Social Media Analytics Using Python

Figuring out which social media strategies work is a challenge for even the most seasoned social media professionals. It’s even more challenging for companies that aren’t familiar with data analysis. However, Python can make this task much easier. In fact, using Python to analyze your social media profile allows you to visualize important metrics in … Read more

What Are Social Media Analytics

You’ve probably heard of social media analytics, but what are they? How do they work? Are they worth using? The purpose of this post is to provide you with background information pertaining to social media analytics also known as social listening. Social media is all the rage, but do you know exactly how much traffic … Read more

Social Media Analytics for Beginners

Social media analytics are necessary for every startup. Knowing how your social media initiatives are performing will help you make more informed decisions about the type of content to produce, who to target, and how to grow your fan base. In this video, we’ll cover the most important social media analytics issues to help you … Read more