Want to learn about the best seo ranking tools? Or about the best seo software tool? Check out these well known best seo ranking tools. Whether you want to learn more about seo rankings or want to read a review about the best keyword research tool you’ll find something in this post.
The best SEO ranking tools are important to have to help you become an expert internet marketer. They are your secret weapons against your competitors. They’re what give you the upper hand in winning over your competitors when it comes to winning the battle in ranking in search engines. If you want to learn about how to use them correctly and avoid getting caught for using them wrong, keep reading below.
SEMrush
SEMrush SEO toolkit offers a fully comprehensive set of SEO tools. You can view detailed keyword analysis reports as well as a summary of any domains you manage.
More crucially, the SEO toolkit allows you to compare the performance of your pages to see how you rank against the competition. For instance, you can analyze backlinks from other websites to yours. (this process is sometimes called ‘link building’).
Traffic analytics helps to identify your competitors’ principle sources of web traffics, such as the top referring sites. This enables you to drill down to the fine details of how both your and your competitors’ sites measure up in terms of average session duration and bounce rates. Additionally, “Traffic Sources Comparison” gives you an overview of digital marketing channels for a bunch of rivals at once. For those new to SEO slang ‘bounce rates’ are the percentage of visitors who visit a website then leave without accessing any other pages on the same site.
The domain overview does much more than provide a summation of your competitors’ SEO strategies. You can also detect specific keywords they’ve targeted as well as access the relative performance of your domains on both desktop and mobile devices.
SEMrush has received many positive mentions online but has been critiqued for use of SEO jargon such as ‘SERP’ which may alienate inexperienced users. A ‘Pro’ subscription costs $119.95 per month which includes access to all SEO tools.
Over time, SEMrush added a few more tools to its offerings: a writer marketplace, a traffic-boosting tool, a tool set for agencies and even a white-glove service for PR agencies.
A 14-day free trial is available for Techradar readers to try out the service.
Answer The Public
Find 150+ keyword ideas in seconds.
Most SEO tools get their data from the same place: The Google Keyword Planner.
Answer the Public is different.
This awesome tool finds questions that people ask on forums, blogs and on social media.
And it turns those questions into awesome keywords:
Best Feature: “Vs. Keywords”
You’d be surprised how many people search for “X vs. Y” keywords in Google.
(For example: “iPhone vs. Android” or “SEMRush vs. Ahrefs”)
And Answer the Public has a section of the results dedicated to “Vs. Keywords”.
Spyfu
Spyfu is a search analysis tool that offers SEO research, PPC research, keyword research, SERP checker, and domain overviews. One of the most loved features is Spyfu Kombat. In the blog Kombat Overview (Shared Keywords) by Sidra Condron, Kombat is described as “easy to start and nearly fool-proof to understand”.
According to Spyfu’s website, PC Mag has awarded Spyfu with the “editors’ choice” badge and has also been categorized by G2crowd as part of the “Top 50 Products for Marketing 2020”.
By adding this tool into your kit, you will be able to search any domain and find out everyplace the domain shows up on Google. As listed on Spyfu’s website, by doing so you will be able to see “every keyword they’ve bought on Adwords, every organic rank, and every ad variation in the last 14 years.” Furthermore, you will be able to learn how to connect with these domains, find online and traditional leads methods such as social media, email, phone, and address.
How to best use Spyfu
Spyfu Kombat can be especially handy when doing keyword research. For example, you have a client who would like to find out what keywords their competitors are ranking for to generate keyword ideas for new content. Moreover, your client has a PPC campaign already running and is wondering if there is room for improvement.
When utilizing Spyfu Kombat, all you need is to do is to input your client’s domain and compare it against their competitor’s domain. By doing this, you will be able to find out what keywords your client is not ranking for that their competitors are in both organic and paid searches. After obtaining this information, your client can generate new content that will target those better performing keywords.
In terms of the PPC campaign that they are looking for optimizations, Spyfu Kombat can help you determine wasteful keywords to drop and update them with new ones that will outperform the previous keywords. In short, you’ll become the best digital marketer spy in the industry.
Google Search Console
Google Search Console provides the truest organic search data. You can’t get true keyword data right from Google Analytics anymore. Most of the traffic data associated with keywords filters into the “not set” bucket. Search Console, on the other hand, allows you to see your organic keyword data. It allows you to see what keywords a page is ranking for and how that page or its keywords are performing in terms of clicks, impressions, CTR, and average position. Outside of performance, Search Console is also a great tool for submitting your sitemap and monitoring index status, monitoring site errors, and to use the new enhancement features like checking page speed and mobile usability.
Ahrefs
Since its initial release in 2011, Ahrefs has quickly become one of the most popular SEO tools on the market, and it is used by web developers and content creators around the world to grow their online presence.
Ahrefs boasts the largest backlink index of top SEO tools, with over 295 billion indexed pages and more than 16 trillion backlinks. Throw in an upgraded keywords explorer, tools for monitoring the competition, plus a serious amount of user documentation, and Ahrefs may be the tool you need to rank better and increase traffic.
Ahrefs comes with all the tools you need to explore and grow your online presence. A central dashboard gives you an overview of your projects’ ranking, traffic, and backlinking. From the landing page, you can easily access each of the five core Ahrefs elements, outlined below.
Ahrefs boasts a number of powerful features that help set it apart, including a proprietary web crawler second only to Google in size and speed. While price points are broadly aligned with those of similar products, best-in-class link analysis, powerful research tools, and knowledgeable user support help make Ahrefs one of the best options for understanding and improving your domain’s online presence.
Woorank’s SEO & Website Analysis Tool
Get a list of SEO improvements in seconds.
This is a very handy Chrome extension.
First, you get an overall SEO score.
Then, the tool shows you EXACTLY how to improve your site’s on-page and off-page SEO.
Best Feature: “Marketing Checklist”
Most SEO tools only tell you about problems… not solutions.
But with Woorank you get a detailed SEO checklist that you can use to fix any issues that you run into.
MOZ Pro
According to MOZ Pro’s website, Moz Pro is considered “the proven, all-in-one SEO toolset” that will provide you with SEO solutions for every need that will help you achieve success. A shortened list of Moz Pro’s features are site audits, rank tracking audits, site crawls, backlink analysis, keyword research, and more. Upon signing up to MOZ Pro, every plan includes a full access to MozBar(SEO toolbar for Chrome), track keywords on multiple search engines, SEO insights, one-on-one walkthrough, and 24-hour online support.
Some of the companies that have successfully used Moz Pro are Otter, Razorfish, Zillow, and many more. Jason Nurmi, the marketing manager at Zillow mentions in Moz Pro’s website that this tool has given his team the necessary data to justify projects and strategies. Moreover, it has helped them track the ROI of their efforts.
How to best use MOZ Pro
When assigned to fix your client’s common technical SEO issues give MOZ Pro a chance. When using MOZ Pro to create a site crawl and audit, it will help you find those technical SEO issues and also show you how to fix them.
For example, MOZ Pro will monitor broken redirects and missing title tags. Lastly, it will also assist you by prioritizing the issues to make sure you tackle those who need your immediate assistance.
Google Keyword Planner
Even though this tool is a part of the Google Ads platform, this is one of the best keyword research tools for SEO. You can type up to 10 keywords into the tool and it will spit back average monthly search volume, competition level, and then additional semantic keywords or keyword ideas.
Conclusion:
SEO is something that we should always be working on. Between the best seo ranking tools to the best seo software, there is plenty of work to do. This article will be going over where we can find some of the best tools and what we can do with them.