Social media can be very useful for small businesses. Not only does it create a way for you to keep up to date with what’s going on in the world, but it also provides you with a platform to talk with your customers and potential customers.
Social media has become a major part of marketing for all kinds of businesses. These days social media is important even if you don’t have a big advertising budget. Social media is affordable and you can use it to get customers. Your small business needs to understand social media if it wants to be successful both online and offline.
Social media marketing is a tricky business these days. With so many social networks, it’s easy to get overwhelmed, and some marketers decide that one person can’t possibly cover them all. And yet there are others who are determined to cover as much ground as possible in a quest for the highest possible social reach. But unless you have multiple people working on your accounts, it is unlikely that you will be able to effectively manage more than one social network at a time without compromising the quality of your posts. This is why we introduce you to Social Media Management Tools Free UK.
SocialOomph
SocialOomph is a social media scheduling tool that monitors your activity on different networks and allows you to schedule posts in advance.
It allows you to schedule content for publishing at any given date/time in the time zone of your choice. You can also bulk upload blog posts from your computer with one click.
SocialOompah has all sorts of features, including self-destructing messages so that they will be deleted automatically after a period of time.
They have a free plan which allows you to connect one social profile, access basic posting features, a maximum of three posts per hour, etc. You can also connect SocialOomph with Shopify, Tumblr, WordPress blogs, but it requires upgrading to a higher plan.
The dashboard is quite simple and clean, but adding social accounts is a bit complicated.
Pricing: SocialOomph has four different plans, also offers a 30 day free trial on the Business Suite plan.
- Free plan: 1 social profile, max three posts per hour, access to personal area only, unlimited schedule posts.
- Advanced suite ($15/ mo): 1 social profile, one blog, one queue, up to 60 posts per hour.
- Professional suite ($25/ mo): 10 social profiles, five blogs, five queues, 5 RSS for post sourcing.
- Business suite ($55/ mo): 20 social profiles, ten blogs, ten queues, 10 RSS for post sourcing, one webhook.
Tailwindapp
Tailwind is a complete marketing toolkit for Pinterest and Instagram that allows you to manage social media accounts from one platform. However, unlike other tools, it only supports two platforms.
Using this tool, you can schedule posts at the best times, create beautiful pins faster, discover content, monitor conversations, amplify your reach, and measure results.
With Tailwind’s smart scheduling tools, you can schedule hundreds of pins at once in just minutes. As a result, you don’t have to spend hours pinning every day or waste valuable time trying to find new content ideas – they got you covered.
The analytics tool of Tailwind is quite impressive. It shows which of your pins are performing well, as well as followers, top pins, referral traffic, organic activity, comments, and much more.
Pricing: There are four types of plans, including a free version.
- Free plan: one Pinterest and one Instagram profile, 20 posts per month, five tailwind communities, basic analytics, one user
- Pro plan ($9.99/ mo): one Pinterest and one Instagram profile, 100 posts per month, advanced analytics, 200 post designs per month
- Advanced plan ($19.99/ mo): Two Pinterest and two Instagram profiles, 1000 posts per month, unlimited post designs, two users.
- Max plan ($39.99/ mo): Three Pinterest and Three Instagram profiles, 1000 posts per month, unlimited post designs, unlimited tailwind communities, five users.
AgoraPulse
Although AgoraPulse offers a generous 28-day free trial, it is one of the more professional, and therefore expensive, social media management platforms, once you’ve concluded your trial. The cheapest plan is the $99 per month Medium plan.
It features an extremely user-friendly interface.
The heart of AgoraPulse is its unified Inbox. It shows your comments, mentions, conversations, and reviews relating to each of your social accounts. The Inbox Assistant allows you to set rules that automatically clean up and organize each account’s Inbox.
It includes a Social Listening module that allows firms to keep an ear open for the mention of their brand name (or any other term).
AgoraPulse provides a variety of ways to publish content. The default Publishing tab takes you to a calendar, showing the social messages you have scheduled, queued, published, sent to approval, had assigned to you, or failed. AgoraPulse is at its most potent when you use its bulk publish feature. This lets you import a series of posts from a CSV file, a website using RSS feeds, or as a group of pictures to transform into posts.
It provides an extensive array of reports, both globally about your social account usage, and also about specific items of content.
Sendible
Sendible offers a free 30-day no-credit card trial on all plans. Its cheapest plan is the $24 per month Micro plan, which accommodates 12 services for one user, with unlimited pst scheduling and up to 10 queues. Other plans add additional features, along with more services and permitted users.
Indeed “Services” are Sendible’s principal point of difference. They are like channels or profiles that you create within your Sendible account and allow you to select which features you need.
Sendible has operated since 2008, evolving with time. You can use it both for scheduling content to your social platforms and drafting and publishing posts on all the leading blogging platforms. You can create your own content, or use Sendible’s Google Chrome Extension to publish or schedule content you come across while browsing the web. You can also find high-quality content to share with your followers through Sendible’s content tool, RSS feeds, and Google Alerts.
You can also use Sendible to help you centralize your social media management, including such things as Facebook moderation (automatically removing comments and posts from your Facebook Pages that contain words or phrases you specify) and uploading and scheduling Facebook Page cover photos to match your marketing campaigns.
Although Sendible doesn’t have an in-built graphics editor, like PromoRepublic, it does include Canva integration, allowing you to create social media graphics with Canva and schedule them to your profiles and pages.
Social Pilot
Social Pilot targets a broad audience, with pricing options aimed at everyone from small businesses to large enterprises. They don’t have a free plan, the lowest being the Professional plan costing $30 per month or $25 per month if paid annually. They do, however, provide a free content curation and influencer discovery tool. All you have to do is enter a topic, and they will find relevant content for your niche. They also offer a 14-day free trial on any of their plans.
SocialPilot features a clean and organized interface. The management of accounts is efficient, as you can organize each account into relevant groups. It’s easy to post the same content across multiple channels, customizing things as necessary. Social Pilot makes short work of scheduling, queuing, editing, and sharing all your content.
Canva
Canva is an easy, straightforward design tool that allows you to create eye-catching graphics without being a professional designer. They offer a myriad of design templates to help you create logos, social posts, posters, Instagram Stories, YouTube thumbnails, photo collages, infographics, and more. Canva is free to use, but upgrading to a pro plan for $9.99 per month or an enterprise plan at $30 per month will give you a larger inventory of designs to choose from.
Hootsuite
Hootsuite is a social media tool targeted toward small- to medium-sized businesses and enterprises and is great for someone who is just starting out in social media management. The tool is well-known for being a user-friendly platform when it comes to scheduling social media posts. You can view multiple social media streams at once and it’s great for syndicating and publishing. Hootsuite offers a free 30-day trial and pricing ranges from $49 to $599 per month. There’s also a free plan designed for one user posting on just two social accounts.
Later
Later is targeted toward solopreneurs who run their own businesses. The easy-to-use social media tool is known for being the favorite Instagram marketing platform, and its key focus is on visuals first with a focus on photos, videos, and stories. Later is free to use and their low-cost paid plans range from $12.50 to $33.33 per month.
Conclusion
With all of the social media management software and services out there, it can be a complete nightmare choosing which one is best for your business. The whole point behind social media management tools is to save you time and increase productivity. All you want to do is spend your time marketing and not fighting with tools and platforms that aren’t helping you or your team.