Best Tools for Marketers by Hefin Jones would be your best guide to marketing tools. If you’re looking for one stop solution that will provide you all the latest marketing tools then is the best place. You can try out this collection of online marketing tools with a single click and assess it free of cost. These tools would help you a lot to improve your productivity.
There are many marketing tools available in the market. It may seem difficult for you to know what marketing tools you should be using if you are new to this field. There are some common free marketing tools that can boost up your online business. You can try these marketing tools in order to get the best results.
ProofHub
ProofHub is a leading project management and team collaboration software that you can use to manage your marketing projects as well as your teams effectively. It combines all the essential tools that you need to plan, collaborate, organize, and deliver projects on time. Define workflows and break projects down into smaller, manageable tasks.
The Kanban boards in ProofHub let you track the progress of each task and see them moving through the different project stages. Moreover, you can attach files and add comments to a task. The integrated chat tool even makes it possible for you and your teammates to have quick conversations over text messages.
Key Features:
Being an all-in-one project management software, ProofHub comes loaded with a wide range of features with the most prominent ones as follows:
Online proofing allows you to review, proof, and approve designs & documents in real-time. To give feedback or suggestions while reviewing a file, all you need is to add comments to the design file or the document. Additionally, the markup tool makes it possible to highlight and add feedback to the specific regions of a file.
Gantt charts incorporated in ProofHub offer a visual representation of the overall project timeline. You can view task schedules, drag and drop tasks to modify their schedules, set task dependencies, and highlight the critical path of a project. In addition, Gantt charts in ProofHub also give you the flexibility to associate milestones with tasks and track the progress of each task.
With ProofHub, you will get cloud storage to bring all your project files to a single place and manage them with relative ease. You can upload files from your computer or from third-party file storage services, including Box, Dropbox, GoogleDrive, and OneDrive. You can store multiple versions of a file and attach files to tasks and share them in chats, discussions, etc.
Tracking time for each task that you are working on becomes convenient with the in-built timers in ProofHub. While timers offer automatic time tracking, you can also make manual time entries to keep an accurate record of your working hours. All the time data gets stored in timesheets that you can access whenever you want and use them for various purposes like payroll, client billing, time management, and much more.
Reporting is an essential part of project management and with ProofHub, creating detailed project reports is just a few clicks away. The software lets you create and customize both project and resource reports. It is quite easy to highlight specific data in reports by picking parameters of your choice. You can even download the reports and use them in meetings to discuss project progress and make plans for better utilization of resources.
Ups:
- Simple and easy-to-understand interface with little to no learning curve
- Activity logs make it easy to keep track of everything happening within projects
- Create custom roles and set different permissions for each role
- IP restriction helps to prevent unauthorized access to your ProofHub account
Downs:
- Limited app integrations
What’s ProofHub Best For?
ProofHub is the ideal tool to have ultimate control over all your projects, tasks, and teams.
How Much Do You Need to Pay for Using ProofHub?
ProofHub has two simple pricing plans:
- Essential – $45 per month (billed annually)
- Ultimate Control – $89 per month (billed annually)
Buffer
It can take a lot of time and energy to stay on top of updating several social media accounts. With Buffer, you can manage posts for multiple social media platforms from a single dashboard.
With all of your social media consolidated in a single location you also get consolidated analytics so you know how your posts are performing across platforms. This makes it easy to see which types of content are doing well and which aren’t.
Price: Free plan for a single user with up to 3 social accounts; Pro plan is $15/mo., 7-day trial; Business plans start at $99/mo., 14-day trial
lemlist
lemlist is unique among our email marketing tools because the platform is primarily focused on deliverability. Emphasizing the best times to send your messages (and how often) for the sake of more opens and clicks, lemlist is awesome for optimizing your existing campaigns.
Rather than second-guessing your marketing pushes, lemlist can be an eye-opener in terms of how to warm up your list.
Additional features include personalization tools to make your outreach emails sound less spammy and follow-up email sequences to encourage more replies from cold prospects.
Moosend
Moosend is among the most user-friendly and affordable of our digital marketing tools, representing a surprisingly robust email solution for those just beginning to build their list.
Codeless campaigns, simple automations and easy-to-read reporting are all built into the platform. Paid users can also take advantage of landing page features, including mobile popups and countdown timers.
All in One SEO
Price: Starts free, paid plans start at $49.50/year
All in One SEO (AIOSEO) is a top-rated plugin for WordPress websites, with over 2 million installations. The tool includes a variety of features designed to help you optimize your site and your content for search engines.
This tool provides an actionable checklist that helps you focus on fixing errors and making common adjustments to maximize click-through rates. Additionally, with AIOSEO, you can complete a whole-site audit, optimize pages for WooCommerce, and even improve your local SEO.
Todoist
Managing the tasks of a project effectively makes it possible to complete your projects on time and the Todoist app is the right tool for that. It allows you to create interactive to-do lists that you can use to keep a track of all your tasks. You can easily organize and prioritize your tasks with Todoist and make sure that you never get off track.
With the quick add feature, you can create new tasks and organize them in no time. Moreover, it’s quite easy to see the details, like subtasks, added comments, the due date of a task through from the task view. Also, you can bring your teams to the Todoist app and assign them tasks directly through the app.
Ups:
- Real-time notifications for everything happening within a task
- Color-coded graphs help you to visualize your daily and monthly productivity
- Easy access to the completed tasks of a project
Downs:
- A limited set of project management features
- Not suitable for large organizations
What’s Todoist Best For?
Todoist app is great for streamlining all the tasks of a project and keeping your everyday work well-organized.
How Much Do You Need to Pay for Using Todoist?
Todoist has two paid plans:
- Premium – $3 per user per month (billed annually)
- Business – $5 per user per month (billed annually)
Hootsuite
Hootsuite is among the top-rated social media management software providing marketers the ability to manage all their social media campaigns. By having this software on your side, you can easily plan, create, and schedule all your social media campaigns with relative ease.
It’s also possible to manage your social media teams effectively with Hootsuite. You can set different permission levels for individual team members and control what they can access. You can regulate the permissions separately at the organizational level, team level, and social account level.
Ups:
- Performance monitoring of all your social media from one place
- Allows you to create and manage social media ad campaigns
- View customer messages and queries from different social media accounts and reply to them directly from Hootsuite’s Inbox
Downs:
- The user interface seems dull and outdated in terms of design
- A fair amount of time required to get familiar with the software’s functionality
What’s Hootsuite Best For?
Hootsuite is the ideal choice for anyone who wants to integrate and manage several social media accounts from a centralized location.
How Much Do You Need to Pay for Using Hootsuite?
Hootsuite has four different pricing plans:
- Professional – $29 per month (1 user) (10 social profiles)
- Team – $129 per month (3 users) (20 social profiles)
- Business – $599 per month (5+ users) (35 social profiles)
- Enterprise – Custom pricing
Conclusion:
As a marketer, you are using lots of tools everyday. To manage all that work, you need to have something that can help you to effectively organize all your work into one system. Marketing tools are just the things that will help you out.