Sales and Marketing Software for Small Business

Sales and Marketing Software for Small Business is a robust, all-software sales and marketing business solution designed to be easy to use and implement by small business owners and sales teams.

Sales and Marketing Software Maker is the Most Comprehensive Suite of Integrated Software for Sales, Lead Management, Marketing Automation, Social Media Management and More. With over 30 integrated modules that cover every aspect of your business’s sales and marketing funnel, Sales and Marketing Software Maker is the easiest way to automate your business without having to purchase a variety of expensive, confusing software packages.

Bitrix24

Benefits:

Full-featured sales CRM with pipeline management, reporting, sales tracking, sales cycle management, and marketing tools. Built-in voice, chat, email, and video allows you to reach out to leads over the right channel anytime. 

Quickly create and send invoices in multiple currencies to close deals on time. Bitrix24 can also be used for sales force training. You can build unlimited course pages with audio and video files and add formal onboarding tools like an employee handbook.Total sales force management lets you plan business trips and employee leave, and generally get all your scheduling in order.

Drawbacks:

User interface is not always the most intuitive, and the app has been known to lag occasionally. Customization options are limited, which may be an issue for niche businesses.

Pricing:

  • Free starter business tool suite for up to 12 users.
  • CRM+ plan is $69 per month for up to 6 users.
  • Project+ plan is $69 per month for up to 24 users. 
  • Standard plan is $99 per month for up to 50 users. 
  • Professional plan is $199 per month for unlimited number of users. 

The prices above are for the cloud-based version. On-premise solutions are also available.

Dialpad

Benefits:

Cross-channel ‘softphone’ sales platform with voice, video, call center, and messaging features. It’s not a CRM in and of itself, but rather a lightweight-yet-powerful tool that integrates with more broad featured CRM platforms like Zendesk and Salesforce. The platform also offers native integration with G Suite.

The CRM’s real-time sentiment analysis generates a customer satisfaction score while in conversation. Real-time coaching floats in the background with automated feedback for the sales agent, including pricing, features, and competitor offering information.

One of Dialpad’s most exciting (and eminently useful) features is VoiceAI, a form of advanced AI analytics that uses speech recognition and natural language processing (NLP) technology. This handy tool automatically generates an accurate transcription of all your sales calls in real-time. It also provides insights into the most important parts of the call, generating Smart Notes. 

Drawbacks:

The CRM comes with lots of product updates, which can be a little disorienting. Occasional latency issues with VoIP and dropped calls. 

Pricing:

  • Standard plan is $15 per user/per month, billed annually.
  • Pro plan is $25 per user/per month, billed annually. 
  • Enterprise plan pricing is made in consultation with the Dialpad. 
  • Fast Free Program for VC-backed startups offers 10 seats for life, for free (must apply through Dialpad and meet their requirements).

A 14-day free trial is available for the Standard and Pro plans. 

PipeDrive: Best CRM Software with Sales Pipeline Tools

PipeDrivePipedrive keeps busy sales professionals on track with at-a-glance pipeline information.It sets up in minutes; no technical skills are necessary.Team management and goal-setting tools are only available with the upper-tier plans.COMPARE QUOTES

All CRMs capture lead and sales information, but Pipedrive’s unique visual sales pipeline sets it apart from similar platforms. You get a complete overview of each deal’s exact stage and can use the drag-and-drop interface to easily perform mission-critical tasks like adding contacts or moving deals between stages. Pipedrive even collects leads from your chatbot and web form interactions, feeding them directly into the pipeline where they won’t be overlooked. Customizable pipelines and fields let you tap into existing workflow systems or create new ones.

Pipedrive’s features are designed to enhance sales performance, including reporting tools, workflow automation and communication tracking. The integrated artificial intelligence tool analyzes your past business performance to recommend ways to improve your sales efforts and suggest tasks that will provide the maximum benefit at the moment.

Insightly


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For a small business, budget is always going to be a concern. So, it’s important to go for a CRM solution that offers great features without costing a fortune. Enter Insightly.

With a (base) price of $29/user/month (if billed annually), Insightly is undoubtedly the best value for money CRM service out there. You get a limit of 100,000 records, storage space of 10Gb, and the ability to import 25,000 records per session. There’s also task management, API access, and custom reports thrown into the mix. Insightly further offers detailed report charts and the ability to connect to Microsoft’s Power BI business analytics service.

For e-mail marketing, Insightly lets you send up to 2,500 mass emails per day, and e-mail scheduling is there as well. Having features such as pipelines and activity sets, Google Contacts and Calendar Sync, and more, Insightly makes project automation a breeze.

As far as third-party integration goes, Insightly’s open API allows seamless connectivity with services like PieSync, Adobe Analytics, and BambooHR.

SalesForce


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If you want the best CRM for your small business and money is not a constraint, look no further than SalesForce.

Undeniably the most popular name in the CRM industry, SalesForce has everything your business could ever need. Its Sales Cloud Professional edition offers features like rules-based lead scoring, campaign management, and unlimited custom applications. You also get account and contact management, as well as a customizable sales process.

With its mobile app, Salesforce allows you to keep track of customer interactions even on the go. The highly configurable dashboards and reports make it easy to get real-time insights.

For company-wide collaboration, Salesforce has full support for files and recommendations. Third-party integration is there, too, with both Google Apps and Lightning Sync included.

Conclusion

We have listened to our small business customers to optimize our popular Small Business Suite Sales and Marketing Software with the features they want most! Now with individual accounts per user, it can be tailored specifically to your business. Hosted on our secure cloud servers, the software has an intuitive interface so you can do more in less time.

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