Satisfaction Survey Tools – After you give customers the tasks, they will respond. Do you really require these responses on hard copy? No, not unless you want to actually evaluate them personally. Now wasn’t that simple? So take a look around the company to understand about the currently existing systems and what is available in terms of satisfaction survey tools. You can make your list for consideration while choosing the software according to the requirements of your organization.
Satisfaction surveys and questionnaires can be a powerful marketing and service development tool for your company and their effectiveness and success is measured by the percentage of customers who agree to take them. There are various possibilities of satisfaction surveys used by different companies – some more complicated than others – but the bottom line is – they all have the same purpose: to gather statistical data on customer satisfaction.
Typeform
Typeform is one of the best customer satisfaction survey tools.
Even though collecting surveys have become easy, customers find it boring to fill the form. To help increase your response rate, it helps you create interactive surveys that can pique customers’ interest.
With its drag-and-drop feature, you can easily create surveys. It allows you to include multiple-choice questions, rating scales, pictures to choose from, and opinion scale depending on the interest of your target audience.
Furthermore, the interface is intuitive and user-friendly. You can easily export data from Typeform into your main system.
Features
- Offers free API to easily integrate your surveys and forms with other applications
- Has a library of predefined templates for different purposes, which can be customized
- Compatible with various devices, including desktops, mobile phones, and tablets
Pricing
- Basic: Free
- Essential: $35 per month
- Professional: $35 per month
- Premium: $70 per month
Survey Monkey
Probably the most well known name in the realm of online survey tools, Survey Monkey is an obvious contender.
In the free version, you’ll get:
- 10 questions
- 100 respondents
- 15 question types
- Light theme customization and templates
The system is well designed, pretty easy to use, and you can embed surveys.
The stinker: no exporting your data. Paid versions start at $26/month, with more questions, more respondents, and other features.
Google Forms
Google Forms is the most obvious choice when it comes to collecting customer surveys.
It is one of the most popular and quickest ways to gather feedback. With its easy to drag-and-drop feature, you can quickly place and organize different elements on the form.
It allows you to choose between a palette of colors, select your own background image, and much more.
The best thing is that it integrates with Google spreadsheets, making it easy to view and analyze your collected data.
Plus, the interface is quite easy to use. And, you only need a Google account to get started.
Features
- Allows you to collect the customer’s email address and limit the responses
- Supports various forms such as quick poll, pop quiz, multiple-choice, and more
- Forms are highly responsive to adjust with different screen sizes
Pricing
- Free
Qualaroo
Qualaroo is an online survey tool that lets you ask the right question to the right person at the right time.
The questions are asked via unobtrusive ‘Nudges’, and the responses are processed through their proprietary Sentiment Analysis. This runs on IBM Watson, a powerful natural-language-processing AI that gives you actionable user insights.
Several brands, from eBay, Shopify, Udemy, and LinkedIn to Glassdoor, rely on the Qualaroo technology to learn about their users and improve their offerings.
The tool is popular with users due to the following features:
- Unlimited Nudges
- Advanced audience segmentation
- Sentiment Analysis by IBM Watson
- Visual customization
- Feedback campaign consultation
- Mobile Web Nudge™, In-Product Nudge™, Link Nudge
- Advanced export capabilities
- Powerful integrations with Google Analytics, Marketo, Zapier, Slack, and more
They have different plans and provide a free trial period for you to check out all the features. Regardless of the plan chosen, every Qualaroo user gets the core features that every good survey software needs:
- Engagement options – In-Product Nudge™, Link Nudge™, Website Overlay, Lead Gen Form, and NPS
- Survey customization – Branching & Skip Logic, Visual Customization and Nudge Placement (Left, Right, Top, Bottom, Center)
- Audience targeting – Behavioral, URL, and Technology
With a variety of templates to choose from, Qualaroo is a customer and user feedback software that is 10x more valuable than email surveys.
SoGoSurvey
SoGoSurvey is a powerful yet affordable customer satisfaction survey tool.
It offers a robust set of features that enables you to collect customer feedback at any touchpoint. There are 27 methods available to distribute and gather surveys.
Another unique thing about SoGoSurvey is that it integrates with your CRM system. That means, it can automatically collect feedback and analyze it to provide in-depth insights into your customer value and satisfaction level. It helps companies identify different pain points that can affect their customer’s experience.
Plus, this sophisticated system works perfectly fine with other third-party applications. Some of which include Asana, Salesforce, and more.
Features
- Can review and generate reports in real-time
- Easily accessible data, protected by stringent security protocols
- Offers a dedicated native web app for iOS and Android
Pricing
- Basic: Free
- Plus: $25 per month
- Pro: $66 per month
- Premium: $99 per month
- Enterprise: Quote on request
Alchemer
Alchemer changed its name from SurveyGizmo toward the end of 2020. In essence, it’s very similar to SurveyMonkey in terms of functionality. But closer to Typeform in terms of being more attractive and engaging. This is important for achieving great response rates.
The free Alchemer account provides up to 3 surveys with a maximum of 100 responses per survey and an unlimited number of questions. Its paid plans start at $25 per month and the response limits are approximately the same as Typeform.
SurveySparrow
SurveySparrow is one of the most powerful customer satisfaction survey tools that lets you craft professional-looking forms effortlessly.
Not only customers, but it also helps you collect feedback from your employees and help create a conducive work environment.
SurveySparrow has a 40 percent completion rate, and it enables you to deliver surveys via multiple channels. Thus, it ensures that you reach wider audiences easily and quickly.
Moreover, the tool is GDPR-compliant to protect your data privacy. Besides, you can manage multiple accounts under a single parent account for different teams in your organization.
Features
- Enables you to receive survey reports in your inbox at a configured time
- Allows you to easily customize your forms designs and formats
- Have a reliable and active customer support team in place
Pricing
- Free plan
- Basic: Starting at $19 per month
Customer Thermometer
When it comes to response rates, versatility, and ease of use, there can only be one, Customer Thermometer. The engaging 1-click survey platform pulls actionable data into a powerful dashboard in real-time.
Naturally, we’re biased toward our own excellent online survey. Loved by over 10,000 teams, who choose it as their number 1 customer feedback tool. There is a free account that allows you to create up to 10 surveys without any further account limitations.
In other words, our trial account gives access to comprehensive back-end reporting capabilities plus the extensive collection of guides and best practice from our survey experts at the Ministry of Magic. This will enable you to get your survey up and running with minimal fuss, gathering valuable customer feedback quickly and easily.
Zoho Survey
Last but not the least, we have the Zoho Survey on our list.
Zoho Survey is a quite popular satisfaction survey tool that lets you create online surveys for free.
It lets you quickly share online surveys with your contacts list. You can deliver forms via emails and social media channels. The best part is that the SSL protection ensures that all your surveys are safe and private.
What’s more, it generates customizable reports to help you make informed decisions. It can create a graphical representation of data for easy understanding.
One unique thing is that it lets you collaborate by inviting your team members to edit the surveys and share reports with them.
Features
- Has an inbuilt library of pre-designed templates that can be customized
- Easily integrates with top business leading applications, including Google Apps, MailChimp, and Sheets
- Can export survey data in standard formats (.csv or .xls)
Pricing
- Free
- Plus: ₹500 per month
- Pro: ₹1300 per month
- Enterprise: ₹3000 per month
Conclusion
Would you choose a business based on their customer satisfaction survey? Would you even bother taking the time to fill out the survey to show your feedback if the company did not thank you for your input and did not promise to improve its product? Most probably, no. That’s why we offer free survey software that allows entrepreneurs and businesses to craft and deliver effective surveys that will help them understand their customers, and therefore improve their products and services.