Would you like to manage your social media easily, using only one tool? Get started with free tools for social media! We have carefully selected effective tools that we use in several companies and that can help you easily manage all of your social accounts. No contracts, no limitations, and quick results.
We have gathered some of the best free social media management tools on the Internet. This post will give you all you need to reach success with your social media accounts.
Buzzsumo
One of the keys to social media success is sharing relevant content that is not always yours and Buzzsumo is one of the best tools on the web when it comes to finding the most popular content.
There’s two ways to utilize Buzzsumo that will take your social media presence to the next level. The first is typing in a competitor domain and viewing their most popular social content, which is sorted by total shares. After viewing your top competitors, you can gain a clear picture of what types of content truly resonates with your target audience. Secondly, you can look for popular content by keyword:
You can choose to view the most popular content from the past 24 hours, the past week, the past month and so on, while filtering by categories like Infographics, Videos, Interviews, etc.
Kingsumo Headlines
This WordPress plugin easily allows for A/B testing headlines against each other. Once the plugin is installed, you’ll notice that there are multiple spaces for titles on any post you create. Kingsumo will randomly serve the titles to website visitors whenever possible until it determines which headline is the most effective. Statistics show that excellent titles can increase traffic to posts by over 50%! With the help of Kingsumo, you can be sure that you’re sharing the best headline with your fans and increasing traffic to your post.
6. Inkybee
Influencers are a big part of most social media marketing strategies and the goal is usually to connect with them, establish a relationship, and get them to share your content, products, services, etc. Finding the right influencers, however, can be tricky. That’s where tools such as Inkybee come in. Inkybee lets you search for top bloggers in your niche on all major social networks. Once you log in, you can search keywords. For example, I wanted to see what types of influencers would best benefit a health and fitness client:
It quickly found a large list of related blogs. It also ranked the blogs based on relevance, visibility, and engagement, all of which are positive traits for an influencer to have here:
Since you can get many results for broad keywords, consider using the filter options on the left.
Sprout Social
If you need a simple, complete, all-in-one, social media management tool, SproutSocial is a is the best contender. You can monitor all mentions across all major networks and reply to them in your messages panel. Additionally, you can create tasks based on messages or you can create helpdesk tickets and assign them to a member of your team. This is particularly if you receive a lot of questions through social media or your fans use your social media profiles as a port for customer service.
Hootsuite
Hootsuite is a simple but powerful tool for the average social media marketer. You can use Hootsuite to schedule posts in advance on a number of different social platforms. Its analytics tool lets you measure content engagement, so you understand how your campaign is performing.
Popular for its free social media tools, Hootsuite also has a relatively inexpensive paid option for businesses.
IFTTT
Did you know you can use one of the best social media marketing tools, free of charge?
We’re completely serious. It’s called IFTTT.
Funny name, but IFTTT is actually an acronym that stands for “if this, then that”. With it, you can combine different tools together to create individual “recipes,” or sets of instructions. For example, you can set it up to send a tweet every time you make a new Instagram post. It’s a bit tricky to navigate at first, but you can use other recipes to simply plug and play. Best of all, it’s completely free to use.
Oktopost
Oktopost is a social media management tool designed for B2B companies. It allows you to schedule your content and measure its effectiveness. Oktopost is also useful for curating content that is important for your business. And if you collaborate with a lot of people, it can help make things run smoothly. That’s because Oktopost comes with tools for managing large social media teams.
Webinar Ninja
Touted as “The Best All-In-One Webinar Software,” the reason why Webinar Ninja has become so popular is due to it’s simplicity.
Want to launch your own webinar? You can literally be ready to go live in minutes, and the platform now powers millions of webinars from companies like Podio, Baremetrics, and AppSumo, so you are in good company.
But one of the main reasons why it comes recommended is the extensive template library that it comes with, helping you to launch professional-looking sign-up pages without needing a designer and developer’s resources.
Cost: From $39 per month
Zoom Webinars
Find us someone who isn’t familiar with Zoom by now. And while many of us have spent much of the last few months speaking with friends, family, and colleagues over the platform, there is no denying that it is one of the most popular options for hosting a webinar.
This is partly due to its sudden familiarity amongst pretty much everyone’s audience, but also the fact that it has a solid offering that comes with a cost-effective price tag.
Cost: From $40 per month, per license
Streamyard
While we have all recently come to love webinars, there has also been a huge surge in interest in live streams, and Streamyard is perhaps the top tool that is out there to help you to go live across Facebook, YouTube, LinkedIn, and other platforms.
Keep your audience engaged across any of the platforms that they follow you on, and benefit from a simple and straightforward solution that doesn’t need a complex tech set up for you to stream.
Cost: FREE and Paid Plans
Biteable
The one problem that most marketers have with video content is the resources that are needed to produce something that looks professional, and that stands out. It is a format that an increasing number of us want to use but aren’t able to due to a lack of available resources.
And this means we are missing out on the engagement that it can bring.
But Biteable is one solid solution to help you to overcome this problem, providing you with a huge amount of templates that you can use to create powerful videos with, just like companies such as Airbus, Panasonic, and Virgin. In fact, it has now been used by more than 7 million people.
Cost: FREE and Paid Plans
Animoto
If you are looking for an easy-to-use drag-and-drop video maker, you could do far worse than check out Animoto.
Start with one of the many available templates or upload your own photos and videos, and you will have an awesome video asset in no time at all, all without the help of a videographer or editor.
Cost: FREE and Paid Plans
Everypost
Everypost makes it easy to curate content all from one place. It does this by pulling together relevant multimedia from YouTube, Instagram, Flickr, RSS feeds, and more. Then, you can schedule your posts and customize them for the audience on each social platform. That way, you maximize the effectiveness of each and every post.
SocialFlow
SocialFlow allows you to schedule your posts based on when your audience is active and engaging in real-time. All you have to do is upload your content to the queue. From there, SocialFlow uses real-time data it collects to determine which posts to publish and when. It really takes all the guesswork out of social media.
Feedly
Feedly is best known as a content discovery tool like BuzzSumo, but it works a bit differently. It’s a content aggregator, and you can use it to collect content from any number of different areas, combining your ideal reading material into a single feed that you can browse at your leisure.
It won’t offer the same in-depth metrics that BuzzSumo does, but it gives you ample reading material. That way, you never run out of things to post about on your social profiles.
Bitly
Bitly allows you to shorten any URL so that it fits nicely across your social media channels. These shortened URLs work with any channel on any platform. You can even track your results with individual link analytics, and then optimize your marketing efforts based on the insights you collect.
Influential
Want to jump on the influencer marketing train but don’t know how to begin? No worries, Influential‘s got you covered.
Influential is a smart matchmaking platform that connects businesses with influencers across major social media outlets. Ready for the cool part? It’s powered by Watson, IBM’s powerful artificial intelligence (AI) software.
Influential uses AI to research your social media profile from top to bottom. It looks at who’s engaging with your content and how they’re engaging. The more Influential researches you and your followers, the more it learns about your target audiences. This information is then used to pair you with influencers who match well with your brand.
Conclusion
Are your Social Media Channels all over the place? We’ve gathered the top FREE social media management tools in one place to help you get organized, save time, and keep your content simple.