There are a lot of social media scheduling tools that can help you reach a wider audience during the day. Furthermore, these tools allow you to quickly start conversations with your audience and to build relationships with them. In case you haven’t noticed, social media is a powerful tool when it comes to marketing. There’s much you could do when it comes to social media. With the right social media application, you can ensure that your message reaches a large number of potential customers in a short period of time.
If you’re looking for the best social media scheduler tools, then you’ve come to the right place. In this article, I’ll be going over the top free social media scheduling tools that will fit into your marketing plan. After all, when it comes to your business, time is money.
SEMrush
SEMrush is an all-in-one digital marketing platform. It’s best known for its SEO and PPC toolkits, but it also has a Social Media toolkit, which includes the Social Media Poster tool.
Social Media Poster allows you to draft, schedule, and post content on Facebook, Twitter, LinkedIn, Pinterest, and Instagram (scheduling only, no posting), directly from the SEMrush user interface. (Guru and Business accounts can also schedule posts to Google My Business).
For each social profile, you can create a posting schedule with the same times every day or at different times on weekdays and weekends. Links get shortened automatically with the bitly integration, and you also have the option to add UTM parameters.
When you create content, you can add it to your queue, so it’s scheduled for the next time slot. The built-in analytics allows you to check on your best-performing content so that you can schedule it again as a one-off or regularly.
The interactive calendar allows you to set the dates and times of your posts, make drafts, and create a queue. And as you create content, you can edit your images inside SEMrush.
If you’ve already planned a campaign in a spreadsheet, you can quickly upload all of your posts with the Bulk Scheduler.
SEMrush’s standout scheduling features:
- Plan and schedule content with the interactive calendar.
- Automatically queue content to simplify your posting schedule.
- Find your best performing content to schedule again.
- Create posts while surfing the web with the Chrome extension.
- Edit images without leaving SEMrush.
- Import posts from CSV files.
- Collect content ideas with the RSS feed.
SEMrush pricing
SEMrush has a range of subscription plans for freelancers through to agencies, plus customized plans for large enterprises. Every plan includes the social media poster tool.
Prices start from $119.95/month, or save 16% when paid annually, and include all the social media scheduling features.
Sprout Social
Sprout Social is a well known social media management tool, and that includes their social media scheduler.
While their price point is on the higher end, their plethora of features does help even it out.
Sprout Social offers a social media scheduling calendar that also includes a tool that helps users to find optimal posting times for platforms like Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube.
Users also gain access to social listening and monitoring tools, social media team collaboration, community management and more.
Sprout offers a free trial for new users so they can take the software for a test run and see if its processes and interface are the right choice for their brand.
Pricing: Sprout Social’s plans start at $99 per user per month.
Sendible
Sendible is an all-in-one social media management tool designed to help solopreneurs and agencies manage and amplify their brands.
Social media scheduling is one feature out of an extremely deep feature set. While some all-in-one tools have limited scheduling functionality, Sendible is the opposite.
You can schedule social media posts individually, through queues or in bulk.
As you create content, you can use the ‘Smart Posts’ feature to tailor posts to each social network with relevant captions, hashtags, and emojis.
If you’re planning an entire campaign, you can create your content and schedule offline and then upload it in bulk to Sendible’s scheduler.
Everything is stored in the interactive calendar, so if anything needs adjusting, you can move the content around without any fuss.
And once you discover your best-performing content, you can recycle it with repeating schedules.
Sendible’s standout scheduling features:
- Schedule social media posts, images, and videos individually or in bulk.
- Plan an entire campaign offline, then import in bulk to the scheduler.
- Tailor content to each network to maximize organic reach.
- Group posts into campaigns and schedule on separate queues.
- Recycle your evergreen posts with repeating schedules.
- Visualize and rearrange content on the interactive publishing calendar.
- Curate and share quality content with the RSS Auto Posting feature.
Sendible pricing
Sendible offers a range of subscription plans based on the number of users and services that you require. And there’s also a fully-customizable, white-label solution for larger teams and agencies.
- Prices start from $29/month or $288/year and include all the scheduling features plus a complete social inbox.
Keyhole
We are proud to announce Keyhole’s newest feature, social media publishing, and scheduling for Instagram, Facebook and Twitter. This new feature complements Keyhole’s real-time social media analytics perfectly.
Now, on top of planning a data-driven strategy, managing your social media campaigns, influencer marketing, and social listening, you can also schedule and execute your social content strategy.
All in one platform.
This will save you and your team hours of manual work every week. Also, having a single multi-solution tool will help you reduce costs. So, you’re one step away from working smarter, faster, and more cost-efficiently.
In order to leverage Keyhole’s analytics, get a side-view of your posts’ performance metrics. Also, allow your team to access and edit your posts from within the platform.
Keyhole’s profile analytics will tell you the best dates, times, and content to post to maximize your engagement. And now, you can schedule your posts from your desktop or through the mobile app at the most convenient time for you, and feel relieved that they will be published at the best time.
With plans starting at $49/month, Keyhole customers are able to publish and schedule unlimited posts each month from all the accounts included in their plan. Managing anywhere from 3 accounts to unlimited accounts.
Start with a free trial to test run Keyhole’s software before diving in with a full account for your brand and your social media team.
Pricing: Keyhole’s plans start at $49/mo after a free trial. View more pricing options here.
Buffer
$100 for 10 profiles
Buffer is yet another social media scheduling and publishing app just like SocialPilot. Buffer is loved by its user community. It works well with social media sites like Facebook, Twitter, LinkedIn, Pinterest, and Instagram.
Another great feature of Buffer is its WordPress and Chrome integrations. Want to schedule social media posts via your smartphone? No worries, Buffer also supports iOs and Android.
Pros
- Buffer has a clean user interface, which helps users to navigate within the platform easily.
- This social posting tool lets you customize your posts for every social platform with their tailored posts feature.
- Customer support instantly replies if you face any issues.
Cons
- Buffer doesn’t have an essential feature, such as a Content Curation feature for finding fresh and trending content.
- Buffer has its own products like Buffer Reply and Buffer Analyze, where you have to pay extra to manage your social conversations and social media analytics, on top of Buffer Publish.
Conclusion:
Social media scheduling tools (or free social media scheduler) are all the rage these days. Just like how there are numerous social media tools to help you with your social media marketing, there are also various social media scheduler tools that can help you execute your social media marketing plan.