social media analytics research papers

Social Media Analytics Effective Tools for Building Interpreting and Using Metrics Pdf

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Analytics is the process of collecting and analyzing data in order to gain insights. There are many great tools in the market that can do this in a simple way, yet most people don’t use them. Today we’ll look at some of the best tools for social analytics as well as give you some tips … Read more

Social Media Analytics a Survey of Techniques Tools and Platforms

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Social Media & Analytics: A Survey of Techniques, Tools and Platforms is a comprehensive and up-to-date reference on the state of the art on social media analytics. It describes how various techniques can be applied to collect, analyze, visualize and interpret social media data. It discusses methods that can help researchers make better analytic decisions … Read more