Have you ever studied social media? Or maybe you just joined the world of blogging. Learning how to create video content for your blog or social media platform can be difficult. It can also be overwhelming learning how to run a business and create great marketing campaigns digitally. But never fear you’re not alone, there are lots of social media video resources online to help. So if you’re looking for a guide on creating videos for social media this is for you.
These video marketing tools for social media are some of the best on the internet. Their popularity increased because of the great potential these tools have for video editing, improving video for social networks, and video creation for social media . This doesn’t mean I don’t recommend any other resources. Many of them are still very valuable and deserving of my praise.
Adobe Spark
Adobe Spark enables web and mobile users to easily create, customize, and share videos and other visual content. This video making tool is a cross platform web app that comes with professionally designed templates for making stunning videos and graphics.
Key Features
- Access to multiple themes, fonts, and images
- Customizable templates
- Reassign licenses whenever you want
- Watermark removal
Pros
- User-friendly
- Easy collaboration
- 24/7 customer support
- Access to a huge database of images, icons, and templates
Cons
- Can be confusing for amateur video creators and editors
Pricing
- Starter Plan: Free
- Team Plan: Approximately $18 per month
Individual Plan: Approximately $9 per month
Animaker
If you want to create animated videos, Animaker is an apt choice for you. This video making tool can help you create pro-level animated videos with visual elements, background music, and custom characters.
Key Features
- Infographics maker
- Animaker whiteboard videos
- Multi-user collaboration
- In-app messenger
Pros
- Pre-designed templates
- Option to create vertical videos
- Access to icons, charts, maps, and more
- Custom font support
Cons
- Certain features may lag
Pricing
- Free Plan
- Starter Plan: $19 per month
- Business Plan: $39 per month
- Free trial available
Promo.com
Promo.com is one of our very favorite social media video marketing tools. The company offers an online social media video maker complete with editing effects, a licensed clip art, stock image, and music library, and is a marketing partner for Instagram, YouTube, and Facebook. Thanks to those close relationships, Promo.com gets access to cutting-edge features as they become available—which means you get that access, too. A couple of standout features we love: you can add embedded links or “swipe up to shop” in a couple of clicks.
Pricing: Promo.com offers a free plan that includes up to five projects and allows you to share links on social media. Paid plans start at $39/month.
Biteable
Biteable is a social media video marketing tool that is built to let users create videos quickly and easily. It’s a click-and-drag program and tells users they can create an amazing video on their lunch hour. It also claims to be the world’s simplest video maker (and we agree)! But don’t confuse simplicity with a lack of features. The tool lets you make videos with animation, stock footage and images, and customize your video to match your brand—with studio-quality results!
Pricing: Biteable offers a free plan with unlimited exports (videos include the Biteable watermark) and access to Biteable’s library of 1.8+ million images, video clips, and animations. Paid plans start at $19/month.
InVideo
InVideo is an online video editor that’s perfect for beginners or marketers who want to create video content fast, but don’t have the knowledge or budget for highly-edited, professionally-produced videos. It’s packed with features like more than 1500 professionally-designed templates, HD video exports, and a text-to-speech (as well as URL-to-video) feature that makes it easy to convert blog posts and other text into engaging videos. Users get access to Pexels, Pixabay, and Unsplash for royalty-free content.
Pricing: InVideo offers a free plan without watermarks. Paid plans start at $10/month.
Moovly
Moovly enables you to create promo videos, explainer videos, training videos, and tutorials easily with their customizable templates. This video making tool has multiple types of templates for business, personal, and educational videos.
Key Features
- Text-to-speech feature
- White labeling options
- Custom colors and fonts
- Color removal
- Subtitles
Pros
- Access to free footage, sounds, and images
- User-friendly mobile app
- Video automation option
- Don’t need to download software
Cons
- Limited features in the Free Plan
Pricing
- Free Plan
- Pro Plan: $49 per month
- Max Plan: $99 per month
- Enterprise Plan: Get in touch with their sales team
WeVideo
WeVideo is a great option for business, education, and individual customers. This social media video marketing tool offers a YouTube video editor, screen recording, HD video options, green screen, and a lot more. You can choose from multiple video formats to help you stand out on social media, web, and mobile displays. WeVideo also includes a library of more than 1 million stock videos, images, and music tracks. The library is commercially-licensed and royalty-free.
Pricing: WeVideo offers a free plan. Paid plans start at $4.99/month.
Magisto
Magisto is easily one of the best social media video marketing tools on the market, largely in part to its AI-based editing assistant that helps you with everything—uploading your footage, editing, and distribution. It asks you what mood you’re looking for in your video and will put together the perfect video for you. The tool also offers access to Getty stock images and licensed music. Plus, you can check out your video analytics using the built-in analytics tools.
Pricing: Magisto offers a free trial. Paid plans start at $4.99/month.
Vyond
Previously known as GoAnimate, Vyond helps you make videos really easily. This video creating tool has a big library of resources and pre-built templates.
What’s that mean for you?
Vyond is flexible and it is cloud based so it doesn’t require any downloads or set-up time. You can create and use your own characters in the videos. It has a very intuitive video editor.
iMovie
Apple’s iMovie can turn your footage and photos into quality videos. This video making tool has a simple interface and a resourceful library of professional looking themes and trailers.
iMovie helps Mac users edit video clips and makes them into movies with stunning 4K resolution. You can edit on iPhone or iPad too. It enables you to share your movies directly on your social media accounts.
Wave Video
Wave Video makes it easy to create and edit videos for social media, email marketing, your website, and more using a single tool. The platform includes access to 300+ million stock images, video, and audio clips. You can use one of the many customizable templates to create a video in minutes, stylize your videos, add captions, and even check out analytics. Wave Video also includes a free social media calendar so you’re always sure to have fresh, new content to share.
Pricing: Wave Video offers a free plan that includes five free video embeds and unlimited social media native shares. Paid plans start at $20/month.
Conclusion:
As more and more video content makes its way onto social media sites, the trend is becoming wildly popular. It’s exciting to see the explosion of videos being shared on sites like Facebook, Instagram and Twitter. This trend is due to the boom of smartphones, which give us instant access to video content anywhere, at any time.