You’re a nonprofit. You have to love technology, you have to be at the cutting edge of what’s new and exciting. Why? Because if you’re not, your members can’t tell the difference between your nonprofit and a billboard. They don’t care where you came from or why you exist. They care how you spark their imagination and ignite their passion. They want to know you have a clue about what they want and expect from an organization that touches their lives. So what is Neon Software? It’s perfect for nonprofits because it’s all about offering choice and convenience.
Neon software is a software tool specially designed for nonprofits, charitable organizations, or NGOs. Created by Nonprofit Community, it’s an open-source on-premise solution that aims to provide donors, volunteers, and managers within non-profit organizations with better tools to effectively carry out their work.
NeonCRM is a cloud-based nonprofit software suite that provides tools built to support the good work nonprofit organizations do. Regardless of size or industry, our CRM for nonprofits helps thousands of organizations and associations engage with donors, manage memberships, plan events, track volunteers, and much more.
Neon CRM, a Neon One company, is a cloud-based customer relationship management (CRM) software suite for nonprofits of all sizes. Applications include fundraising management, donor management, membership management, event registration and management, customized reporting, and more.
Neon CRM’s donor management tracks donor data and allows for automatic activities and reminders for each of your prospects. Online and offline donations can be added to each constituent record, including the amount given and a complete history of all past donations.
Online fundraising capabilities enable users to accept and track donations from multiple channels. Built-in online fundraising tools allow for custom online donation forms, email blasts, automated tax receipts via email, event registration tracking, and automated membership renewal management.
Customized online donation pages mimic the look and feel of existing user websites, offering the ability to create branded donation campaign forms. Customizable event pages can also be configured to match existing websites, and users can send automated event notifications for registered attendees.
Who uses NeonCRM?
A broad range of nonprofit organizations uses NeonCRM, from small to growing to established.
For smaller organizations, NeonCRM offers robust but easy-to-use tools to do basic tasks like managing constituent information and collecting online donations.
For growing and larger organizations, NeonCRM provides more powerful tools for prospect management, memberships, events, peer-to-peer fundraising, and more.
The diversity of features and scalability of the NeonCRM platform makes it accessible and effective for organizations of all sizes.
Why is NeonCRM great for nonprofits of all sizes?
There are seven core NeonCRM features that make it a great fit for a wide variety of nonprofits.
1. Fundraising fundamentals
NeonCRM has lots of bells and whistles, but its core functionality provides full CRM functionality focused on user-friendly but powerful tools for managing donors and gifts, including:
- Accounts management – NeonCRM accounts provides a holistic overview of a person’s association with your organization, from contact information to relationships to transactions and more.
- Gift processing – With NeonCRM, you can easily track details of both online and offline donations, including honor/memory information, pledge tracking, and soft credits. You can also create campaigns, funds, and purposes to track donation sources and uses.
- Prospects, grants, and activities – Prospects and Grants features are perfect for advanced moves management and grants tracking. System users can track key information about an opportunity pipeline, including solicitor, target ask amount, and status. With Activities, you can track each unique touchpoint with a prospect and set up reminders for follow-up.
- Seamless online forms
As a cloud-based system, NeonCRM gives nonprofits powerful tools to collect data and allow transactions online:
Standard forms – NeonCRM automatically generates secure online forms for donations (including unique forms for specific campaigns), event registration, and membership registration. Each form can be customized to change label names, rearrange field order, and set required fields. For a fee, NeonCRM can update all of your organization’s forms to match your website’s header, footer, and styling.
Custom forms – With a drag-and-drop builder, system users can create their own custom surveys as well as custom donation and membership forms.
Payment processing – NeonCRM offers its own branded payment processing, which allows system users to view all transaction details, issue refunds, and view balances without ever leaving the system. Neon Payment Processing also includes e-check/ACH processing, allowing scheduled payments like recurring gifts to be automatically charged. NeonCRM also works with a variety of other PCI-compliant processors, including BluePay and PayPal Pro.
System emails – Automated, customized system emails like donation acknowledgments and event registration confirmations can be set to send to constituents when they complete a form.
These online form integration tools let your organization efficiently collect and track data without having to do manual data entry from paper forms or accounting systems.
3. Management tools
NeonCRM is a full software suite for nonprofits that provides management and online tools for a variety of critical nonprofit functions above and beyond basic fundraising tools. Your organization may not need separate systems for things like:
- Membership, including online forms, custom membership terms and fee structures, renewal options, family/corporate memberships, and an online membership directory
- Events, including unlimited online event listings, online forms, custom pricing tiers, add-on and breakout sessions, conditional ticket prices based upon constituent segments, and custom reporting
- Volunteers, including project-based volunteer signup with online project listings, applicant review, timesheet management, and group communications.
- Online Store, including online cart, automated shipping costs using flat-rate or USPS-calculated costs, customizable product pages, product groupings, and discounts.
4. Mission Control
Mission Control is NeonCRM’s fully customizable dashboard system. Dashboards are personal to each NeonCRM system user, so each person can update their dashboard to show what is most helpful for them. Mission Control offers over 40 different widgets, including:
- Key Performance Indicator (KPI) widgets – Available for both fundraising and membership, these widgets analyze your organization’s NeonCRM data to show how you’re doing on critical statistics like retention rate, acquisition rate, average gift, campaign progress, and more.
- Line, bar, and pie chart widgets – These widgets provide live-updating, easy-to-read charts displaying information like year-over-year donation totals, forecasted grant revenue, and email campaign results. Users can also create their own pie charts that compares a selected set of data points.
- Maintenance widgets – With maintenance widgets, users can easily track ongoing maintenance for things like mail merges, overdue pledges, and duplicate scans, and take action on issues that need attention.
NeonCRM also comes with a set of pre-made dashboards with useful widgets for different system features like emails and memberships.
5. Workflows
Day-to-day nonprofit management can include a lot of tedious, repetitive tasks. NeonCRM’s Workflows feature allows system users to automate these common tasks to save nonprofit staff time and energy.
Workflows are extremely flexible and provide a wide variety of unique triggers (what sets the workflow into motion), targets (what accounts should be affected by the workflow), and actions (what should happen to the affected accounts) to choose from. Some example workflows include:
- Send a reminder email to a donor 10 days before their pledge installment is due
- Send a thank you email to all event attendees the day after an event
- When a donation of over $500 is made, add the donor as a prospect and assign them to a system user
- Add the Individual Type of Prospective Volunteer to constituents who complete the Volunteer Application form
Workflows can even include up to 15 steps of if/then logic, so users can build complex, detailed workflows that handle unique cases differently. NeonCRM offers pricing options that allow a system to accommodate up to 50 unique workflows.
Neon CRM Benefits
The main benefits of Neon CRM are its rich features for engaging with supporters, its system that is focused on building and nourishing relationships with constituents, its tools for information analysis and mass communications, and event management features. Here are more details:
Comprehensive CRM
Neon CRM is equipped with all the essential features that nonprofit organizations would need in order to connect with their constituents such as print communications, fundraising appeal letters, and mass email communications. The system is also mobile-optimized, with responsive web forms that can be easily customized and branded to help them reach their supporters through any device.
Relationship-focused system
Neon CRM aims to seamlessly connect organizations with their supporters by providing them with a relationship focused system. It gives users customizable online forms and constituent portals. It also provides comprehensive relationship-focused profiles that are designed to engage supporters and foster connection with them through a 360-degree constituent view, automatic sync, and customizable fields.
Mass communications and information analysis
Neon CRM provides nonprofit organizations with a platform where they can reach the masses to tell their story using segmentation and social media tools. There are also various dashboards and analytics tools that emphasize supporters’ retention and growth. They aid users in analyzing the impact of distinct variables, helping them make more informed and better decisions.
Event management
Various features for comprehensive event management are provided by Neon CRM that enable users to easily and effectively handle any event types such as get-togethers and executive conferences. There are also forms for online registration so that interested individuals can register quickly and easily to an event, conference, class, or seminar. Dynamic event listings, on the other hand, aid organizations in enumerating their upcoming events in various formats. There is also conditional ticketing that gives VIPs special prices and applies discounts to constituents based on predefined criteria and coupon codes.
Conclusion: Simply put neon is a charity donation software designed specifically for nonprofit organizations to make it easier for them to accept donations from the general public. The thought process behind this software is very noble, as many talented developers decided to dedicate their time and resources towards helping those who really need it.