008, evolving with time. You can use it both for scheduling content to your social platforms and drafting and publishing posts on all the leading blogging platforms. You can create your own content, or use Sendible’s  Google Chrome Extension to publish or schedule content you come across while browsing the web. You can also find high-quality content to share with your followers through Sendible’s content tool, RSS feeds, and Google Alerts.

You can also use Sendible to help you centralize your social media management, including such things as Facebook moderation (automatically removing comments and posts from your Facebook Pages that contain words or phrases you specify) and uploading and scheduling Facebook Page cover photos to match your marketing campaigns.

Although Sendible doesn’t have an in-built graphics editor, like PromoRepublic, it does include Canva integration, allowing you to create social media graphics with Canva and schedule them to your profiles and pages.

AgoraPulse

AgoraPulse

Although AgoraPulse offers a generous 28-day free trial, it is one of the more professional, and therefore expensive, social media management platforms, once you’ve concluded your trial. The cheapest plan is the $99 per month Medium plan.

It features an extremely user-friendly interface. 

The heart of AgoraPulse is its unified Inbox. It shows your comments, mentions, conversations, and reviews relating to each of your social accounts. The Inbox Assistant allows you to set rules that automatically clean up and organize each account’s Inbox.

It includes a Social Listening module that allows firms to keep an ear open for mention of their brand name (or any other term).

AgoraPulse provides a variety of ways to publish content. The default Publishing tab takes you to a calendar, showing the social messages you have scheduled, queued, published, sent to approval, had assigned to you, or failed. AgoraPulse is at its most potent when you use its bulk publish feature. This lets you import a series of posts from a CSV file, a website using RSS feeds, or as a group of pictures to transform into posts.

It provides an extensive array of reports, both globally about your social account usage, and also about specific items of content.

Social media management techniques

Social media management can be time-consuming and irritating. It’s also a job that requires a wise investment and considerable efforts. And if you want to be a top-notch social media manager, here are a few of the best tips:

Quality first

Consistency is the key to social media content publishing, but it would be better to have nothing rather than nonsense posts with invaluable content. Having a constant flow of updates is no more important than sharing content that delivers value. You’ll want to make sure that your content is excellent or appealing enough to be re-shared or retweeted, and your brand name is mentioned.

If you can create content that stays relevant and useful for your audience over time, there would be an influx of engagements. This tip is a way more effective to gain the audience’s attention and build a long-term bond with them across social media channels. After all, content is the core of social media marketing.

Data tracking and analyzing

Data doesn’t tell a lie, it shows your social media strategy is hitting the mark or not, which content is favorable and which one is falling. You will not know your posts have reached out to how many people and the engagement rate if you don’t look at the numbers! Therefore, tracking and analyzing data plays a vital role in social media management.

Many tools help to mine social media data quickly, such as Buffer – useful for analyzing tweets or looking at Facebook insights. You’ll get to know metrics related to every goal you’ve set for your social media strategy.

Automate repetitive tasks

Getting bored with overwhelming and mundane tasks that need to be done on social media day by day? You can stop wasting time on those repetitive tasks and save time by automating your social media efforts.

But how? Many tools can ease your social media management by various automation recipes. They are not only available for automatically sharing posts across many platforms at once, but also enabling you to find new content. One of the most recommended tools is IFTTT that we’ll discuss more in the next section.

Use essential tools

You can maximize your social media efforts by using multi-functional tools. These tools can help you manage your social media campaigns more effectively, streamline your workflows, and save hours of fulfilling your social media feeds.

Social media management tools have various functions ranging from scheduling to tracking and analyzing data. You may use different tools for your social media activities, depending on the purpose and requirements of your social media strategy. Whatever tools you use, make sure it fits your business in terms of price, functionality, usability, and efficiency. It can waste time and money if you’re using the wrong tool.

Conclusion

These days it’s almost impossible to run any kind of business, social media or otherwise, without the help of a dedicated management tool. The job is just too big and there’s no way to stay up on everything without some help. Fortunately there are a lot of great tools out there to help you manage your social media presence.

Social media management tools free download – Social networks have revolutionized the way people and organizations interact and communicate. If an organization wants to effectively market and promote its brand on social media, it must manage its activities by itself.

Leave a Comment