Free Tools for Content Creation

Content creation apps are fantastic tools for creating quality content. If you have a solid, targeted offer, the only thing left is to create sales-driving content. This can be time-consuming and require research. But there are several content maker app out there to help you with this job.

Many content creators of today keep on looking for value in their time saved on content creation apps. So they keep on looking for good tools that they can use to create quality content. Therefore, I thought about writing on some of the best content creation apps 2021. And several other tools that help in creating video content

Google Trends & Pinterest Trends

The grandfather of all content creation tools, Google’s free trends tool shows you what’s trending today, as well as letting you research topics’ performance over time. Spot patterns, plan ahead, and make sure you’re not missing a trick in the ever-changing news cycle. 

This helps you stay on top of the game and react quickly with the right piece of content when a story breaks, otherwise known as newsjacking.

Pinterest’s Trends tool works in a similar way, and throws up a vision board of popular pins alongside the standard graphs. Ideal for thinking outside the box.slide 1 of 2

Exploding Topics 

Trend finding can seem daunting, but if you don’t get a thrill from reactive work, fear not. Trends always have roots, and having a sense of what’s going to take off is just as important as reacting.

Exploding Topics is a new content curation tool that provides insights into rising and newly trending topics, using an algorithm to predict what will go viral

“Really loving @explodingtopics as a content inspo source for emerging trends across finance, e-commerce, gaming, media, and other industries.” Brad Michelson, eToro

Its findings are ideal for content creators to hijack and start writing stories about – before everyone else catches on 😏. It’s free, but the pro version starts at $47/mo.

Brandwatch

To take your trends to the max, you need to get familiar with the past. Our friends at Brandwatch have a full suite of tools to slice and dice up to ten years of social and consumer conversation data, so you can spot patterns and predict the future. 🔮

Here’s a few ways you can do that:

  • Segment and analyze data from a huge range of sources and over one trillion posts
  • Use AI to spot insights and narrow down specific trends in the areas you’re interested in, so you can predict what will take off next
  • Track and benchmark conversation from leading brands and influencers, or your own competitors, to understand how others engage with and react to trends
  • Understand the huge variety of audiences who create and shape trends, and how they communicate

Storify

Storify is a great content curating tool that lets you collect various social media elements on a chosen topic and present them all in one sleek format. Alternatively, you can search a topic on Storify and see what other users have created.

Feedly

Feedly is a great RSS reader that lets you stay updated on the latest and greatest blog content. Feedly is stylish and streamlined, making it easy to add, sort, and organize content.

Prezi

Elegant visual presentations that can be edited and shared in the cloud. Free version allows for public presentations smaller than 100MB. Paid options allow offer more features and space.

Powtoon

Powtoon is an animated content creation tool to help you make custom animated videos – great for explainer videos. The paid version offers more images to use, HD quality, and the ability to create animations longer than 5 minutes.

GoToMeeting

An online meeting/webinar platform with support for most popular desktop and mobile devices. A host of easy-to-use features makes GoToMeeting one of the most popular webinar platforms around. Recording webinars allows users to create and share video resources that can be used as valuable content pieces. If you’re not sure how to do a webinar, check out Dan’s post. [Free Alternative: Google Hangouts] 

PlaceIt

PlaceIt lets you upload images of your product or website and insert them into high-quality photos. Small image downloads are free, larger files will cost you.

Hootsuite

What it is: Hootsuite helps content creators everywhere consolidate social media accounts, schedule posts and campaigns, provide analytics and organize your trusted news sources.

Why you need it: Social media management tools like Hootsuite are critical for taking the stress away from the everyday chaos of managing and producing social media campaigns – so you can spend more time on creating posts, engaging with audiences, and keeping track of the 24-hour news cycle. 

Slack

What it is: Slack keeps companies connected by providing teams with a streamlined communications platform that enhances projects and all-around decision making.

Why you need it: With outside app integration and easy search functions, Slack is much more efficient than email when it comes to collaborating with a team.

Narrato

What it is: freelance content writing platform where you can order content from expert writers.

Why you need it: With a quick turn-around time of 24-48 hours, you can be sure you get your content delivered as soon as possible and by writers who are matched to your project by a smart algorithm. Once the writer delivers the content, you can request for revision and accept the work only if the content matches your requirements. The built-in quality improvement assistant and plagiarism checker assure that you get the best results every time.

Canva

Image Source: Canva

Canva is perhaps the most well-known content creation tool among digital marketers, content creators, and bloggers alike.

It offers plenty of content templates for various social media channels such as Facebook, Instagram, YouTube, and LinkedIn. If you’re looking to diversify your blog content, it even offers blog cover templates for you to use.

What’s more, it allows users to create slideshows, PowerPoint presentations, videos, posters, and cards for all sorts of occasions. Alternatively, you can customize your dimensions if necessary.

One reason why marketers love Canva is because of its intuitive interface, which leads to an amazing user experience even for first-time users.

Most importantly, Canva offers free stock photos targeting varied industries, from digital signage and healthcare to logistics and manufacturers. Simply type in the search term and grids of related images will show up.

Digital marketers can easily create well-designed images or videos with the help of Canva.

Pablo

Image Source: Pablo

Pablo is a content design tool by Buffer, a social media scheduling platform. That being said, Pablo is a great tool for creating attractive social media images.

It offers 25 different fonts and over 600 beautiful stock images to choose from while allowing for plenty of customization.  

One of the greatest features of Pablo is its minimalistic design principle.

Users can simply follow an easy workflow and share the content directly on social media platforms or schedule it on Buffer once they finish the design.

Also, unlike other content creation tools that sometimes require users to log in, Pablo allows you to create an on-screen project directly.

PiktoChart

Image Source: PiktoChart

If you’re looking to create eye-catching, high-quality infographics or presentations, give PiktoChart a try. PiktoChart is a web-based content creation tool that doesn’t require users to have extensive design experience.

Like most content creation tools, PiktoChart also offers more than 600 themed templates for users to choose from.

As digital marketing requires some data analysis work, PiktoChart can conveniently help convert your numeric data into visual charts that provide a more engaging story of your marketing efforts.

According to Google’s Search report in 2015, there’s already been an 800% growth in infographic searches. And the numbers are continuing to grow. Infographics will undoubtedly become another way for people to consume information in our fast-paced society.

Conclusion:

Content is King. There’s no denying it. Content marketing is the new SEO, and social media is the new link building. As content marketers, this means that we are responsible for creating relevant, original content that people actually want to read.

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