SEO stands for Search Engine Optimization and as its name would suggest it is a process or activity whereby the visibility of the website on search engines like Google, Bing, Yahoo! etc is increased to maximize online exposure. Furthermore, SEO is extremely important for any business wishing to increase awareness, generate leads and boost sales.
Here are the best free softwares for small business with their benefits.
Conclusion
SEO, or Search Engine Optimization, is a marketing process used by business owners to improve their search rankings in search engines such as Google. When someone searches for a product or service, they’re more likely to click on the highest-ranking website compared to other lower-ranking websites. A high organic ranking in the SERP is especially important for small businesses and startups trying to reach their target audience and drive online and offline sales and leads. Experts predict that 80% of people will start their product or service research before clicking on a paid ad.