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What Is the Best App for Instagram Analytics

Instagram analytics are a key part of any Instagram marketing strategy. Instagram analytics is essential for any small business. Understanding where your followers are, the trends of your content, and the activity on your account is critical to success. But what if you don’t have access to the tools that help you measure all this? That’s where Instagram analytics apps come in.

What Is the Best App for Instagram Analytics

Social Status

Social Status is the best Instagram analytics and reporting tool for displaying detailed performance statistics for posts, growth, and Instagram Stories. Because Social Status is a specialized analytics tool, it provides much more detailed reporting than all-in-one tools.

Professional Instagram accounts can be tracked using Social Status (business or creator profiles). Every metric along the funnel, including impressions, video views, engagements, and follower growth, can be tracked.

Competitor Analytics is also included in the tool for benchmarking against other Instagram accounts. To show performance for specific content pillars or campaigns, content can be filtered, sorted, and tagged.

Ads Analytics, which allows for the tracking of paid campaigns on Instagram, is also included in Social Status. Connecting your Facebook Ad Accounts enables this. Instagram performance can then be divided into paid and organic, with ad metrics such as CPM, CPE, CPC, and so on readily available.

The reporting functionality is the most valuable aspect of Social Status. Instagram reports are available in a variety of formats, including XLSX, PDF, PowerPoint, and Google Slides. With their Custom Reports feature, reports can be white labeled and completely customized. Reports can be scheduled and run on a weekly, biweekly, monthly, or quarterly basis.


Over 31,000 marketers use Agorapulse, an all-in-one social media management app. It consists of four tools for various social media marketing functions: social inbox, publishing, social listening, and, of course, analytics.

Agorapulse publishes data for every platform that it supports. It can thus be used not only as an Instagram analytics tool, but also to monitor your analytics for Facebook, Twitter, YouTube, and LinkedIn. When you open this section of the app, you can analyze a specific social media account and timeframe.

The primary metric at the top of your report will be audience growth. It’s a straightforward graph that shows how many subscribers you’ve gained for each day/hour of your timeframe.

You’ll also be able to see how many engagements you’ve received during the time period you specify. These metrics for Instagram include total engagements as well as individual metrics for the number of likes, comments, and saves your posts received.

You can also track hashtag performance with metrics that show how many engagements you’ve received for specific hashtags.

The Content tab in this section of the app features a collection of your posts arranged by the number of people each has reached. You’ll also be able to see the number of engagements and clicks each post has received.

Lastly, you can view a list of your biggest competitors and export reports for individual profiles as PDF files.


Pallyy is first and foremost an Instagram tool, and then it is an all-in-one social media management tool. Many of its features are tailored to Instagram, but it also works with Twitter, Facebook, LinkedIn, and Google My Business.

Pallyy’s main feature is scheduling, but it also supports comment management and is an excellent Instagram analytics tool.

The Instagram analytics tool is divided into several sections, including a custom dashboard where you can arrange your report however you want.

There is an overview tab that displays a snapshot of your stats over a specified timeframe. Quick counts of the number of likes and comments you’ve received, as well as your engagement rate, are available. Below these stats is a graph that shows the number of followers you’ve received.

Your most popular posts are listed in the Posts section. Likes, comments, engagement rate, reach, impressions, and engagement upon reach are among the metrics reported for each post. You can also see statistics for hashtags you’ve used.

You can include competitors in your report to learn what works and what doesn’t for them. Best of all, you can have these reports automatically emailed to you at a frequency of your choosing.

Pallyy is one of the best Instagram scheduling platforms. In addition to this feature, the app includes a feed planner, which allows you to preview how the grid-based gallery will appear on your profile page for future content.

Finally, Pallyy has a powerful Instagram bio link tool that makes it simple to transform your Instagram marketing strategy by providing multiple links to your followers.


Iconosquare is yet another all-in-one social media management tool, though it focuses on Instagram, Twitter, and Facebook. This tool allows you to track LinkedIn and TikTok analytics, but it does not allow you to publish to it or monitor your inbox.

In addition to publishing and analytics, Iconosquare includes monitoring, which combines social listening and the ability to respond to comments left by your audience.

When it comes to Instagram analytics, this tool is one of the best if you’re looking for in-depth data. This is because its data includes demographic information such as follower age, gender, and language.

General data it reports includes the number of impressions received and people reached in a given timeframe as well as your average reach and reach rate per post.

Iconosquare is a great Instagram analytics tool because not only does it monitor your audience and engagement, it also monitors your Instagram stories. It can tell you how many users they’ve reached and impressions they’ve received. Data on completion rate by story type and the best times to post are available as well.

Hashtag tracking and analytics for tags and mentions are also included.

You can even use labels, albums and custom dashboards to organize your data however you want.


Brand24 is exclusively a brand monitoring tool. It monitors mentions of the keywords you select, which can be your brand name, niche, popular topics in your industry, competitor brand names and more.

It lets you monitor mentions from a variety of different platforms, including Instagram, Twitter, Facebook, YouTube, news sites, blogs and Yelp.

So why have we included it in a list of Instagram analytics tools?

For Instagram, the tool will collect mentions in post captions and comments that feature accounts and hashtags you select.

In general, the tool reports data on the number of mentions and reach you’ve received over different timeframes. This tally will include a breakdown of mentions received per source.

There are also filters you can apply to transform the data the tool reports. Some are as simple as filtering your mentions by country. Others allow you to filter your mentions to include mostly positive or mostly negative remarks and where the authors of mentions rank on an influencer score ranging from 0 to 10.

The Analysis tab breaks this data down even more. It provides two separate lists for you to switch between: one for mentions that produced the most popular posts and another for mentions from popular profiles.


SocialBlade is a (mostly) free user statistics platform that tracks stats for Instagram, YouTube, Twitch, Twitter, Facebook, TikTok and more.

Though not strictly an Instagram analytics tool, it can be used to monitor your competitors and analyse their accounts.

You can for free view reports which are public, allowing you to view basic stats for Instagram accounts. These include total follower count as well as the number of followers gained in the last month and on a daily basis.

You’ll also be able to view a snapshot of individual accounts’ media uploads, the number of accounts they’re following, engagement rates, average number of likes and average number of comments.

SocialBlade also offers premium custom reports that enable you to use filters to find accounts. You can choose to sort your results by number of followers, number of following, alphabetically, average number of followers, average number of following and media uploads.

Filters include minimum and maximum ranges you can apply to each of these metrics. You can also filter by tags and locations.

Premium subscriptions start at $3.99/month or $39.99/year (advertised as $3.34/month). This plan gets rid of ads and allows you to favorite 15 accounts per platform. You also get access to top 250 lists and a monthly report card for your YouTube channel.

Premium data charts, savings for custom reports and business API credits are available in higher-tiered plans.

Instagram Insights

Instagram Insights is a free feature of the official Instagram app that is likely one of the most popular Instagram analytics tools on this list. It allows app users (only business accounts) to view key data and analytics about their accounts.

To view this data for your own account, simply view your profile, open the app’s menu, and select Insights. Individual posts, stories, IGTV videos, reels, and lives are also supported.

The Insights dashboard is dominated by recent highlights that report significant improvements in account performance. There’s also an overview section that summarizes your number of followers, interactions, and estimated earnings. You’ll also be able to see how many accounts you’ve completed.

The tool also breaks down this data, allowing you to see each metric for individual post types, such as the total number of accounts reached for followers versus non-followers, as well as the number of accounts reached by your posts, stories, reels, and so on.

The dashboard’s Total Followers section reports the number of followers you’ve gained or lost, but it goes much deeper than that. You can view demographic data on followers to learn about their top locations, age range, and most active times.


Sendible isn’t just an Instagram analytics tool; it’s also a low-cost all-in-one social media management tool that works with Instagram, Twitter, Facebook, LinkedIn, Google My Business, and other platforms. It includes tools for publishing, managing social media inboxes, brand monitoring, and analytics.

It’s also an excellent choice for collaboration and social media agencies, which its analytics tool excels at.

You can send regular email reports to clients, in addition to your own personal PDF reports, to keep them up to date on how their marketing strategies are performing. Reports are provided as is, but you can also create your own using whatever data you find most relevant.

Analytics are broken down per platform. You’ll be able to see your growth in terms of the number of follows and unfollows you receive over your chosen time frame along with total tallies of your impressions, reach and engagements.

You can also view a graph that counts the types of content you post as well as metrics that determine when your audience is most active.

Sprout Social

Sprout Social is another all-in-one social media management tool, but this one is geared toward larger companies and agencies. It integrates with Twitter, Facebook, Pinterest, LinkedIn, and other services in addition to Instagram.

This tool includes tools for publishing, inbox management, and social listening in addition to analytics.

Instagram analytics will allow you to track follower growth, engagement, hashtag performance, and conversions. Tracking for promoted posts is also included.

This section of the dashboard’s user interface (each profile has its own UI) is divided into three tabs: Overview, Demographics, and Profiles.

The Overview tab displays totals for your impressions, engagements, and message link clicks. There’s also a graph with a simple display of how many followers you gained versus how many you lost. A separate line graph displays Instagram story metrics, with different colors representing replies, tap backs, tap forwards, and exits.

Labels and internal tags can also be used to track campaign performance across multiple social media platforms, including Instagram.


This section of the dashboard’s user interface (each profile has its own UI) is divided into three tabs: Overview, Demographics, and Profiles.

The Overview tab displays totals for your impressions, engagements, and message link clicks. There’s also a graph with a simple display of how many followers you gained versus how many you lost. A separate line graph displays Instagram story metrics, with different colors representing replies, tap backs, tap forwards, and exits.

Labels and internal tags can also be used to track campaign performance across multiple social media platforms, including Instagram.

You can also see how many people you’ve reached across all platforms, where the majority of your mentions come from, gender and age group metrics, and popular topics.

Report customization is also included. Reports can have as many widgets as you want to display different metrics. A bar chart displaying sources sorted by reach, a list displaying top Instagram influencers in your niche, another list revealing users who have mentioned tracked keywords the most, and other examples are available.

Instagram Analytics Free

Brandwatch (Formerly

Brandwatch provides services covering social media listening, publishing, advertising, measurement, and customer data management. It covers all major social platforms, including Instagram. It isn’t free, but you can get a 14-day free trial on its $108/mo Essentials plan.

Brandwatch includes in-depth analytics features. These include over 100 post metrics for Facebook and Instagram and 600+ additional metrics that you can download via CSV and via API. Amongst these metrics are organic, paid, and viral impressions, reach, post level and page level reactions, demographic metrics about your followers, and video views on page and post level.

You can create a custom dashboard using an intuitive drag-and-drop builder to track the metrics that matter most to you. Brandwatch’s reports are unlimited. They can be exported as XLS, CSV, PDF, JPG, or PNG.

Of course, Brandwatch is far more than just an analytics tool. You can use it for your complete social media management. It includes a unified content calendar showing all your scheduled content, scheduled by date, identifiable by social platforms. It supports a wide range of content types, including image, video, Instagram Stories, and Facebook carousels. Content is centrally stored in a shared media library that Brandwatch calls a “Content Pool.”

Brandwatch lets users design their own unified inbox with multiple feeds, labels, and filters. You can access content from all the social networks Brandwatch supports.

If you subscribe to the Full Suite, Brandwatch provides their social media advertising tool they call Publish. Publish manages all your social ads in one place. It offers cross-channel advertising, automation, the ability to use saved audiences, and more. Profile cards for existing contacts appear beside their messages. You can use labels to segment conversations and profiles, identifying people by title, campaign, and more.


Iconsquare allows you to schedule new posts, monitor what people say about your industry or brand), and track your Instagram analytics. It provides analytics that show trends related to engagement, impressions, posts’ reach, and how your Instagram Stories perform.

It includes hashtag and competitor tracking.

Brand24 makes social media monitoring reachable and valuable for everyone. As part of this, you can use it to expand on Instagram’s native insights.

Brand24 collects insights on what Instagram users say about your brand. For example, it can analyze the tone of conversations, monitor multiple hashtags, and provide a list of trending hashtags to help you increase your Instagram reach. Most importantly, it offers qualitative data to go with Instagram Insights’ quantitative data.

You begin by setting up a project for each branded hashtag you want to monitor. You can then use Brand24 to provide information on how your followers feel about your product or service. Its sentiment analysis for Instagram includes reputation management, customer feedback, and crisis prevention. You can use sentiment analysis to discover how your content resonates with your audience and adjust it if necessary if they indicate that your content is not exactly what they’ve been looking for.

Brand24 generates a list of 100 trending hashtags based on your predefined keywords. You can use the hashtags to boost your brand awareness and increase reach. You can also measure your hashtag efficiency to determine whether your campaign was successful and how the hashtag spread across social media. 

You can also use Brand24’s hashtag analytics to compare your performance across different social media channels and choose the most suitable for your brand. As well as Instagram, you can use Brand24 to analyze hashtag performance on Twitter, Twitch, and TikTok.

While Brand24 is not a free Instagram analytics tool, you can carry out a 14-day free trial before having to decide on a paid plan. Paid plans start at $49/month.


Analisa is an influencer marketing platform that focuses on Instagram analytics. Not only does Analisa provide you with all the data related to your Instagram activity, but it analyses it to help you better understand what the numbers mean.

Analisa does offer a free service, that provides you with much of the raw data. However, you need to buy their Premium Plan if you want in-depth analysis. 

You can run two kinds of reports with Analisa. An @Account Report can give you in-depth analysis on an influencer’s profile and activity, while #Hashtag reports can be used to monitor campaigns.

An @Account Report includes a wide range of stats, including:

  • Engagement Rate, Like Rate, Comment Rate
  • Average Engagement Rate
  • Total Posts (which actually doesn’t do what it says, instead it shows average posts per day, per week, and per month, with an interactive graph to drill down to specific dates.
  • Tags and Mentions
  • Posting Map
  • Posting Activity and Audience Engagement
  • Average Likes and Comments Per Post and Average Engagement Rates
  • Total Posts (Weekday Breakdown)
  • Caption Words and Hashtags Most Used

#Hashtag Reports for your campaigns include:

  • Audience and Engagement
  • Total Posts
  • Total Follower Reach
  • Total Engagement
  • Geolocation
  • Average Engagement Per Day
  • Total Engagement Per Day and Total Follower Reach per day
  • Posting Activity and Audience Engagement
  • Caption Words and Hashtags Most Used
  • Participation


HypeAuditor is a vast database powered by artificial intelligence that’s indexed nearly 3 million Instagram profiles. It contains a wealth of information, and can clearly distinguish real influencers from those who pretend to have the status, but really only have fake followers.

HypeAuditor doesn’t have a free plan, but being pay-as-you-go, it doesn’t cost much if you have minimal usage needs. 

HypeAuditor was purpose-built for fraud detection. It analyzes influencer profiles, digs deep into each audience, and is generally on the lookout for the kinds of data that can expose fraud. It includes 28 different metrics and scores, giving users a thorough understanding of who they’re dealing with. 

It all starts with the Audience Quality Score (AQS) that judges an influencer’s actual value from 1 to 100. You can feel comfortable with influencers who score >70. It gives you a good indication of how many of an influencer’s followers are quality, too. 

HypeAuditor doesn’t just provide the stats; it indicates the quality of many metrics, e.g., engagement rate, authentic engagement, followers reachability, and much more.

Instagram Insights

All business profiles automatically gain access to Instagram Insights – Instagram’s free “in-house” analytics tool. It gives data on your follower demographics and actions, along with analytics about your content.

Once you convert a personal account to a business account, you will see Insights relating to content you post after you make the switch. You can access your Instagram Insights in multiple ways – from your profile, individual posts, and your stories.

You will find a summary of data for the content you’ve posted in the last seven days. It also shows you how many followers you have and how many you’ve gained in the past seven days.  Likewise, it shows you the total posts you’ve made, and how many you’ve added in the last week.

Further down, you will find data such as total impressions, reach, and profile views for the past seven days. You can swipe to view website clicks and call-to-action button clicks – Call, Email, Directions.

Instagram Insights includes considerably more statistics, including:

  • a summary of your follower demographics
  • data for individual posts
  • insights fro your Instagram Stories
  • paid promotions data (if you have it)


Sylo is a third-party analytics platform for YouTube, Facebook, and Twitter, as well as Instagram. It doesn’t make its pricing public, and the clients it shares are all large, so if you’re looking for free Instagram analytics tools, look at some of the products below (or your Instagram Insights).

SYLO’s data is its foundation. It does necessitate that your influencers sign up for the SYLO platform and grant it access to their social accounts. Because the influencers authorize the access, SYLO can delve much deeper into their profiles and audiences than other platforms that rely on more restricted public APIs.

For any Instagram, YouTube, or Twitch influencer, SocialBook offers AI-powered data analytics. It offers detailed data analytics for any influencer. Although serious analysis will require a membership, you can view some data for a limited number of influencers on the free Startup Plan. A paid plan is required to conduct an advanced search, however.

You’ll find a wide range of statistics for your influencers. Obviously, the data for Instagrammers differs from that provided by SocialBook for influencers on YouTube or Twitch.

Each Instagram influencer profile starts with some basic information, such as total followers, likes, and posts. This is followed by a cost in “BoostCoins” to see more information about the influencer and the primary language of the channel. BoostCoins are a type of virtual currency.


They follow this with the Top Ten Tags the influencer uses in his or her posts. The next section includes a range of recent posts made by the influencer, showing the number of likes and comments for each post.

SocialBook then provides an estimated price range based on an influencer’s historical performance and subscriber behavior, as well as an estimated Cost per 1000 Likes. 

The rest of each influencer’s page includes much more detailed analytics. These include multiple impression and engagement stats, split up in almost every way imaginable. It also analyzes audience demographics and interests. 


Pixlee provides a free tool that allows you to create shareable weekly reports with analysis and metrics to increase engagement and attract new followers.

Pixlee’s data can be used to identify social media influencers, locate brand advocates who are posting about your brand, and connect with social influencers and brand advocates. You can also track conversations and identify the best-performing content.

It includes hashtag statistics and tracking, Instagram follower growth, and the data required to identify your most engaging posts.

Social Media Analytics Tools

1. Keyhole

Keyhole is the first item on our list of the top social media analytics tools. The platform provides a stunning, thorough, and simple dashboard that tracks all of your social media activity.

Keyhole’s user-friendly technology genuinely helps you understand the thoughts of future clients and engagements. To help you decide what and where is most effective, you will now have access to comprehensive reporting that has been streamlined.

This platform offers a huge number of functions. The quantity of impressions, reach, posts, and engagements that particular accounts or hashtags are receiving will be visible to you.

Keyhole can help you there as well if you need to figure out which key influencers have the most followers and the highest interaction rates. In conclusion, you

2. Sprout Social

Sprout Social’s expertise in tracking and reporting on cross-channel social media analytics is what really elevated it on this list. With the help of this platform, you can compare all of the outcomes from various networks at once or get in-depth into the reports and analytics of a single network.

You can track anything from Facebook impressions to Twitter link clicks with the help of Sprout Social’s numerous features and tools. Having said that, tracking data for sites like LinkedIn and Pinterest are also integrated because, as we all know, social media platforms are rapidly developing.

The platform provides both pre-built and bespoke reporting possibilities. This means that you will have a variety of options.

3. Hootsuite

Hootsuite is another of the top social media analytics tools available right now. This platform has a strong reputation in this industry and has long offered reliable social interaction services.

You can fully manage postings, collaborations, scheduling, and analytics with the aid of Hootsuite. Your social media management team will be able to automate posts with the tools it offers, schedule posts appropriately, access a ton of analytics and insights, and calculate key performance indicators from all the marketing content.

Hootsuite’s ability to swiftly and simply interface with all social media networks, such as Facebook and Instagram, is yet another noteworthy feature. This implies that viewing analytics doesn’t require switching between different platforms. rather, you can.

4. Zoho Social

We are all aware that Zoho has a ton of fantastic products, including one of the greatest CRM systems. With the inclusion of Zoho Social, they also bring a solid platform for managing and reaching on social media.

Through its user-friendly publication calendar function, the platform enables you to effortlessly plan out and produce posts. Additionally, you can quickly keep track of every campaign and make tailor-made reports that are simple to read and understand.

From the convenience of the Zoho Social dashboard, interact in real-time with your social media audience and actively engage your followers. Check out Zoho, particularly if you currently use their platform for other tasks.

5. Buffer Analyze

Buffer is a different name that you might be somewhat familiar with. Additionally, they feature strong yet incredibly easy-to-use social media analytics tools with their Buffer Analyze software. It has all the functions and resources you could possibly need for managing and monitoring your social media feeds.

You can easily schedule post timings and manage numerous social media accounts at once, just like with many other programs on this list. All of this enables you to focus on client involvement to the nth degree.

Buffer Analyze is undoubtedly a platform you should think about using because of the integrated social media analytics capabilities that enable you to increase reach, engagement, and sales.

6. Brand24

You might not be familiar with Brand24, which is unfortunate considering they offer one of the greatest social media monitoring tools available.

Our is a paid tool that offers a 2-week free trial (like all the others on this list). This implies that before making a final choice, you can dip your toes in the water and thoroughly investigate the platform.

The key aspects of social analytics monitoring include getting a ton of social analytics from various platforms, viewing engagement and influence metrics, finding trending hashtags, and viewing a variety of significant hashtag statistics.

Don’t forget to check out Brand24; it’s a platform you won’t want to miss. With their comfort

7. Cyfe

One of the greatest social media management analytics tools is Cyfe, a company dashboard tool. It can sync all of your data from all of your platforms and marketing tools in one location.

The topic of analytics extends beyond social media to include advertising, email, monitoring, sales, SEO, and website analytics.

The enormous variety of integrations that may be included in a single dashboard makes Cyfe stand out. You may sync and combine data and statistics from 19 different social media and other types of accounts using the platform.

No matter how many accounts you have open at once, this enables you to use data and make wise social media engagement decisions while relaxing in the comfort of a single panel.

8. CoSchedule

CoSchedule is likely the greatest social editorial calendar available, in addition to being a fantastic social media analytics platform. It excels in this area since it enables you to evaluate how well your social media posts are performing.

CoSchedule will provide suggestions for enhancements and recommendations to you across all channels using this data.

Not only that, but the calendar also provides information on the ideal time, day, and kind of content to post.

You should give CoSchedule a close look if you need social media analytics for everything from social engagement to social sharing, as well as everything in between.

9. Brandwatch

Brandwatch completes our ranking of the top social media analytics tools. Comparatively speaking to the other tools on this list, the platform operates a little differently. It gathers mentions from blogs, news websites, discussion forums, social media sites, and other publicly accessible sources from all over the internet.

After combining all of these mentions with other analytical tools that are already there, it generates comprehensive reports in either an easy-to-read HTML or PDF format.

Additionally, the site strives to offer information on a variety of topics, including influences, places, image analysis, and demographics.

If you wish to add mentions in your reporting, take a look at Brandwatch.

Why You Should Use Social Media Management Tools?

Actually, there are several justifications for employing social media management solutions.

You can use the ability to track the success of all social media posts across all channels in addition to the obvious tracking and indicator performances for marketing.

This power allows social media marketing teams and managers to more precisely identify the posts and/or paid campaigns that are creating the most discussion and engagement.

Teams can work on developing plans they are confident will succeed in the future with the help of this expertise and insight.

What Features Should You Look For?

One size probably doesn’t fit all when it comes to social media scheduling tools and software. Many of your final decisions will be influenced by both your personal preferences and the actual needs of your business.

Despite this, no matter whatever platform you ultimately choose, there are still several things you should make sure you have access to. Here are some key characteristics to consider.

Competitor Analysis

Let’s face it: you want to be able to monitor both your own social media analytics and those of rival efforts. It is crucial that the social media analytics platform you choose has this feature included for this reason.

You will learn what is and isn’t working for your competitors as a result.

Follower Analysis

Yes, it’s crucial to be able to observe how your followers respond to your content. However, you want to ensure that you can go a step further and learn more about the geography and demographics of your followers.

What works in one location and population might not in another. Improved engagement type knowledge is essential in this case.

Content Engagement Analysis

Similar to follower analysis, this is. It’s crucial to understand who is truly engaging with a post in addition to how much engagement it receives.

This enables even more precise targeting of customised articles and strategies, enabling your company to really connect with some segments.


When followers are more precisely defined, you can reach out to them more directly to promote business material or posts with people like influencers and potential brand champions.

Remember that it will also be important to determine which followers have the most extensive networks.


Custom reports and the ability to provide clear and concise reporting standards have always been a challenge in this arena.

Social media analytics tools will help improve the reporting process by giving you access to a dedicated reporting tool instead of just the typical spreadsheets and other notes. All of this is particularly useful when it comes to key metrics across the board.

Social Media Analytics Tools Free

1. Followerwonk

Explore and expand your social graph with the aid of Followerwonk. To find out who your followers are, where they are, and when they tweet, go at your Twitter analytics. You may use the app to compare your social graph to others’, identify and connect with influencers, and create useful visualizations.

2. Buffer

Buffer is a great tool that will help you in two main ways. You can write a few of posts at a time and choose which social profiles to send them to, and then Buffer will spread them throughout the day or week so that you don’t have to be at a computer all the time in order to have a social media presence. It also shortens your links and tracks engagement so you can see how many people clicked on them.

3. SumAll

SumAll helps guide your decision making by connecting all your key online marketing and e-commerce data in one interactive chart. Features include real-time data monitoring, goal tracking, viewing new vs. returning customers, and trendlines that project future performance.

4. Quintly

Quintly is a social media benchmarking and analytics solution that tracks and compares the performance of your social media marketing activities. Whether you are using Facebook, Twitter, YouTube, Google+, or all of them, their tool visualizes and checks your social marketing success, benchmarking your numbers against your competitors or best practices.

5. Cyfe

Cyfe is an all-in-one dashboard that helps you monitor and analyze data found across all your online services, including Google Analytics, Salesforce, AdSense, MailChimp, Amazon, Facebook, WordPress, Zendesk, and Twitter from one single location in real time. No more wasting countless hours tracking down your data from all over the Web every day!

6. Keyhole

Keyhole provides real-time social conversation tracking for Twitter, Facebook, and Instagram. It helps you measure and amplify conversations around your brand and campaigns, enables you identify prospective clients and influencers talking about (or looking for) your services, and aids in driving engagement by finding and re-sharing relevant content.

7. Klout

Klout measures influence based on your ability to drive action across the social Web. When you connect your social media accounts, it generates a score on a scale of 1-100 that represents your ability to engage other people and inspire social actions. The platform helps you gain insights that allow you better understand how you influence others.

8. ViralWoot

ViralWoot enables you to get more exposure for your Pinterest profile and your pins. You earn “seeds” (points) by following other users and re-pinning. It also helps with scheduling so your visibility is increased, and you can create alerts that let you know when other users are pinning your content.

9. Addictomatic

Addictomatic is an easy-to-use tool for tracking the reputation and influence of your business. Its discovery technology uses your keywords to search Google, Bing, Twitter, WordPress, YouTube, and Flickr to identify the most recent news stories, blog entries, photographs, or videos. The search results are divided into headers for better navigation.


Instagram is a great way to share your creative ideas and photos with a wider audience. By using Instagram Analytics, you can see which posts perform the best and track your overall success. Additionally, you can find tips on how to use Instagram Analytics to achieve greater success. With this information in hand, you should be able to create beautiful and successful Instagram posts that reach a larger audience.

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