“Content is King”, but how do you know if it’s good enough? It’s hard to figure out this for yourself without any objective criteria. What exactly makes content good? If you have no way of figuring that out, then this post is for you. If you need a tool to check your website’s or blog’s content quality then you will find it right here. Just move ahead.
In this post, we feature a little content tools for seo optimisation. Do review and try out grammerly. It’s my top recommendation!
Grammarly
Grammarly helps marketers improve their communication and makes the content optimization process a lot easier. This is because Grammarly provides detailed suggestions in real-time to help you improve the quality of your content.
Don’t let a simple typo or grammatical error undermine the time and energy you invest in the content creation process.
- Readability: Use AI-powered edits to improve your word choice, refine your tone, and make your sentences clearer. SEO content takes a lot of focus, and you can simplify the process by letting Grammarly fix your spelling and grammatical errors.
- Context & Tone: Search engine algorithms use contextual cues and writing tone as a ranking factor. You can improve your content’s authority by optimizing how readers will consume and understand your content.
SEO has matured past just using keywords and trying to game search engines for rankings. Marketers need to create high-quality content to drive organic traffic through search engines, but that content needs to have near-perfect readability to engage with the target audience.
Pros:
- Grammarly integrates with some writing tools that you already use, like Google Docs, Clearscope, and Topic (listed above). This means you can streamline your workflow and focus on your content instead of project management.
- Pro version offers advanced options like clarity-focused rewrites, plagiarism detection, and formality level.
- Provides clear recommendations to improve content readability, grammar, and spelling issues before you publish optimized content.
Cons:
- There is no way to accept several suggestions at once. Instead, you have to accept or reject suggestions manually, and this can be time-consuming if your article has many of the same mistakes.
- You will find that Grammarly offers suggestions that are just plain wrong or not contextually relevant. The tool is getting better at this, but you need to keep an eye out for irrelevant recommendations.
- The tool will highlight passive voice as an incorrect word, so it can be unclear if you look over your document and see words highlighted even if they are correctly spelled.
Improving content from your target audience’s perspective is an essential part of content marketing and the content optimization process. Nothing kills conversions faster than typos or grammatical mistakes. You can use this tool to check content as a final “green light” before publishing content to your blog or landing pages.
MARKETMUSE
MarketMuse uses AI to help you research, plan, and create outstanding content with ease.
It offers personalized difficulty scores based on your existing content to show you which keywords you are most likely to be able to rank for, enabling you to get some quick wins.
MarketMuse also has a feature that allows you to create first drafts for each piece of content, saving you hours of time. It uses natural language generation to create a unique long-form piece of content that is already optimized, so minimal editing is required.
Features:
- Content Strategy
- AI Content Research
- Content Creation
- Content Optimization
- First Draft & Final Draft Creation
- Competitive Analysis
Pricing:
MarketMust has four main plans. Optimize which costs $79 per month, Plus which costs $179/month, Pro which costs $499 per month, and Premium, which starts at $1,499 per month.
Credits to create first drafts are not included with the Optimize plan but are included from the Plus plan upwards. Visit MarketMuse to check out their plans and pricing in more depth.
MARKETMUSE PROS AND CONS
As with all software, Marketmuse has its own pros and cons. Let’s take a look.
Pros:
- 7 Day free trial with unlimited usage
- First draft creation
- Lets you know how many times each keyword should be used in your content
- Very easy to use
- Provides suggestions for internal and external linking
Cons:
- Credits must be used to create first drafts, content plans, content briefs, and to use the competitive analysis features. These are expensive and are not included in the basic ‘Optimize’ plan.
- Doesn’t show the reading difficulty level of your content.
Who’s It Best For?
MarketMuse is the best choice for larger businesses, agencies, and established bloggers who are already making a decent amount of money.
CLEARSCOPE
Clearscope helps you to create highly relevant content that your target customers are searching for. Its main purpose is content optimization, and it gives you everything you need to outrank your competitors.
Features:
- Keyword research
- Readability level indicator
- Content optimization
- Content grading
- Competitor analysis
- Content management
- Outline Generator
Pricing:
Clearscope has three main plans:
- Essentials plan, which costs $170 per month
- Professional plan, which costs $350 per month
- Enterprise plan, which offers custom pricing depending on your needs
CLEARSCOPE PROS AND CONS
Although Clearscope is a brilliant content optimization tool, it has its own pros and cons. You should evaluate these based on your own needs to decide if Clearscope is right for you.
Pros:
- Google Docs add on
- WordPress Plugin
- Readability Level
- Free training and onboarding
- Very intuitive and easy to use
- No minimum contract
- Unlimited sharing and exporting
- Great customer support
- Provides the content score and reading levels of your main competitors
Cons:
- High price point
- Unlike MarketMuse, Cleascope doesn’t have the ability to generate first drafts
Who’s It Best For?
Clearscope is a great option for professional businesses and professional bloggers who want to outrank their competitors.
Its high price point means it’s not the best choice for smaller bloggers, but it’s a great choice for anyone making enough money to write this off as a business expense.
TOPIC
Topic is a tool that helps you create winning SEO content saving you hours of time that you would have spent manually creating content briefs.
When you enter a keyword into the system, Topic will tell you exactly what you need to cover in your content, including all of the headings you should be using, questions you should answer, and different topics you should be covering in your content.
AI creates unique H2 and H3 headings for you, saving you even more time by providing you with what you need to outrank your competition, straight away.
Features:
- Research assistant and outline builder
- H2 and H3 heading suggestions
- WordPress and Google Docs plugins
- Geo-targeting and support for 5 languages
- Topic suggestions
- Shows you questions you should answer based on your target keyword
- Content grader
- Word count calculator
Pricing:
Topic has three plans available:
- The Starter plan, which costs $99 per month
- The Plus plan which costs $199 per month
- The Premium plan which costs $299 per month
TOPIC PROS AND CONS
Here are some of the pros and cons of using Topic for your content optimization:
Pros:
- Saves hours of time on manual Topic research
- 1-month content brief rollover
- Priority chat support
- Unlimited sharing and collaboration
- 7-day trial for $7
Cons:
- More expensive than its direct competitors (Clearscope and MarketMuse), however, it does offer more features
- Load speed can be a little slow at times
Who’s It Best For?
Topic is a great tool for in-house content teams and agencies. It enables you to quickly create content briefs using AI to ensure everything is covered.
SEMRUSH’S CONTENT MARKETING PLATFORM
If you’re already a user of SEMrush, then you should definitely be taking advantage of this tool to optimize your content. The SEO Writing assistant allows you to check your content in real-time as it is graded for SEO friendliness.
Features:
- Topic research
- Grades content for readability, SEO, tone of voice, and originality
- Real-time reading difficulty grader
- Word count target counter
- Recommended semantic keywords
- Plagiarism checker
- Measure the impact of your article in Post Tracking
- Revise and improve content with Content Audit
Pricing:
The Content Marketing Platform is only available on SEMrush’s Guru and Business Plans. The Guru plan costs $229.95/month, and the Business plan costs $449.95/month.
SEMRUSH PROS AND CONS
Here are some of the pros and cons of SEMrush’s SEO writing assistant, compared to other content optimization tools.
Pros:
- All-in-one keyword research and content optimization tool
- Add-on for Google Docs
- Add-on for WordPress
- Highlights when you are keyword stuffing
Cons:
- Only comes as a package with SEMrush, so might not be economical for anyone who already has a good keyword tool
Who’s It Best For?
This is the best option for anyone who doesn’t already have a great keyword research tool and wants something that combines both Keyword research and content optimization.
The price point is fairly high, so it’s best suited to larger businesses and growing agencies who already want to use SEMrush for their keyword research.
Conclusion
SEO Tools Content Checker is a free content analysis tool. It will evaluate your content score based on the importance of the elements which are often missed by other SEO Tools. It can be used to check the content present in your webpage or any other webpage out there. If you are using any other online free content checkers, you can improve your post titles and meta tags with this addon addon.