What is the best crm for insurance agents? Let’s start with defining what CRM is…CRM stands for customer relationship management, and it’s typical software that helps track your marketing activity, build relationships, and manage prospects (consumers who are interested in your product or service but not yet customers). CRM software is what you need as a life insurance agent to run your business as effectively as possible. In order to help you figure out which CRM system is the best for your business, we have created a list of CRM systems for life insurance agents. Some of these are free, some cost money, but all will make a difference in how you run your business.
Basically, with this software, you will see the following information and do these types of actions:
- Browsing leads details, including contact information;
- Storing leads in the form of accessible data that leads to a much more convenient follow-up;
- Knowing where one lead is currently positioned in the larger and more complex consumer buying cycle.
Radiusbob
Radiusbob is a great CRM option for commission and overrides. It’s slightly more expensive than Insure.io and they charge per user, which makes it less accessible to some. However, it offers a VoIP and call center that can help a larger team manage client support.
With Radiusbob, you can have unlimited leads and clients, making it an ideal solution for increased growth. Enjoy click to call and auto preview dialer along with tracking errors and omissions and managing commissions and overrides.
There are also a wide variety of third-party integrations, so if you’re currently using other systems, you’ll experience a smoother transition. Integrations include Ninja Quoter, HealthPlanOne, Benepath, Outlook, and Gmail. Some downsides include the lack of a free version, no email tracking, and it doesn’t offer specific e-signature capabilities. While the tool is good for predictive marketing, their customer service team is unresponsive at times.
insure.io
This CRM is arguably the best overall insurance CRM. It offers four paid plans, so it will grow with you and as you can afford it. Its focus is serving individual insurance agents as well as large agencies. It offers the ability to view contact and policy information at a glance to simplify your entire process.
It also features e-applications and e-signatures so you can reduce the physical paperwork in your office. Every plan they offer includes social media integrations on all plans, making social media management for your business easy. You can also click to call or text message as a basic feature on every plan.
Unfortunately, there’s no free version and it’s specifically built for life insurance, so if you offer other types of insurance, it may not be a good fit. Marketing is only available on the most expensive plan, making it difficult to promote smaller agencies.
Velocify
Velocify is one of the best options for insurance CRM software & systems for two reasons.
First, it offers advanced prospecting tools so you’ll always have new leads right at your fingertips. Second, direct user feedback proves their software has the ability to double customer conversion rates within the first year.
Radius
This is a cloud-based CRM solution that suits all insurance companies, regardless of their size. Radius provides clever marketing and sales strategies and functionalities like data sourcing, data management, lead scoring, and predictive intelligence. It comes with so many great features such as audience intelligence, outbound monitoring, and more
AgencyBloc
This one is specifically for life and health insurance agencies. To help them earn the title of best CRM software & systems for the insurance agents and brokers, they’ve crafted a solution that pays attention to the details. From lead form builders to a saved searches archive, AgencyBloc helps keep agents thoroughly organized.
Salesforce
Salesforce is another popular CRM that would definitely suit an insurance agency or an individual insurance agent. This platform provides a wide range of useful tools but some of them can be a tad tricky to use, especially if you haven’t worked with this kind of software before.
AgentCubed
For comprehensive business management software, look no further than AgentCubed. It offers one of the best CRM software & systems for insurance agents and brokers in addition to its other products. Their business suite includes lead management & distribution as well as agent & policy management.
AgentCubed even helps you increase compliance adherence by automatically documenting and storing relevant data.
Freshworks
If you’re looking for the next generation of CRM platforms, Freshworks might be the answer. It delivers personalized experiences and offers many useful sales and marketing tools. This CRM is powered by artificial intelligence. It allows marketing specialists and sales teams to understand their customers’ needs and insights.
Formerly Freshsales, this CRM recently rebranded and upped their offering. They have a free forever plan, 24/7 support, live chat, and mobile apps.
The Freshsales CRM features flexible lead and opportunity tracking and contact management. You can customize both to your agency’s needs. Lead scoring is available on all plans, there’s a built-in phone dialer, and email tracking is included on all paid plans.
This is a great, inexpensive solution for business who need to manage their contacts and deal flow. The platform is user friendly and incredibly customizable. There are web-to-lead forms, deal tracking, and much more. What you’ll miss are pricing books, issuing quotes, and sending invoices.
Vertafore
Insurers credit Vertafore with providing an irreplaceable system for maximizing workflows and automating tasks. The folks at Vertafore have dedicated themselves to relieving independent market squeeze, reducing operational inefficiencies, and driving long-term success. Soothing these three key pain areas is what makes it one of the best CRM software & systems for insurance agents and brokers on the market today.
Zoho CRM
Zoho is a very prolific CRM with an excellent product development strategy. Their team is always updating and improving Zoho’s functionalities. Moreover, they are constantly introducing new applications to make the service more useful and more effective for all the platform’s users. The Zoho CRM offers incredible custom forms.
There’s a free plan with some basic features that includes 3 users, but paid plans range in price so you can subscribe to the one that’s most affordable for you. Zoho is a CRM platform that seems to always receive at least four stars on review sites.
It isn’t perfect but it has many advantages. It’s a full-featured CRM that has plenty of built-in functionality and a constantly expanding menu of integrations, web form builders, document storage, and contact management.
There’s a phone dialer and call logging with every plan and web lead capture forms. If you need the ability to create your own forms and communicate better with your prospects, this is the best way to do it. There’s complete document control, social media engagement, deal management, and so much more. However, there’s no built-in module to handle renewals, there’s no self-service customer portal, and you can’t do any lead scoring.
Conclusion: A CRM is an effective customer relationship management platform for agents and distributors of life insurance, property and casualty insurance, and annuities to manage their customers’ information, prospects’ information, and company information. As a life insurance agent, you will probably want to increase your conversion rate and grow your clientele as much as possible. If this is the case, you need the best CRM for life insurance agents.