Given the recent efforts from LinkedIn to attract business owners, it’s an exciting time for all the small business owners out there. It’s great to know that LinkedIn can be an effective channel in generating leads and signing more clients. Of course, you need tools to help you get your work done more efficiently.
If you are on of those who don’t want to spend a single dime for your promotion and marketing and want to save every possible budget for advertising a local business service or products, then this article is for you. I bring here the best free LinkedIn automation tools without human curation. All these tools I used to build my own marketing strategy for my business page on linkedin.
LinkedIn has become a saturated market with numerous competitors from the beginning of the millenium. Hireart being one of the oldest and biggest competitors on LinkedIn, provides marketers with a range of automation tools to increase their marketing reach.
Those who get the biggest ROI from using Linkedin for lead generation are the ones that use automation tools to send messages. In this video, I give a list of tools that you can use to create your own autopilot campaigns. Lead generation can still be easy, but it does take some time, systems and templates to do properly.
What is LinkedIn Automation?
As the name refers LinkedIn automation includes using specific software designed to automatically send out connection requests, create/send messages, view messages, and page following thereby replacing your manual efforts. LinkedIn automation tools help to achieve these tasks.
Discover the best LinkedIn automation tools to accelerate your LinkedIn marketing efforts by eliminating the manual task of sending connection requests and personalized messages.
Phantombuster – The best overall LinkedIn automation tool
Phantombuster is by far the most used tool in our tool kit. We use it while we’re sleeping, awake or even on a holiday because you set it up once, and it does the rest for you.
Phantombuster will be your main engine for all your LinkedIn lead generation efforts. Also, the combination of the LinkedIn Sales Navigator and Phantombuster is super effective.
Note: If you’re interested to learn how to use this tool to maximum benefit, you can join our upcoming co-webinar with Phantombuster.
You can automate almost everything with Phantombuster but we’ll go over the 5 features we use most. To see all LinkedIn phantoms and features you can click the link.
#1.1 LinkedIn Sales Navigator Search Export and Profile Scraper Phantoms
LinkedIn Sales Navigator is the most effective B2B tool to pinpoint your potential customers. If you don’t know how to use it, you’re missing out a lot. So go on and open this article in a new tab to learn how to use the sales navigator.
So here is a possible use case:
You want to surround yourself with high-quality prospects and create new opportunities. You found thousands of potential customers with LinkedIn Sales Navigator. Now you want to extract all of their data to send them connection requests and automated messages.
If you’re all new to this automation business and find this confusing, we got your back. In this guide, we teach you how to do it step by step in detail.
Plus, running these two phantoms will give you tons of information about your leads such as; name, title, current position, company, bio, education and so on. Well basically, you can make your own LinkedIn CRM.
What’s next? Now that you extracted the profiles, it’s time to add the prospects and set a LinkedIn message automation.
Alternative if you’re not using Sales Navigator: You can find your target audience with LinkedIn search and export the results with LinkedIn Search Export phantom.
#1.2 LinkedIn Network Booster Phantom
You have extracted thousands of prospects. Why don’t you send them automated connection requests and messages to start a conversation?
People on LinkedIn want to expand their network and the platform is not as saturated as the other social media platforms. So the acceptance rate is quite high, with 70-90%.
Here is what you’ll do briefly.
You’ll use the data you extracted in the first step and write a personalized message to your prospects. Then watch Phantombuster do the networking and prospecting for you. Besides creating lead generation opportunities, this process will also help you to:
- Expand your business network.
- Increase in engagement (if you’re planning to share content). As your network expands, the number of people that sees your content will also increase.
- If you add your prospects and likeminded people, you’ll become a thought leader in the long run.
If you don’t know what to write in your message, we have high converting templates on this LinkedIn lead generation guide. You may find your next experimentation idea in that article.
#1.3 LinkedIn Message Sender
Let’s say you have 5.000 connections. If you’re thinking 5k is a lot, it’s not. One of our team members currently has 11k connections and still adding on.
Onwards to the use case:
You wrote a great eBook that solves a major business problem for your target audience. Remember, you were adding your potential customers in the first two steps. So the majority of people on your list could be interested in your new eBook, right?
So why don’t you send it to them with a super personal automated message? This is what this phantom can do. It sends automated messages to the people who are already on your list.
Zero budget and super targeted distribution. You don’t have to pay for ads etc.
#1.4 LinkedIn Profile URL Finder Phantom
Sometimes the data you collected can be challenging. It may lack some vital pieces of information such as contact number, e-mail and so on.
But wait for a second and don’t shift-delete those datasheets. Because this phantom can help you to transform your missing data into something meaningful.
How? It helps you to find LinkedIn Profiles from first names, last names and companies. And after you find them, you can send them automated connection requests and messages.
#1.5 LinkedIn Search Export
This is an agile tool and could do miracles in its master’s hands. It helps you to download every result of a LinkedIn Search to an excel spreadsheet.
Why is it so agile?
Because you have five sub-elements in the search function: People, jobs, content, schools, groups, companies.
Use case #1: The normal search function has fewer filters than the sales navigator. But still, you can automate prospecting with it by using the available filters.
Use case #2: LinkedIn now is a business content platform. And it is easy to find what type of content people engage most on LinkedIn with the search function. You can generate ideas for your lead magnets, blog or strategy by exporting and spotting the most popular content.
Use-case #3: You can monitor the activity of a list of companies to develop recruitment and sales strategies.
There is room for more possibilities. You can make tailor-made automation for your needs.
Expandi
Yes, that’s us.
But hear us out.
Expandi is pretty awesome.
It’s THE safest LinkedIn tool on the market (bold claim, but we can back it up). It’s super convenient as it runs 24/7 on your computer (or on specific times, depending on your settings), and it’s extremely easy to set up.
It’s what we use, and we have a ton of case studies and growth-hacks of successful campaigns on our blog.
Like that time we got 40+ demos in a week on autopilot with NO ad spend. Check out that case study here.
PS – be sure to meet the Expandi team while you’re here! 😉
Tool standout features
Here’s what makes Expandi a tool like no other:
- Webhooks – With webhooks, you can link Expandi to your other marketing tools. You can even throw Zapier into the mix to create a powerful omni-channel growth hack with hyper personalization.
- Smart Inbox – Let’s face it, managing your inbox natively from LinkedIn is a mess. Messages get lost, you’re limited in filters, and everything is just ten times worse if you’re managing multiple accounts. Luckily, Expandi has a dedicated smart inbox to boost customer engagement and ensure you never miss a chat conversation again.
- Dynamic Personalization – With dynamic personalization, you can message people based on a custom variable. This method goes far beyond ‘First Name’ and ‘Company Name’ personalization most people stop. We reached out to 42 people in one outreach campaign once and managed to gain an 83% response rate thanks to dynamic personalization. Check out the blog post to learn more.
- Safety – At Expandi, we take safety seriously. Unlike many other tools on this list, you get a dedicated and local IP address using the tool. With most LinkedIn tools, your IP is different each time you log in and LinkedIn can tell if you’re logging in from a different country each time. This is not the case with Expandi, and you can rest easy knowing your account is in safe hands.
- And more – If you want to get a better idea of why Expandi works so well, you’ll need some context behind the history of LinkedIn automation tools. Learn how to generate leads without getting banned here.
Who is the tool for
Expandi was designed specifically for growth-hackers, agency owners, and people managing multiple LinkedIn accounts.
With an easy-to-use dashboard and being able to switch between different accounts in a second – managing LinkedIn accounts has never been easier.
Tool pricing
To discover the best all-in-one sales automation software, Expandi starts at $99/seat per month and also comes with a free 7-day trial.
To claim the trial, just add me on Facebook, let me know you’ve read this guide and that you’d like to try out the tool.
I’ll set you up with a demo and answer any questions you might have along the way.
To know more about Expandi and how it works, click here.
LinkedIn Sales Navigator – LinkedIn Automation Tools
LinkedIn Sales Navigator is one of the best versions of LinkedIn designed for sales professionals. With Sales Navigator, you can easily engage with your LinkedIn prospects. It can be defined as an array of search and filter features that focus on assisting you to find the right prospects.
Some of the distinct characteristics of Sales Navigator include:
- Advanced algorithm for prospect search aligned to what services you’re offering.
- Personalization tools to help you attain your sales goals and establish a trusting relationship with your prospects.
- Insights on your sales to ensure that you’re updated correctly and regularly thereby helping you to make confident decisions.
- Periodic features updates by LinkedIn.
Sales Navigator offers a free demo after you send a form updated with necessary details.
Sales Navigator Professional:
$79.99*/month/seat or $799.88*/annual/per user.
Sales Navigator Team:
$129.99*/month/seat or $1,199.88*/annual/per user.
*based on US currency and does not include sales tax
Are LinkedIn Automation Tools Legal?
Yes. Cloud-based LinkedIn automation tools are safe and it’s legal to use them during the B2B sales prospecting process.
LinkedIn’s terms of service clearly state that “Any bought or automated method to access the services, add or download contacts, send or redirect messages.” Excess use of automation tools can trigger LinkedIn and your account may face a permanent ban. Hence, use them wisely.
Conclusion
As marketing companies, we all know that Linkedin is the best network for generating leads. But if you really want to generate many leads using LinkedIn, then you have to use some lead generation tools. For example, it’s a known fact that you can use Leadgenius tools with Linkedin. Leadgenius tools are effective platforms which allows users to create a group of targeted sales leads and generate prospects by visiting their websites or sign-up to their email list.
Whether you’re an experienced LinkedIn user, or a total newbie, we have good news for you. You will discover in this article the best automation tools available on LinkedIn. These are the most popular, and they are completely free to use. Moreover, they do not include any shady offers of any kind, nor forced subscriptions!