A growing subscriber base is vital for any YouTube channel.  This article teaches you how to get subscribers on YouTube  and have  them coming back regularly.

We’re confident that YouTube can be one of your most valuable marketing channels. We’ll help you develop a strategy for this channel and create compelling videos that connect with your audience.

YouTube SEO And Analytics Tools

VidIQ

This tool for creators offers a free and easy way to monitor and track a YouTube channel’s audience analytics. It provides detailed reports on who is watching which kinds of content, making it easier for you to produce relevant content for your channel’s audience.

You can access a suite of keyword rankings and tag management tools, identify influencers, manage video comments and run a comparison with competing channels. With the free vidIQ Google Chrome extension, you can see the top tags and keywords used by rival channels.

Other features offered by the tool include SEO analytics based on keywords searched by viewers, Demographic metrics which document the estimated age and gender statistics of the viewer accounts, traffic metrics which allow a creator to understand where the traffic is majorly redirected from and engagement metrics, on both YouTube and Facebook.

SocialBlade

Easily the most well known third-party YouTube tool is SocialBlade. Its free live sub count tool was rendered sort of useless for larger YouTube channels when the platform decided to round out subscriber numbers instead of giving an exact count. However, the tool’s top YouTuber lists, daily video view count, and estimated channel earnings still work great. To top it off, those features are free.

Google Analytics

This is a free web service that allows you to link your YouTube channels free of cost to its platform and obtain statistics on channel performance. It provides detailed reports on metrics such as traffic sources and bounce rate that will help you understand your audience thoroughly.

Although there is some overlap between YouTube Studio Analytics and Google Analytics, the former is designed to deliver information on internal channel performance and the latter measures external traffic and offsite marketing activities.

The two platforms, when combined, give you a comprehensive view of your channel’s performance.

PocketTube

If you subscribe to a lot of YouTube channels, then your account is probably a bit of a mess. It’s crazy that there is no native feature to group or organize your subs. Enter PocketTube: YouTube Subscription Manager for iOS and Android, as well as an extension for Google Chrome and Firefox that integrates right into the YouTube website’s layout. This free app allows you to organize your YouTube subscriptions into groups so you can easily follow and watch the latest videos from your favorite channels. For creators, it’s a great way to keep tabs on channels in your niche.

YouTube Search Autosuggest

This is a highly useful tool from YouTube to ease up the search experience for users. As you start typing your search query, YouTube will present a list of suggestions that can help you find relevant videos faster.

This is also a great way to get new ideas for your video content. The suggested terms that YouTube shows are an indicator that viewers are looking for content related to those terms. You can thus consider creating video content based on those suggestions.

Bookmark It / Smart Bookmarks for YouTube

If you ever wish you could bookmark specific parts in a YouTube video, you’re in luck. Bookmark It and Smart Bookmarks for YouTube are two free web browser extensions that do just that. You can even add notes to each bookmarked spot, which is great for when you’re putting together a script for your next YouTube video. Bookmark It is a bit sleeker and has a more generous free tier. Both have pro versions for under $5.

Vidooly

A video analytics, market research, and intelligence tool, Vidooly, is for the nerdy creator. It can reveal insights about the popular creators in your category, the money they might be making from their YouTube videos, and identifying the best practices they might be following.

It’s primarily meant for the Indian market and delivers video performance insights for both Facebook and YouTube. But you can give its 14-day free trial a try!

TubeMiner

TubeMiner is a great new free tool that lets you search YouTube in a variety of ways that you can’t directly on the website. Creators can check out what YouTube videos are currently trending in each country around the world. You can also type in any topic and view videos pertaining to those keywords based on the year they were uploaded. But, perhaps the coolest TubeMiner feature is the ability to view what tags your favorite channels frequently use. Using this information, creators can get new content ideas and up their search engine game by learning what’s working for similar channels.

SocialBook

SocialBook is a platform for brands to find influencers to partner with. However, the company also has a product for creators called SocialBook YouTube Builder. While the free tier is rather limited, it does allow you to manage your channel, track a few competitors, and view top channel lists.

ViralStat

Once you pick your YouTube niche, you’re going to want to check out what the competition is doing. With ViralStat, you can closely monitor a list of videos and channels, as well as other social media platforms like Instagram and TikTok. You can see how a specific video is doing by tracking its views, likes/dislikes, comments and more over a specific time period.

You can also see what videos and channels are trending and discover content that’s moving up in the ranks. The UI could use some work, but if you’re mostly into data, ViralStat has tons. Plans starts at $25 and has tiers like its Enterprise plan built for YouTube networks to track videos and profiles.

YouTube Creator Tools

3Play Media

Having accurate video transcriptions is a critical factor in promoting your video among those who speak a different language or might have difficulty hearing the audio.

3Play Media is a service that provides high-quality transcriptions, closed captioning, audio descriptions and translations at a competitive price. It has a team of thousands of transcriptionists that can process large volumes of data quickly and the accuracy and quality of their output is among the top in the industry.

PicMaker

Thumbnails are an extremely important part of the YouTube video uploading process. A well-designed thumbnail will attract a viewer’s attention so they click on your video. If you’re a Photoshop wiz, stick with what you know. But, if not, Photoshop is probably overkill. PicMaker was designed specifically for YouTube thumbnail creation. Best of all, it’s absolutely free.

Camtasia

This is an excellent tool for screen recordings. You can use it to create professional-looking video tutorials on how to do something on both a MacBook and Windows PC. You can make edits to the video after shooting it and add animations or other effects.

You can also insert music and audios, import presentations, and more. Camtasia includes a voice narration feature that lets you  record voice-overs during or after the video shooting process. What’s more is that you can add interactivity features such as quizzes to engage more with your audience.

Repurpose.io

If you’re already podcasting and looking to get into YouTube, why not just repurpose the content you’re already creating to help build out your channel? Repurpose.io is a web app that will do just that. The tool takes any audio and automatically creates a nicely packaged video product for your YouTube channel. It’ll even add captions for a social media friendly visual podcast clip. Unfortunately, there’s no free tier, but the pricing isn’t too bad with tiers between $15-$25. This one is not for everybody, but if you’re a podcaster, it’s certainly a tool worth looking into.

Premium Beat

If you are looking for top-quality audio tracks to enhance your YouTube video, Premium Beat has you covered. This tool offers an extensive list of curated music tracks that you can browse by collection, genre or mood.

The tracks are all 100% exclusive to PremiumBeat and high quality. You can license them easily without having to pay royalties as well. 

You can choose from two flexible license options for your selected track and get lifetime access to it.

The tracks on Premium Beat can be used not only for YouTube videos but also for television clips, advertisement, theatrical performances, apps and games, industrial events and trade shows.

YouTube Monetization Tools

JTV Digital

This is an online music distribution platform that allows musicians to share their work across iTunes, Spotify, Amazon MP3, Shazam and more. They have different distribution packages that accommodate singles, EPs as well as full-length albums.

You can publish tracks under your name and keep all rights to your work. Select the track you want to monetize using your content ID. The tool identifies your track every time it is used. You are then awarded royalties for your work.

The good news is JTV Digital allows you to retain 99% of the royalties from music sales. Each account is free to make and offers monthly sales reports which allows you to  track your earnings.

YouTube Channel Memberships

This is an exclusive feature that YouTube offers to content creators with more than 50000 subscribers. For $4.99 per month, fans of the creator can purchase perks such as early access to videos, exclusive emojis and live streams/chats that only members can see.

This feature is available to content creators who are part of the YouTube Partner Program, and the reason YouTube launched it was to make monetization easier for its content creators.

Moreover, those who sign up for YouTube Channel Memberships get 70% of membership revenue, while YouTube keeps 30% after local sales taxes are deducted. YouTube also covers all transaction costs, including credit card fees.

Conclusion

If you’re a content creator, you might know how challenging it is to find, reach, and build your audience. Presently, 300 hours of video are uploaded to the platform every minute, and the number of hours spent watching YouTube videos grows by 60% every year.