A content creator is an individual who creates media to be shared by others. There are many different types of content creator tools available, including software programs and mobile apps that can simplify your work and enhance the look of your media.
Create content for your blog or social media with this in-a-box set. Content Creator Tools offer everything you need to get started, including an interactive toolkit that walks you through the process from start to finish. Even add professional visual effects and animations to your work.
Set up a social media campaign in minutes using our Select and Share content creator tool. Proven to increase engagement and followers, our drag-and-drop editor makes it easy to create images, write headlines and boost your post’s reach with preloaded hashtags. Plus, the ability to schedule posts in advance ensures you will never miss the opportunity to share your message.
Unlike the traditional days when content creation is all about the money, the social media age has brought the idea of content creation to a whole new level. In this day and age, content creation is brought down to simple tools that are easily accessible by anybody.
Top Content Creation Platforms
Anchor
Anchor is one of the most popular platforms for creating, distributing and monetizing your podcast. All for free! It integrates with all key podcasting outlets and free social media platforms for audio. Its easy distribution with Spotify – the great audio disruptor allows you to analyze podcast performance through analytics through engagement insights. We use it at the DMI for distributing our own digital marketing podcast, Ahead of the Game.
With the Anchor app, users can easily create videos and audio recordings that are perfect for sharing on social media.
CapCut
There are many free graphics tools that allow users to easily create beautiful images for social media, but most of them aren’t available (or aren’t very intuitive) on your smartphone.
CapCut (previously known as ViaMaker) is a free all-in-one editing app for iOs and Android developed by the creators of TikTok, ByteDance. What makes it popular is the ease of use and a big music library. Like TikTok, the app has advanced filters along with stickers and fonts along with a range of magical effects.
CapCut recently topped the U.S app store so it must be doing something right. Best of all, CapCut is free to use so get editing and sharing!
PowToon
Video is the most popular medium on social media networks. The problem is, many companies rely on expensive external agencies to create these videos. The finished product can look too contrived, miss the message mark, and really drain the budget.
A tool like PowToon means you don’t have to be a video master to create engaging videos, especially for presentation purposes. The platform allows you to choose from several templates and customize them according to your business. You can simply plug and play your content and share across your social media networks. Free and paid versions are available from $19 to $99 per month.
Animoto
Animoto is another great video platform that allows non-experts to create captivating multimedia. Animoto allows you to turn existing video clips and images into video slideshows with little effort. You can either use one of their existing storyboard templates or build a video from scratch depending on how much time you have and your ambition!
Animoto does offer a free version, if you don’t mind having their branding on your videos. Other plans are at €28 or €69 per month based on your business’s needs. Annual subscriptions offer significant discounts.
How to Create Quick Videos with Animoto:
- Use one of the many storyboards provided by Animoto to speed up your video creation process. Each comes with a song, a style, and a particular structure.
- Replace the existing template content with your own text, video clips, and photos.
After you create your video, you can download it in various formats and levels of quality and upload it directly to your social media platforms. There are many ways to use video in your social media marketing, so make sure you do some research to find out the best route for you.
Knowing how to create a great video is one thing but understanding how to create good marketing videos is another. Consider a social media and marketing course to use video to its full potential!
Placeit
One more video tool in this list is PlaceIt. This image and video tool allows brands to showcase their products and digital designs in realistic web/video environments. It can save hundreds or even thousands of dollars on externally sourced product videos and images.
A one-time purchase on the platform costs a few dollars, or you can choose to pay $14.95 per month, or $89.69 yearly, depending on your brand’s needs.
How to Create Video mock-ups with Placeit:
- Search for your desired environment. Tip: include your preferred device (e.g. iPhone or Mac) and background (e.g. office or cafe).
- Upload your image or enter a URL to grab a screenshot. Placeit will automatically place your image in your selected environment.
Once you have your product images, you have the tools you need to promote your products on social media via organic or paid posts.
AlsoAsked.com
As a content marketer, I find AlsoAsked quite resourceful when doing keyword research for blog posts. You simply need to enter a search term, select a language and region. AlsoAsked gives you a visual map of all related questions it scrapes from Google’s People Also Search section.
Moreover, it can multiply the questions generated in the first results. You can export the results in CSV format with the Lite plan. Otherwise, this tool is free for limited use.
It’s an excellent content tool to sketch out the outline of your content around SEO.
Pricing: Free for 10 searches a month.
AnswerThePublic
AnswerThePublic works in a similar way with AlsoAsked. It is a keyword tool that visualizes search questions and suggested terms. Once you enter a topic, select a location and language, it lists all possible questions around question words like “why, when, what, how, which, etc.”
It gives you results as questions, prepositions, comparisons, alphabetical, and related. You can save the visualization as an image or export it in CSV format.
Pricing: Free to use with limitations. Upgraded plans start at $99/mo.
Semrush Topic Research Tool
SEMrush Topic Research Tool is a great tool to quickly come up with content ideas and plan out your content effectively. You just enter a topic and target location, then it provides you with potential ideas around the main topic.
Moreover, it allows you to enter a domain to find content on.
Pricing: Price plans start from $99.95 per month, but it also comes with SEO, content, social media, and PPC tools.
BuzzSumo
BuzzSumo is another content creation tool that is helpful in generating content ideas. This tool pulls popular posts based on keywords. It comes with a bunch of filters to narrow down the results based on language, location, journalist, date, and more.
The results can be sorted based on their total reach in social networks like Facebook, Twitter, and Pinterest. You can also set custom filters to further narrow down the results.
BuzzSumo has a free Chrome extension as well.
Pricing: Free for 10 searches a month. Paid plans start at $99/mo.
Grammarly
Grammarly is my go-to grammar and spelling checker tool. If you want to rank on search engines and provide a better user experience for your readers, your content should be error-proof.
This tool checks your content for grammatical errors, misspelling, plagiarism, as well as the tone of your content. It also has a Chrome extension, which comes in very handy when typing something on almost all web platforms.
Pricing: Free plan available. Paid plans start at $29.95/mo.
CoSchedule Headline Studio
This one is another one of my favorite content creation tools. CoSchedule’s Headline Studio analyzes your content’s headline and gives a score to it based on different factors like SEO, emotional words, uncommon words, word count, clarity, and more.
You can use it to optimize your headlines and craft the best-performing ones to rank higher on search engines and drive organic traffic to your site. In short, it is a simple yet powerful tool for your content creation process.
Headline Studio has a Chrome extension as well.
Pricing: Free plan available. Paid plans start at $9/mo.
Copy.ai
This one is for lazy content creators (guilty as charged) or whenever you feel lazy to write everything from scratch. Copy.ai leverages artificial intelligence to reduce the time and effort you spend on copywriting. Essentially, this tool writes your copy for you.
It makes sure the copy it generates sounds as authentic as possible. You can tweak the content you like among the choices it provides. What can Copy.ai write for you?
- Product descriptions
- Blog posts
- Social ads
- Startup copies: brand voice, motto, value proposition, etc.
- Email copy
- Sales Copy
- Social media captions
Pricing: Free trial available. Premium plans start at $35 per month.
If you haven’t tried this tool yet, I suggest you go and test it out on its free trial. An alternative to this tool that is also worth mentioning is Ryter. It is relatively cheaper for $29/m with a yearly plan. But copy.ai excels in many ways compared to Ryter.
Google Trends & Pinterest Trends
The grandfather of all content creation tools, Google’s free trends tool shows you what’s trending today, as well as letting you research topics’ performance over time. Spot patterns, plan ahead, and make sure you’re not missing a trick in the ever-changing news cycle.
This helps you stay on top of the game and react quickly with the right piece of content when a story breaks, otherwise known as newsjacking.
Pinterest’s Trends tool works in a similar way, and throws up a vision board of popular pins alongside the standard graphs. Ideal for thinking outside the box.
Tools for Inspiration
- Pinterest – this search engine is packed with tutorials, DIY inspiration, beautiful images, recipes, and much more.
- Instagram – whether you’re interested in fashion, beauty, art, food, or something else, you’ll discover the hottest influencers on the planet to take inspiration from.
- TikTok – possibly the most talked about social platform of the year has video clips from all kinds of people sharing a wide range of content to inspire you.
- Spotify – sometimes music can be the perfect inspiration to get your content ideas flowing. Discover the newest artists and amazing playlists in all genres of music.
Conclusion
A content creator is a general term for any person who creates content for a website or blog, either as part of their occupation or as a hobby. Using content creator tools can be very helpful to individuals and businesses, especially for those with large online presences. Content creators are everywhere – from journalists and authors to video producers, graphic designers, bloggers and more. Do you create content for your business or blog?
The Content Creator Tools Box contains all you need to start creating video and digital content. You can create videos, images, GIFs or even memes for Facebook, Twitter and Instagram with BONUS material that includes videos, images, graphics, fonts and graphics. With this bundle of content creator tools you can boost your social media presence while also experiencing a fun way to be creative.